• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • U

    Universidad de los Andes

    Los portafolios y las inversiones en el mercado de capitales

    Skills you'll gain: Portfolio Management, Investments, Investment Management, Financial Market, Portfolio Risk, Capital Markets, Equities, Risk Analysis, Return On Investment, Financial Analysis, Risk Management, Market Dynamics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    108 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of London

    إدارة شركات المستقبل

    Skills you'll gain: Organizational Change, Goal Setting, Leadership and Management, Business Management, Change Management, Personal Development, People Management, Organizational Structure, Decision Making, Leadership, Coordination

    4.7
    Rating, 4.7 out of 5 stars
    ·
    104 reviews

    Mixed · Course · 1 - 3 Months

  • C

    CertNexus

    Create and Lead an Ethical Data-Driven Organization

    Skills you'll gain: Governance, Data Ethics, Business Ethics, Business Leadership, Organizational Leadership, Governance Risk Management and Compliance, Ethical Standards And Conduct, Policy Development, Human Resource Policies, Culture Transformation, Business Transformation, Stakeholder Engagement, Data Governance, Responsible AI, Policy Analysis, Stakeholder Management, Change Management, Employee Engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    90 reviews

    Beginner · Course · 1 - 3 Months

  • V

    Vanderbilt University

    Claude Code: Software Engineering with Generative AI Agents

    Skills you'll gain: Claude Code, Prompt Engineering, Multimodal Prompts, Version Control, AI Workflows, Generative AI Agents, Git (Version Control System), AI Orchestration, Quality Assurance, Generative AI, Software Quality Assurance, Software Development, Software Documentation, Artificial Intelligence, Software Development Life Cycle, Software Architecture, Automation, Software Testing, Software Design, Software Development Methodologies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    108 reviews

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Data Engineer, Big Data and ML on Google Cloud em Português

    Skills you'll gain: Model Deployment, Google Cloud Platform, Data Pipelines, Real Time Data, Dataflow, Data Warehousing, Data Preprocessing, Tensorflow, Big Data, Data Governance, Data Migration, Feature Engineering, Data Lakes, Dashboard, Extract, Transform, Load, Apache Spark, Metadata Management, Data Management, Applied Machine Learning, PySpark

    4.7
    Rating, 4.7 out of 5 stars
    ·
    125 reviews

    Intermediate · Specialization · 3 - 6 Months

  • U

    University of Michigan

    علم النجاح: ما يجب أن تعرفه من الباحثين

    Skills you'll gain: Relationship Building, Action Oriented, Self-Motivation, Growth Mindedness, Personal Development, Planning, Goal Setting, Resilience, Adaptability, Overcoming Obstacles, Science and Research, Learning Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    124 reviews

    Beginner · Course · 1 - 3 Months

  • T

    Technical University of Munich (TUM)

    Cost Accounting: Profit and Loss Calculation

    Skills you'll gain: Income Statement, Inventory Accounting, Profit and Loss (P&L) Management, Cost Accounting, Gross Profit, Management Accounting, Financial Accounting, Financial Statements, Inventory Management System, Operating Expense

    4.7
    Rating, 4.7 out of 5 stars
    ·
    97 reviews

    Intermediate · Course · 1 - 4 Weeks

  • E

    Emory University

    Introduction to Social Media Analytics

    Skills you'll gain: Social Media Marketing, Social Media, Marketing Analytics, Text Mining, Consumer Behaviour, Data Mining, Social Network Analysis, Customer Insights, Market Analysis, Unstructured Data, Trend Analysis, Research

    4.3
    Rating, 4.3 out of 5 stars
    ·
    111 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Azure: create a REST API using NodeJS Serverless Functions

    Skills you'll gain: API Gateway, Serverless Computing, Cloud API, Restful API, Node.JS, Microsoft Azure, Application Programming Interface (API), API Testing, Web Services

    4.5
    Rating, 4.5 out of 5 stars
    ·
    112 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • A

    Arizona State University

    Decision-Making for Everyone

    Skills you'll gain: Decision Making, Creative Thinking, Problem Solving, Creative Problem-Solving, Strategic Decision-Making, Brainstorming, Complex Problem Solving, Critical Thinking and Problem Solving, Resourcefulness, Creativity, Curiosity, Strategic Thinking, Root Cause Analysis, Ethical Standards And Conduct, Risk Analysis, Innovation, Analytical Skills, Business Ethics, Social Impact, Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    128 reviews

    Beginner · Specialization · 3 - 6 Months

  • I

    Infosec

    JavaScript Security

    Skills you'll gain: Authentications, Application Security, Open Web Application Security Project (OWASP), Secure Coding, Serverless Computing, Cryptography, Risk Management Framework, Threat Modeling, Cloud Security, Infrastructure Security, Package and Software Management, Node.JS, Web Applications, Javascript, Vulnerability Management, Cloud Services, Cloud Platforms, Web Development, Identity and Access Management, Security Controls

    4.5
    Rating, 4.5 out of 5 stars
    ·
    112 reviews

    Intermediate · Specialization · 1 - 3 Months

  • C

    Coursera

    How to increase engagement to Instagram Business profile

    Skills you'll gain: Instagram, Target Market, Social Media Marketing, Social Media, Customer Engagement, Brand Strategy, Social Media Content, Business Marketing, Storytelling, Drive Engagement, Marketing, Business

    3
    Rating, 3 out of 5 stars
    ·
    71 reviews

    Beginner · Guided Project · Less Than 2 Hours

1…345346347…834

In summary, here are 10 of our most popular brand management courses

  • Los portafolios y las inversiones en el mercado de capitales: Universidad de los Andes
  • إدارة شركات المستقبل: University of London
  • Create and Lead an Ethical Data-Driven Organization: CertNexus
  • Claude Code: Software Engineering with Generative AI Agents: Vanderbilt University
  • Data Engineer, Big Data and ML on Google Cloud em Português: Google Cloud
  • علم النجاح: ما يجب أن تعرفه من الباحثين : University of Michigan
  • Cost Accounting: Profit and Loss Calculation: Technical University of Munich (TUM)
  • Introduction to Social Media Analytics: Emory University
  • Azure: create a REST API using NodeJS Serverless Functions: Coursera
  • Decision-Making for Everyone: Arizona State University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok