• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • U

    University of Michigan

    Speaking and Presenting: Pitches and Persuasion

    Skills you'll gain: Storytelling, Persuasive Communication, Public Speaking, Non-Verbal Communication, Verbal Communication Skills, Cognitive flexibility, Ingenuity, Communication, Creativity, Optimism, Problem Solving, Rapport Building, Resilience, Research, Cultural Diversity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    94 reviews

    Beginner · Course · 1 - 4 Weeks

  • B

    Banco Interamericano de Desarrollo

    Gobierno Digital

    Skills you'll gain: Cybersecurity, Data Management, Interoperability, Digital Transformation, Data Security, Public Administration, Governance, Case Studies, Public Key Infrastructure, Identity and Access Management, Service Design, Policy Analysis, Innovation, Strategic Planning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    93 reviews

    Beginner · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Sustainable Neighborhoods

    Skills you'll gain: Land Development, Landscape Architecture, Environmental Science, Sustainable Development, Case Studies, Community Development, Public Works, Sustainable Design, Environment and Resource Management, Building Codes, Cultural Diversity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    91 reviews

    Intermediate · Course · 1 - 4 Weeks

  • N

    National Taiwan University

    Operations Research (3): Theory

    Skills you'll gain: Operations Research, Network Model, Applied Machine Learning, Case Studies, Applied Mathematics, Mathematical Modeling, Transportation Operations, Business Analytics, Advanced Mathematics, Linear Algebra, Algorithms

    4.9
    Rating, 4.9 out of 5 stars
    ·
    95 reviews

    Advanced · Course · 1 - 3 Months

  • A

    Amazon Web Services

    Automation in the AWS Cloud

    Skills you'll gain: Infrastructure as Code (IaC), AWS CloudFormation, Scripting, Bash (Scripting Language), Amazon Web Services, Command-Line Interface, Configuration Management, Amazon Elastic Compute Cloud, Automation, Shell Script, Continuous Monitoring, Cloud Management, Continuous Integration, Patch Management, Software Testing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    79 reviews

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Strategies for Cloud Security Risk Management

    Skills you'll gain: Cloud Security, Risk Management Framework, Cyber Risk, Personally Identifiable Information, Security Management, ISO/IEC 27001, Information Privacy, NIST 800-53, Infrastructure as Code (IaC), Security Controls, Google Cloud Platform

    4.5
    Rating, 4.5 out of 5 stars
    ·
    76 reviews

    Beginner · Course · 1 - 4 Weeks

  • E

    Emory University

    Forecasting Models for Marketing Decisions

    Skills you'll gain: Customer Analysis, Customer Demand Planning, Marketing Analytics, Forecasting, Consumer Behaviour, Marketing Effectiveness, Model Evaluation, Time Series Analysis and Forecasting, Microsoft Excel, Marketing, Regression Analysis, Customer Acquisition Management, Customer Retention

    4.3
    Rating, 4.3 out of 5 stars
    ·
    80 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of London

    Operations Systems Excellence

    Skills you'll gain: Operations Management, Process Design, Operational Excellence, Business Operations, Process Mapping, Operational Efficiency, Operational Analysis, Organizational Strategy, Process Analysis, Business Strategy, Customer Service, Market Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    83 reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    University at Buffalo

    The Roles and Responsibilities of Nonprofit Boards of Directors within the Governance Process

    Skills you'll gain: Governance, Peer Review, Performance Measurement, Organizational Strategy, Strategic Leadership, Organizational Effectiveness, Performance Analysis, Resource Management, Fundraising, Case Studies, Leadership, Team Leadership, Risk Management, Due Diligence

    4.5
    Rating, 4.5 out of 5 stars
    ·
    77 reviews

    Beginner · Course · 1 - 3 Months

  • A

    Alfaisal University | KLD

    أساسيات برنامج مايكروسوفت اكسيل | Essentials of MS Excel

    Skills you'll gain: Microsoft Excel, Microsoft Office, Spreadsheet Software, File Management, Data Entry, Productivity Software

    4.8
    Rating, 4.8 out of 5 stars
    ·
    88 reviews

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    ITIL V4 Explanation of Service Value System & its Components

    Skills you'll gain: Customer experience improvement, Information Technology Infrastructure Library, IT Service Management, Service Management, Continuous Improvement Process, Service Design, Agile Methodology, Governance, User Feedback, Innovation, Process Improvement and Optimization, Automation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    97 reviews

    Intermediate · Course · 1 - 4 Weeks

  • T

    Tecnológico de Monterrey

    Negotiation Skills and Effective Communication

    Skills you'll gain: Negotiation, Emotional Intelligence, Communication, Conflict Management, Relationship Building, Interpersonal Communications, Collaboration, Empathy, Active Listening, Critical Thinking

    4.7
    Rating, 4.7 out of 5 stars
    ·
    83 reviews

    Intermediate · Course · 1 - 4 Weeks

1…366367368…834

In summary, here are 10 of our most popular brand management courses

  • Speaking and Presenting: Pitches and Persuasion: University of Michigan
  • Gobierno Digital: Banco Interamericano de Desarrollo
  • Sustainable Neighborhoods: Johns Hopkins University
  • Operations Research (3): Theory: National Taiwan University
  • Automation in the AWS Cloud: Amazon Web Services
  • Strategies for Cloud Security Risk Management: Google Cloud
  • Forecasting Models for Marketing Decisions: Emory University
  • Operations Systems Excellence: University of London
  • The Roles and Responsibilities of Nonprofit Boards of Directors within the Governance Process: University at Buffalo
  • أساسيات برنامج مايكروسوفت اكسيل | Essentials of MS Excel: Alfaisal University | KLD

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok