• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • P

    Packt

    Information Systems Auditing and Governance

    Skills you'll gain: Audit Planning, Auditing, Internal Controls, Risk Management Framework, Continuous Monitoring, Compliance Auditing, Project Coordination, Financial Controls, Quality Assurance, Information Systems Security, Cyber Security Assessment, Governance, Presentations

    4.6
    Rating, 4.6 out of 5 stars
    ·
    36 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Infonomics II: Business Information Management and Measurement

    Skills you'll gain: Asset Management, Intellectual Property, Data Quality, Information Management, Digital Assets, Business Valuation, Information Systems, Management Information Systems, Data Governance, Enterprise Modeling, Business Metrics, Accounting, Organizational Structure, Innovation, Data Analysis, Big Data

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    34 reviews

    Beginner · Course · 1 - 4 Weeks

  • M

    Microsoft

    Data Storage in Microsoft Azure for Associate Developers

    Skills you'll gain: Cloud Storage, Data Storage, Microsoft Azure, Data Storage Technologies, Cloud Applications, Data Architecture, Cloud Security, Data Management, Data Security, Application Development, Role-Based Access Control (RBAC), Analytics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    36 reviews

    Intermediate · Course · 1 - 3 Months

  • M

    Microsoft

    Marketing, Communication, and PR

    Skills you'll gain: Marketing and Public Relations, Integrated Marketing Communications, Marketing Communications, Public Relations, Storytelling, Strategic Communication, Target Audience, Campaign Management, Content Creation, Digital Media Strategy, Ethical Standards And Conduct, AI Personalization, Marketing Analytics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 3 Months

  • K

    Kennesaw State University

    Developing a Leadership Framework

    Skills you'll gain: Crisis Management, Organizational Leadership, Leadership Development, Leadership, Strategic Leadership, Team Leadership, Business Leadership, Leadership and Management, Dealing With Ambiguity, Professional Development, Strategic Decision-Making, Organizational Change, People Development, Innovation, Decision Making, Emotional Intelligence, Learning Styles, Relationship Building, Adaptability

    4.6
    Rating, 4.6 out of 5 stars
    ·
    42 reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    SkillUp

    Data Privacy, Security, Governance, Risk and Compliance

    Skills you'll gain: Data Security, Data Governance, Data Architecture, Data Quality, Personally Identifiable Information, Incident Response, Security Controls, Information Privacy, Threat Detection, Law, Regulation, and Compliance, Risk Management, Cybersecurity, Compliance Management, Encryption, Data Integrity

    4.3
    Rating, 4.3 out of 5 stars
    ·
    40 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    UiPath

    Automation Techniques in RPA

    Skills you'll gain: Email Automation, Web Scraping, Robotic Process Automation, Automation, Network Protocols, Data Import/Export, Unstructured Data, Document Management, Spreadsheet Software

    4.6
    Rating, 4.6 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Advanced Communication Strategies

    Skills you'll gain: Conflict Management, Storytelling, Communication Strategies, Organizational Strategy, Business Communication, Team Building, Intercultural Competence, Strategic Communication, Ethical Standards And Conduct, Organizational Effectiveness, Negotiation, Interpersonal Communications, Stakeholder Communications, Cultural Diversity, Active Listening

    4.8
    Rating, 4.8 out of 5 stars
    ·
    42 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    University of California, Irvine

    Remote Leadership for Managers

    Skills you'll gain: Virtual Teams, Conflict Management, Telecommuting, Trustworthiness, Interpersonal Communications, Team Leadership, Collaboration, Collaborative Software, Leadership, Team Building, Productivity, Social Skills, Rapport Building, Communication, Leadership Development, Relationship Building, Team Performance Management, People Management, Meeting Facilitation, Constructive Feedback

    4.7
    Rating, 4.7 out of 5 stars
    ·
    43 reviews

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Crea tu primera campaña con Facebook Ads Manager

    Skills you'll gain: Target Audience, Paid media, Advertising Campaigns, Advertising, Social Media Campaigns, Social Media, Social Media Marketing, Digital Advertising, Campaign Management, Instagram, User Accounts, Budget Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    45 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • M

    Microsoft

    Unlock the Power of Data with Power BI

    Skills you'll gain: Power BI, Data-Driven Decision-Making, Data Analysis, Data Literacy, Business Intelligence, Data Processing, Data Collection, Business Analytics, Data Transformation, Data Visualization Software, Data Management

    4.4
    Rating, 4.4 out of 5 stars
    ·
    36 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of California, Davis

    Computational Social Science Capstone Project

    Skills you'll gain: Social Network Analysis, Data Wrangling, Natural Language Processing, Web Scraping, Databases, Data Processing, Social Sciences, Trend Analysis, Data Collection, Unstructured Data, Simulations, Big Data, Machine Learning, Computational Thinking, Artificial Intelligence and Machine Learning (AI/ML)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    41 reviews

    Intermediate · Course · 1 - 4 Weeks

1…437438439…834

In summary, here are 10 of our most popular brand management courses

  • Information Systems Auditing and Governance: Packt
  • Infonomics II: Business Information Management and Measurement: University of Illinois Urbana-Champaign
  • Data Storage in Microsoft Azure for Associate Developers: Microsoft
  • Marketing, Communication, and PR: Microsoft
  • Developing a Leadership Framework: Kennesaw State University
  • Data Privacy, Security, Governance, Risk and Compliance: SkillUp
  • Automation Techniques in RPA: UiPath
  • Advanced Communication Strategies: Johns Hopkins University
  • Remote Leadership for Managers: University of California, Irvine
  • Crea tu primera campaña con Facebook Ads Manager: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok