• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • U

    Universidad de los Andes

    Proyectos complejos: éxitos o fracasos

    Skills you'll gain: Project Management, Stakeholder Management, Organizational Structure, Project Planning, Systems Thinking, Organizational Strategy, Project Performance, Ideation, Risk Management, Business

    4.8
    Rating, 4.8 out of 5 stars
    ·
    49 reviews

    Beginner · Course · 1 - 3 Months

  • M

    MedCerts

    Behavior Technician ABA Fundamentals

    Skills you'll gain: Positive Behavior Support, Speech Therapy, Behavior Management, Autism Spectrum Disorders, Education and Training, Communication Strategies, Social Skills, Interpersonal Communications, Mental and Behavioral Health, Teaching, Communication, Learning Theory, Child Development, Classroom Management, Training Programs, Instructional Strategies, Developmental Disabilities, Proactivity, Data Collection, Learning Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    21 reviews

    Beginner · Specialization · 1 - 3 Months

  • L

    L&T EduTech

    Infrastructure for Transportation Systems

    Skills you'll gain: Construction Engineering, Civil Engineering, Construction, Building Services Engineering, Civil and Architectural Engineering, HVAC, Traffic Flow Optimization, Transportation Operations, Architecture and Construction, Electrical Systems, Construction Management, Public Works, Engineering Software, Engineering Design Process, Structural Analysis, Sustainable Engineering, Construction Estimating, Building Design, Land Development, Sustainable Development

    4.3
    Rating, 4.3 out of 5 stars
    ·
    18 reviews

    Advanced · Specialization · 3 - 6 Months

  • S

    Skillshare

    Understand & Use AI – ChatGPT with Smart Prompting Tips

    Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI, Large Language Modeling, Business Process, Content Creation, Target Audience, Artificial Intelligence, Writing

    4.1
    Rating, 4.1 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    Simplilearn

    Digital Marketing Landscape

    Skills you'll gain: Marketing, Digital Marketing, UI/UX Strategy, Digital Advertising, Marketing Strategy and Techniques, E-Commerce, Social Media Marketing, Content Marketing, Search Engine Optimization, Video Production, Business Strategy, Brand Awareness, Web Analytics and SEO, Consumer Behaviour

    4.4
    Rating, 4.4 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    Splunk Inc.

    Splunk Knowledge Manager 101

    Skills you'll gain: Splunk, Dashboard, Incident Management, Information Management, Event Monitoring, Data Modeling, Data Processing, Query Languages, Business Intelligence, Data Management, Data Analysis, Big Data, Business Analytics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Subsistence Marketplaces

    Skills you'll gain: Business Planning, Solution Design, Consumer Behaviour, Sustainable Development, Entrepreneurship, Sustainable Business, Market Opportunities, Needs Assessment, Market Analysis, Ideation, Product Development, Environmental Issue, Business, Qualitative Research, Sustainability Reporting, Behavioral Economics, Social Sciences, Business Development, Cultural Sensitivity, Empathy & Emotional Intelligence

    4.4
    Rating, 4.4 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 3 Months

  • S

    SkillUp

    Product Owner: Essential Skills and Tools for Innovation

    Skills you'll gain: AI Product Strategy, Backlogs, Agile Product Development, Product Roadmaps, Product Strategy, Sprint Planning, Product Management, User Story, Product Lifecycle Management, Product Requirements, Scaled Agile Framework, Lean Methodologies, Prioritization, Business Priorities, Release Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    35 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Michigan

    Data Science for Health Research

    Skills you'll gain: R (Software), Model Evaluation, Statistical Modeling, Statistics, Data Visualization, Data Wrangling, Data Manipulation, Correlation Analysis, Histogram, Data Analysis, Statistical Analysis, Biostatistics, Statistical Hypothesis Testing, Scripting, Package and Software Management, Data Import/Export

    4.9
    Rating, 4.9 out of 5 stars
    ·
    12 reviews

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    GenAI for Supply Chain Optimization

    Skills you'll gain: Responsible AI, Inventory Management System, Supply Chain Management, Supply Chain, Generative AI, Operational Efficiency, Data Ethics, Logistics Management, AI Enablement, Customer Demand Planning, Business Ethics, Operations, Forecasting, Artificial Intelligence, Emerging Technologies, Predictive Analytics, Automation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Optimization of SQL query Tuning and Performance

    Skills you'll gain: SQL, Query Languages, Database Design, Performance Tuning, Database Management, Database Development, Databases, PostgreSQL, Data Access

    3.2
    Rating, 3.2 out of 5 stars
    ·
    32 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • P

    Packt

    Advanced Resource and Enterprise Management in Primavera P6

    Skills you'll gain: Earned Value Management, Scheduling, Resource Management, Resource Allocation, Capacity Planning, Project Schedules, Project Management, Project Coordination, Project Controls, Cost Management, Enterprise Resource Planning, Work Breakdown Structure, Budget Management, Change Control, Data Import/Export

    4.8
    Rating, 4.8 out of 5 stars
    ·
    37 reviews

    Advanced · Course · 1 - 3 Months

1…489490491…834

In summary, here are 10 of our most popular brand management courses

  • Proyectos complejos: éxitos o fracasos: Universidad de los Andes
  • Behavior Technician ABA Fundamentals: MedCerts
  • Infrastructure for Transportation Systems: L&T EduTech
  • Understand & Use AI – ChatGPT with Smart Prompting Tips: Skillshare
  • Digital Marketing Landscape: Simplilearn
  • Splunk Knowledge Manager 101: Splunk Inc.
  • Subsistence Marketplaces: University of Illinois Urbana-Champaign
  • Product Owner: Essential Skills and Tools for Innovation: SkillUp
  • Data Science for Health Research: University of Michigan
  • GenAI for Supply Chain Optimization: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok