• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • T

    Tecnológico de Monterrey

    Diseño instruccional para el aprendizaje activo

    Skills you'll gain: Education Software and Technology, Digital pedagogy, Instructional Design, digital literacy, Educational Materials, Emerging Technologies, Learning Management Systems, Innovation, Resourcefulness, Learning Strategies, Creative Problem-Solving, Open Mindset

    4.7
    Rating, 4.7 out of 5 stars
    ·
    912 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Michigan

    Leading People and Teams Capstone

    Skills you'll gain: Interviewing Skills, Leadership, Business Leadership, Leadership Development, Organizational Leadership, Leadership and Management, Professional Development, Team Building, Recruitment, Team Management, Talent Management, Coaching, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    591 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Toronto

    Gender Analytics: Gender Equity through Inclusive Design

    Skills you'll gain: Human Centered Design, Organizational Change, User Research, Design Thinking, Change Management, Design Research, Product Design, Data Ethics, Data Collection, Quantitative Research, Prototyping, Influencing, Qualitative Research, Storytelling, Leadership, Data Analysis, Analytics, Diversity Awareness, Diversity and Inclusion, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    629 reviews

    Beginner · Specialization · 3 - 6 Months

  • E

    ESSEC Business School

    International and Cross-Cultural Negotiation

    Skills you'll gain: Communication Strategies, Cultural Sensitivity, Intercultural Competence, Cultural Diversity, Verbal Communication Skills, Communication, Relationship Building, Non-Verbal Communication, Negotiation, International Relations

    4.7
    Rating, 4.7 out of 5 stars
    ·
    662 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Minnesota

    Introduction to Integrative Therapies and Healing Practices

    Skills you'll gain: Treatment Planning, Health Care Procedure and Regulation, Patient Safety, Pain Management, Health Care, Clinical Practices, Health Promotion, Health And Wellness Coaching, Patient Education And Counseling, Mental and Behavioral Health, Science and Research, Patient-centered Care, Clinical Research, Regulatory Compliance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    470 reviews

    Beginner · Course · 1 - 3 Months

  • B

    Berklee

    Music for Wellness

    Skills you'll gain: Music, Active Listening, Musical Composition, Instrumental Music, Mindfulness, Self-Awareness, Stress Management, World Music, Mental Health, Mental Concentration, Emotional Intelligence, Resilience, Respiration

    4.5
    Rating, 4.5 out of 5 stars
    ·
    334 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad Nacional Autónoma de México

    Administración para obtener resultados

    Skills you'll gain: Organizational Strategy, Strategic Planning, Business Planning, Quality Management, Strategic Leadership, Performance Measurement, Key Performance Indicators (KPIs), Business Strategy, Performance Analysis, Organizational Effectiveness, Business Metrics, Continuous Improvement Process, Smart Goals, Goal Setting

    4.9
    Rating, 4.9 out of 5 stars
    ·
    648 reviews

    Beginner · Course · 1 - 4 Weeks

  • T

    Technical University of Munich (TUM)

    Cost Accounting

    Skills you'll gain: Cost Accounting, Management Accounting, Income Statement, Operating Cost, Cost Management, Inventory Accounting, Profit and Loss (P&L) Management, Gross Profit, Strategic Decision-Making, Accounting, Product Planning, Resource Allocation, Product Assortment, Depreciation, Financial Accounting, Production Process, Financial Statements, Price Negotiation, Capacity Management, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    377 reviews

    Beginner · Specialization · 1 - 3 Months

  • D

    DeepLearning.AI

    Data Pipelines with TensorFlow Data Services

    Skills you'll gain: Extract, Transform, Load, Data Pipelines, Data Import/Export, Tensorflow, Data Preprocessing, Data Processing, MLOps (Machine Learning Operations), Transfer Learning, Data Transformation, Data Sharing, Model Evaluation, Data Management, Performance Tuning

    4.5
    Rating, 4.5 out of 5 stars
    ·
    536 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Pennsylvania

    市场营销概论 (中文版)

    Skills you'll gain: Marketing, Strategic Marketing, Marketing Strategies, Brand Management, Consumer Behaviour, Brand Strategy, Go To Market Strategy, Marketing Communications, New Business Development, Customer Insights, Market Opportunities

    4.8
    Rating, 4.8 out of 5 stars
    ·
    239 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Medical Cannabis: The Health Effects of THC and CBD

    Skills you'll gain: Pain Management, Psychiatry, Clinical Psychology, Mental and Behavioral Health Specialties, Mental Health Diseases and Disorders, Pharmacology, Public Health, Health Policy, Gerontology, Mental Health, Pharmaceuticals, Medical Science and Research, Substance Abuse, Research, Hospice, Medication Administration, Health Care, Clinical Research, Mental and Behavioral Health, Exercise Science

    4.7
    Rating, 4.7 out of 5 stars
    ·
    519 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Michigan

    Michigan Sport-Related Concussion Training Certification

    Skills you'll gain: Rehabilitation, Sports Medicine, Athletic Training, Injury Prevention, Emergency Medicine, Safety Training, Neurology, School Psychology, Long Term Care, Emergency Response

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.2K reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to brand management

brand management: aligning business, brand and behaviour
brand management: strategies for a strong brand
brand management free
brand management university of london
brand management: aligning business, brand and behaviour – university of london
brand management london business school
brand management and marketing
brand management certification
1…233234235…834

In summary, here are 10 of our most popular brand management courses

  • Diseño instruccional para el aprendizaje activo : Tecnológico de Monterrey
  • Leading People and Teams Capstone: University of Michigan
  • Gender Analytics: Gender Equity through Inclusive Design: University of Toronto
  • International and Cross-Cultural Negotiation: ESSEC Business School
  • Introduction to Integrative Therapies and Healing Practices: University of Minnesota
  • Music for Wellness: Berklee
  • Administración para obtener resultados: Universidad Nacional Autónoma de México
  • Cost Accounting: Technical University of Munich (TUM)
  • Data Pipelines with TensorFlow Data Services: DeepLearning.AI
  • 市场营销概论 (中文版): University of Pennsylvania

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok