• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • U

    University of Pennsylvania

    AI Applications in People Management

    Skills you'll gain: Responsible AI, Human Resources, Data Ethics, Data-Driven Decision-Making, Artificial Intelligence and Machine Learning (AI/ML), People Management, Artificial Intelligence, Employee Engagement, Machine Learning, Employee Retention, Blockchain

    4.7
    Rating, 4.7 out of 5 stars
    ·
    320 reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    University of New Mexico

    Web Application Development: Basic Concepts

    Skills you'll gain: Web Applications, Full-Stack Web Development, Git (Version Control System), Middleware, Software Architecture, User Interface (UI), Agile Software Development, Application Frameworks, Ajax, Model View Controller, Databases, Relational Databases, Software Development, Ruby on Rails, Software Design Patterns, Cascading Style Sheets (CSS), Javascript

    4.3
    Rating, 4.3 out of 5 stars
    ·
    185 reviews

    Mixed · Course · 1 - 3 Months

  • P

    Packt

    Digital and Marketing Asset Management Essentials

    Skills you'll gain: Digital Assets, Asset Management, Metadata Management, Cloud Deployment, Content Management, Workflow Management, Data Management, Information Management, Digital Content, Data Architecture, Information Architecture, Brand Management, Technical Services, Enterprise Architecture, Software As A Service, Benchmarking, Vendor Management, Scalability

    Beginner · Course · 1 - 3 Months

  • A

    Adobe

    Design a Standout Brand That Connects With Your Audience

    Skills you'll gain: Brand Strategy, Adobe Express, Presentations, Branding, Creative Design, Target Audience, Visual Design, Typography, Adobe Creative Cloud, Storytelling, Adobe Illustrator, Diversity and Inclusion, Adobe Acrobat, Color Theory, Creative Thinking, Creative Problem-Solving, Digital Assets, Communication, Entrepreneurship, Digital Marketing

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    V

    Vanderbilt University

    Microsoft 365 Copilot: Personal Productivity for All

    Skills you'll gain: Microsoft Copilot, Microsoft 365, Target Audience, Microsoft Teams, Productivity Software, AI Enablement, Complex Problem Solving, Strategic Communication, Brainstorming, Artificial Intelligence, Project Management Software, Generative AI

    4.7
    Rating, 4.7 out of 5 stars
    ·
    287 reviews

    Beginner · Course · 1 - 4 Weeks

  • M

    Microsoft

    Microsoft Front-End Developer

    Skills you'll gain: Cascading Style Sheets (CSS), GitHub, C# (Programming Language), Secure Coding, HTML and CSS, User Interface and User Experience (UI/UX) Design, Figma (Design Software), Open Web Application Security Project (OWASP), Git (Version Control System), User Interface (UI), Object Oriented Programming (OOP), Web Development, Debugging, Mockups, Microsoft Copilot, Authentications, Front-End Web Development, Programming Principles, UI Components, Javascript

    4.6
    Rating, 4.6 out of 5 stars
    ·
    239 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • U

    Universidad Austral

    Estructuras de datos en Python

    Skills you'll gain: Data Structures, Python Programming, JSON, File Management, Scripting, Scripting Languages, Data Import/Export, Computer Programming, Debugging

    4.5
    Rating, 4.5 out of 5 stars
    ·
    420 reviews

    Beginner · Course · 1 - 4 Weeks

  • N

    Northwestern University

    Scaling Operations: Linking Strategy and Execution

    Skills you'll gain: Data-Driven Decision-Making, Strategic Sourcing, Operational Analysis, Operations Management, Business Operations, Capacity Planning, Supply Chain, Competitive Analysis, Strategic Decision-Making, Business Strategy, Supplier Relationship Management, Case Studies, Return On Investment, Planning, Financial Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    263 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Colorado System

    Agile Organization

    Skills you'll gain: Change Management, Organizational Change, Culture Transformation, Organizational Development, Agile Methodology, Business Transformation, Scalability, Leadership and Management, Organizational Strategy, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    437 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad Austral

    Introducción al análisis de Costos para la Dirección de Empresas

    Skills you'll gain: Operating Cost, Cost Accounting, Cost Management, Cost Estimation, Management Accounting, Profit and Loss (P&L) Management, Financial Analysis, Case Studies, Product Strategy, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    505 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of California, Irvine

    E-Marketing

    Skills you'll gain: Pay Per Click Advertising, Search Engine Marketing, Customer Retention, Persona Development, Digital Marketing, Marketing Analytics, Search Engine Optimization, Key Performance Indicators (KPIs), Target Audience, Keyword Research, Social Media Strategy, Digital Advertising, Marketing Effectiveness, Customer experience strategy (CX), Customer Acquisition Management, Marketing Strategy and Techniques, Customer Engagement, A/B Testing, Web Analytics and SEO, Social Media

    4.7
    Rating, 4.7 out of 5 stars
    ·
    410 reviews

    Beginner · Specialization · 1 - 3 Months

  • T

    Tecnológico de Monterrey

    Innovación y emprendimiento

    Skills you'll gain: Innovation, Business Modeling, Design Thinking, Creative Problem-Solving, Entrepreneurship, Ideation, Corporate Strategy, Creative Thinking, Business Strategy, Business Process, Storytelling, Business Strategies, New Business Development, Strategic Planning, Team Management, Open Mindset, Value Propositions, Lean Methodologies, Organizational Development, Organizational Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    419 reviews

    Advanced · Specialization · 3 - 6 Months

Searches related to brand management

brand management: aligning business, brand and behaviour
brand management: strategies for a strong brand
brand management free
brand management university of london
brand management: aligning business, brand and behaviour – university of london
brand management london business school
brand management and marketing
brand management certification
1…254255256…834

In summary, here are 10 of our most popular brand management courses

  • AI Applications in People Management : University of Pennsylvania
  • Web Application Development: Basic Concepts: University of New Mexico
  • Digital and Marketing Asset Management Essentials: Packt
  • Design a Standout Brand That Connects With Your Audience: Adobe
  • Microsoft 365 Copilot: Personal Productivity for All: Vanderbilt University
  • Microsoft Front-End Developer: Microsoft
  • Estructuras de datos en Python: Universidad Austral
  • Scaling Operations: Linking Strategy and Execution: Northwestern University
  • Agile Organization: University of Colorado System
  • Introducción al análisis de Costos para la Dirección de Empresas: Universidad Austral

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok