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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
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    C

    Coursera

    Digital Marketing Channel Foundations

    Skills you'll gain: Email Automation, Brand Awareness, Campaign Management, Keyword Research, Canva (Software), Email Marketing, Target Audience, Search Engine Optimization, Social Media Management, Brand Strategy, Content Marketing, Web Analytics and SEO, Marketing Effectiveness, Social Media, Social Media Content, Branding, Content Strategy, Paid media, Key Performance Indicators (KPIs), Communication

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Implementación del Marketing Mix

    Skills you'll gain: Marketing Communications, Integrated Marketing Communications, Product Lifecycle Management, Customer experience strategy (CX), Peer Review, Advertising, Brand Strategy, Brand Management, Brand Loyalty, Branding, Marketing, Brand Awareness, Product Management, Public Relations, Product Strategy, Revenue Management, Retail Management, Marketing Channel, Strategic Marketing, Merchandising

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.9K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    M

    Maven Analytics

    ChatGPT & Generative AI for Data Analytics

    Skills you'll gain: Prompt Engineering, Generative AI, ChatGPT, Power BI, Deep Learning, Excel Formulas, Analytics, Google Sheets, AI Enablement, Microsoft Excel, Artificial Intelligence, Data Analysis, Python Programming, SQL, Data Literacy, Query Languages, Business Intelligence, Data Science, Debugging

    4.8
    Rating, 4.8 out of 5 stars
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    21 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
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    Alex Genadinik

    How To Create A Great Marketing Plan And Marketing Strategy

    Skills you'll gain: Marketing Planning, Marketing Strategies, Advertising, Marketing Effectiveness, Marketing, Customer Acquisition Management, Growth Strategies, Business Marketing, Digital Advertising, Content Marketing, Target Market, Digital Marketing, Email Marketing

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
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    L

    LearnKartS

    AI Marketing Automation

    Skills you'll gain: Retrieval-Augmented Generation, Marketing Automation, Email Automation, ChatGPT, Email Marketing, AI Enablement, OpenAI API, Business Process Automation, Social Media Content, Analytics, Social Media Management, Prompt Engineering, Automation, Marketing Strategy and Techniques, Generative AI, Artificial Intelligence, Data-Driven Decision-Making, Social Media Marketing, Social Media, Content Creation

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Marketing con Redes Sociales

    Skills you'll gain: Persona Development, Social Media Strategy, Social Media, Social Media Marketing, Performance Metric, Smart Goals, Social Media Management, Social Media Campaigns, Content Marketing, Plan Execution, Performance Measurement, Goal Setting, Key Performance Indicators (KPIs), Active Listening, Target Audience, Marketing Strategies, Social Network Analysis, Content Strategy, LinkedIn, Facebook

    4.5
    Rating, 4.5 out of 5 stars
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    3.8K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Toronto

    Gender Analytics for Innovation

    Skills you'll gain: Diversity Awareness, Diversity and Inclusion, Innovation, Business Analytics, Analysis, Sociology, Market Opportunities, Social Justice, Case Studies, Human Centered Design, Leadership Development, Risk Mitigation

    4.8
    Rating, 4.8 out of 5 stars
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    330 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    G

    Google

    Google Data Analytics (PT)

    Skills you'll gain: Data Cleansing, Rmarkdown, Data Storytelling, Data Presentation, Data Validation, Spreadsheet Software, Data Visualization, Data Ethics, Data Literacy, Tableau Software, Data Visualization Software, Data Analysis, Analytical Skills, Stakeholder Communications, Presentations, SQL, Data Manipulation, Data Quality, Data Collection, Data Processing

    4.9
    Rating, 4.9 out of 5 stars
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    4.1K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    Unilever

    Implementing Supply Chain Analytics

    Skills you'll gain: Descriptive Analytics, Supply Chain Management, Supply Chain Systems, Supply Chain Planning, Transportation, Supply Chain, and Logistics, Predictive Analytics, Forecasting, Inventory Management System, Data-Driven Decision-Making, Business Analytics, Advanced Analytics, Analytics, Agile Methodology, SQL, Data Presentation, Data Analysis, Technical Communication, Python Programming

    4.7
    Rating, 4.7 out of 5 stars
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    66 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    D

    Dubai College of Tourism

    Dubai Hospitality Marketing

    Skills you'll gain: Hospitality Management, Online Advertising, Promotional Strategies, Hospitality, Digital Marketing, Marketing Strategy and Techniques, Consumer Behaviour, Customer Insights, Customer experience improvement, Marketing, Marketing Planning, Target Market, Strategic Marketing, Marketing Channel, Content Marketing, Market Trend, Customer Relationship Management, Adaptability

    4.5
    Rating, 4.5 out of 5 stars
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    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    Intro to International Marketing

    Skills you'll gain: Global Marketing, Marketing, Brand Management, Marketing Strategies, Innovation, Consumer Behaviour, Market Analysis, Product Development, Competitive Analysis, Business Strategy, Change Management, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Marketing Channel Benefits

    Skills you'll gain: Marketing Channel, Strategic Marketing, Business Marketing, Customer experience strategy (CX), Go To Market Strategy, Target Market, Customer Analysis, Market Research, Value Propositions, Market Opportunities, Case Studies, B2B Sales, Consumer Behaviour, Strategic Thinking, Innovation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    53 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Digital Marketing Channel Foundations: Coursera
  • Implementación del Marketing Mix: IE Business School
  • ChatGPT & Generative AI for Data Analytics: Maven Analytics
  • How To Create A Great Marketing Plan And Marketing Strategy: Alex Genadinik
  • AI Marketing Automation: LearnKartS
  • Marketing con Redes Sociales: Tecnológico de Monterrey
  • Gender Analytics for Innovation: University of Toronto
  • Google Data Analytics (PT): Google
  • Implementing Supply Chain Analytics: Unilever
  • Dubai Hospitality Marketing : Dubai College of Tourism

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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