• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


More to explore:

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Battery Technologies

    Skills you'll gain: Electrical Systems, Safety Standards, Energy and Utilities, Environmental Regulations, Basic Electrical Systems, Electrical Power, Sustainable Technologies, Manufacturing and Production, Manufacturing Processes, Production Process, Chemistry, Electric Power Systems, Thermal Management, Materials science, Reliability, Electrical Safety, Environmental Issue, System Requirements, Chemical Engineering, Technical Standard

    4.7
    Rating, 4.7 out of 5 stars
    ·
    275 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    The Economics of Health Care Delivery

    Skills you'll gain: Managed Care, Health Systems, Health Care Administration, Health Care Procedure and Regulation, Health Care, Value-Based Care, Medicaid, Insurance, Health Policy, Medicare, Economics, Behavioral Economics, Supply And Demand, Market Dynamics, Long Term Care, Payment Systems, Hospice

    4.8
    Rating, 4.8 out of 5 stars
    ·
    695 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free
    Free
    G

    Goldman Sachs

    Fundamentals of Operations, with Goldman Sachs 10,000 Women

    Skills you'll gain: Process Mapping, Operational Efficiency, Business Operations, Operations Management, Operational Analysis, Process Management, Business Process, Business Process Improvement, Process Improvement, Customer experience improvement, Growth Strategies, Technology Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    374 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Agile Organization

    Skills you'll gain: Change Management, Organizational Change, Culture Transformation, Organizational Development, Agile Methodology, Business Transformation, Scalability, Leadership and Management, Organizational Strategy, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    434 reviews

    Beginner · Course · 1 - 4 Weeks

  • T

    The State University of New York

    Building and Managing Superior Skills

    Skills you'll gain: Smart Goals, Peer Review, Professional Development, Goal Setting, Employee Training, AI Enablement, Personal Development, Performance Appraisal, Job Analysis, Talent Acquisition, Self-Awareness, Coaching, Recruitment Strategies, Test Tools, Constructive Feedback, Benchmarking, Portfolio Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    149 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Introduction to Software, Programming, and Databases

    Skills you'll gain: Generative AI, Cloud Deployment, Artificial Intelligence, Data-Driven Decision-Making, Computer Programming

    4.7
    Rating, 4.7 out of 5 stars
    ·
    459 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Principles of Public Relations

    Skills you'll gain: Strategic Communication, Public Relations, Marketing and Public Relations, Corporate Communications, Media Relations, Corporate Sustainability, Business Ethics, Branding, Persuasive Communication, Professional Networking, Research, Stakeholder Engagement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    656 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Professional Success Skills

    Skills you'll gain: Creative Thinking, Creativity, Business Ethics, Business Analytics, Ideation, Creative Problem-Solving, Leadership and Management, Business Analysis, Business Leadership, Brainstorming, Business Strategy, Organizational Leadership, Decision Making, Emotional Intelligence, Accounting, Cultural Sensitivity, Cultural Diversity, Brand Management, Organizational Structure, Culture

    4.8
    Rating, 4.8 out of 5 stars
    ·
    398 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    UiPath

    Robotic Process Automation (RPA)

    Skills you'll gain: Robotic Process Automation, Data Manipulation, Email Automation, Web Scraping, User Interface (UI), Business Process Automation, Automation, UI Components, Test Automation, Context Management, Excel Macros, Data Cleansing, Network Protocols, Data Import/Export, Software Development Tools, Data Management, Unstructured Data, Data Flow Diagrams (DFDs), Application Deployment, Programming Principles

    4.7
    Rating, 4.7 out of 5 stars
    ·
    517 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Creating Business Value with Data and Looker

    Skills you'll gain: Looker (Software), Dashboard, Data Governance, Digital Transformation, Data Literacy, Data Strategy, Real Time Data, Google Cloud Platform, Data Modeling, Business Transformation, Interactive Data Visualization, Data Visualization Software, Data Management, Data Warehousing, Data Storytelling, Data Analysis, Pivot Tables And Charts, Performance Tuning, Ad Hoc Analysis, Query Languages

    4.7
    Rating, 4.7 out of 5 stars
    ·
    454 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Administración para obtener resultados

    Skills you'll gain: Organizational Strategy, Strategic Planning, Business Planning, Quality Management, Strategic Leadership, Performance Measurement, Key Performance Indicators (KPIs), Business Strategy, Performance Analysis, Organizational Effectiveness, Business Metrics, Continuous Improvement Process, Smart Goals, Goal Setting

    4.9
    Rating, 4.9 out of 5 stars
    ·
    635 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Writing and Editing: Drafting

    Skills you'll gain: Editing, Writing, Planning, Brainstorming, Time Management, Overcoming Obstacles, Productivity, Creativity, Growth Mindedness, Learning Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    373 reviews

    Beginner · Course · 1 - 4 Weeks

1…190191192…834

In summary, here are 10 of our most popular brand management courses

  • Battery Technologies: Arizona State University
  • The Economics of Health Care Delivery: University of Pennsylvania
  • Fundamentals of Operations, with Goldman Sachs 10,000 Women: Goldman Sachs
  • Agile Organization: University of Colorado System
  • Building and Managing Superior Skills: The State University of New York
  • Introduction to Software, Programming, and Databases : IBM
  • Principles of Public Relations: University of Colorado Boulder
  • Professional Success Skills: University of Illinois Urbana-Champaign
  • Robotic Process Automation (RPA): UiPath
  • Creating Business Value with Data and Looker: Google Cloud

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok