• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • S

    SkillUp

    Generative AI: Revolutionizing Business Analysis Techniques

    Skills you'll gain: Prompt Engineering, Responsible AI, Business Analysis, Data-Driven Decision-Making, Data Analysis, AI Security, Business Analytics, Artificial Intelligence, Business Process Automation, Generative AI, Stakeholder Communications, Business Requirements, AI Workflows, Requirements Elicitation, Workflow Management, Process Optimization

    4.8
    Rating, 4.8 out of 5 stars
    ·
    56 reviews

    Intermediate · Course · 1 - 4 Weeks

  • M

    Microsoft

    Microsoft Azure Security Tools Specialization

    Skills you'll gain: Penetration Testing, Record Keeping, Security Testing, Data Management, Threat Management, Records Management, Cloud Computing Architecture, Authentications, Data Security, Firewall, Cyber Attacks, Cybersecurity, Malware Protection, System Testing, Cyber Threat Intelligence, Authorization (Computing), Generative Adversarial Networks (GANs), Active Directory, Data Ethics, AI Security

    4.8
    Rating, 4.8 out of 5 stars
    ·
    50 reviews

    Beginner · Specialization · 3 - 6 Months

  • I

    Infosec

    CISSP Domain 1: Security and Risk Management

    Skills you'll gain: Information Systems Security, Risk Management, Continuous Monitoring, Information Assurance, Cyber Governance, Governance, Cybersecurity, Security Controls, Business Risk Management, ISO/IEC 27001, Threat Modeling, Risk Analysis, Threat Management, Vulnerability Assessments, Regulatory Compliance, System Monitoring, Information Systems, Asset Management, Intellectual Property

    4.7
    Rating, 4.7 out of 5 stars
    ·
    48 reviews

    Advanced · Course · 1 - 4 Weeks

  • G

    Goldman Sachs

    Fundamentos de Finanças da Empresa com o 10,000 Women da Goldman Sachs

    Skills you'll gain: Financial Statements, Income Statement, Return On Investment, Balance Sheet, Financial Analysis, Financial Accounting, Business Metrics, Financial Data, Entrepreneurial Finance, Profit and Loss (P&L) Management, Financial Management, Business Planning

    4.9
    Rating, 4.9 out of 5 stars
    ·
    97 reviews

    Mixed · Course · 1 - 4 Weeks

  • I

    IBM

    IBM COBOL Data and File Management

    Skills you'll gain: COBOL (Programming Language), Job Control Language (JCL), IBM DB2, z/OS, Mainframe Computing, Relational Databases, File Management, Data Management, Databases, Database Management Systems, File Systems, Programming Principles, Command-Line Interface, Computer Programming

    3.5
    Rating, 3.5 out of 5 stars
    ·
    53 reviews

    Beginner · Course · 1 - 3 Months

  • J

    Johns Hopkins University

    Foundations of Telehealth

    Skills you'll gain: Telehealth, Health Technology, Health Systems, Health Care, Medical Billing, Clinic Management Systems, Electronic Medical Record System, Health Care Procedure and Regulation, Health Care Administration, Telecommunications, Value-Based Care, Regulatory Compliance, Patient Communication, Patient-centered Care, Communication Systems, Health Policy, Digital Transformation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    53 reviews

    Intermediate · Course · 1 - 4 Weeks

  • M

    Microsoft

    Project Management Performance Domains

    Skills you'll gain: Stakeholder Management, Stakeholder Engagement, Project Implementation, Project Performance, Project Management Life Cycle, Project Planning, Team Management, Project Management, Performance Measurement, Project Coordination, Project Risk Management, Resource Management, Communication Planning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    33 reviews

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Crea data lakes y almacenes de datos en Google Cloud

    Skills you'll gain: Data Lakes, Data Warehousing, Data Architecture, Data Infrastructure, Data Management, Metadata Management, Data Storage, Data Security, Google Cloud Platform, Cloud Storage, Data Processing, Analytics, Advanced Analytics, Applied Machine Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    97 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Corporate Finance Institute

    Reading Financial Statements

    Skills you'll gain: Financial Statement Analysis, Annual Reports, Financial Statements, Financial Analysis, Financial Reporting, Accounting, Management Reporting, Financial Accounting, Income Statement, Balance Sheet, Risk Analysis, Business Acumen, Cash Flows

    4.8
    Rating, 4.8 out of 5 stars
    ·
    47 reviews

    Beginner · Course · 1 - 3 Months

  • I

    IESE Business School

    Crisis Communications

    Skills you'll gain: Corporate Communications, Crisis Management, Strategic Communication, Media Relations, Stakeholder Communications, Public Relations, Business Communication, Press Releases, Business Ethics, Communication, Interviewing Skills, Conflict Management, Public Speaking, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    74 reviews

    Beginner · Course · 1 - 4 Weeks

  • G

    Google

    Support Individual Growth and Development

    Skills you'll gain: Performance Management, Team Management, Self-Awareness, Goal Setting

    4.9
    Rating, 4.9 out of 5 stars
    ·
    47 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad de los Andes

    Lectura crítica: proceso, niveles y herramientas

    Skills you'll gain: Literacy, Critical Thinking, Lifelong Learning, Self-Awareness, Analysis, Learning Strategies, Self-Starter, Analytical Skills, Problem Solving, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    58 reviews

    Beginner · Course · 1 - 4 Weeks

1…407408409…834

In summary, here are 10 of our most popular brand management courses

  • Generative AI: Revolutionizing Business Analysis Techniques: SkillUp
  • Microsoft Azure Security Tools Specialization: Microsoft
  • CISSP Domain 1: Security and Risk Management: Infosec
  • Fundamentos de Finanças da Empresa com o 10,000 Women da Goldman Sachs: Goldman Sachs
  • IBM COBOL Data and File Management: IBM
  • Foundations of Telehealth: Johns Hopkins University
  • Project Management Performance Domains: Microsoft
  • Crea data lakes y almacenes de datos en Google Cloud: Google Cloud
  • Reading Financial Statements: Corporate Finance Institute
  • Crisis Communications : IESE Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok