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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    Indian School of Business

    Design your own trading strategy – Culminating Project

    Skills you'll gain: Peer Review, Data Collection, Financial Trading, Project Design, Portfolio Management, Securities Trading, Business Planning, Market Analysis, Technical Analysis, Model Evaluation, Investment Management, Financial Analysis, Performance Analysis, Statistical Hypothesis Testing, Equities

    4.4
    Rating, 4.4 out of 5 stars
    ·
    105 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
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    U

    University of Colorado System

    AI for Healthcare Systems

    Skills you'll gain: Responsible AI, Agentic systems, Data Ethics, Machine Learning Algorithms, Agentic Workflows, Data Governance, AI Enablement, Health Systems, Machine Learning Methods, Health Informatics, Artificial Intelligence, Analytics, Digital Transformation, Healthcare Industry Knowledge, Generative AI Agents, Machine Learning, Health Technology, Health Information Management, Information Technology, Information Systems

    4.2
    Rating, 4.2 out of 5 stars
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    20 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Corporate Finance Institute

    Data Skills for Excel Professionals

    Skills you'll gain: Dashboard, Microsoft Excel, Pivot Tables And Charts, Star Schema, Spreadsheet Software, Data Transformation, Data Analysis Expressions (DAX), Data Storytelling, Data Analysis, Excel Formulas, Extract, Transform, Load, Consolidation, Data Visualization Software, Data Presentation, Data Modeling, Business Intelligence, Competitive Analysis, Data Manipulation, Data Cleansing, Data Integration

    4.8
    Rating, 4.8 out of 5 stars
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    176 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
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    F

    Fundação Instituto de Administração

    Inteligência Artificial Aplicada ao CRM

    Skills you'll gain: Customer Relationship Management, Customer Data Management, Big Data, Data Mining, Data-Driven Decision-Making, Predictive Analytics, Sales Process, Ggplot2, Data Visualization Software, Plot (Graphics), Data Modeling, R Programming, Customer Insights, Analytics, Customer experience strategy (CX), Data Science, Data Analysis, Data Manipulation, Applied Machine Learning, Machine Learning Algorithms

    4.4
    Rating, 4.4 out of 5 stars
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    101 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Advanced Algorithms and Complexity

    Skills you'll gain: Algorithms, Network Routing, Network Model, Graph Theory, Operations Research, Theoretical Computer Science, Network Analysis, Data Structures, Computational Thinking, Linear Algebra, Computer Science, Big Data, Python Programming, Programming Principles, Computational Logic, Probability & Statistics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    700 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Preview
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    N

    Northwestern University

    ¿Qué son los medios sociales?

    Skills you'll gain: Social Media Strategy, Social Media Marketing, Social Media, Customer Engagement, Marketing, Professional Networking, Content Strategy, Marketing Analytics, Target Market, Target Audience, Emerging Technologies, Peer Review

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Conformando tu estrategia digital

    Skills you'll gain: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Social Media Strategy, Content Strategy, Marketing Strategies, Digital Advertising, Email Marketing, Content Creation, Web Design and Development, Event Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    62 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of London

    International Business Capstone

    Skills you'll gain: Financial Statements, Business Planning, Organizational Structure, Financial Analysis, Business Strategy, International Finance, Target Market, Market Research, Global Marketing, Operating Cost, Consumer Behaviour, Cost Accounting, Management Accounting, Market Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    115 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
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    T

    Tel Aviv University

    Economic Growth and Distributive Justice Part II - Maximize Social Wellbeing

    Skills you'll gain: Economics, Economics, Policy, and Social Studies, Tax, Economic Development, Social Justice, Socioeconomics, Public Policies, Sustainable Development, Tax Management, Policy Analysis, Income Tax, Market Analysis

    4.6
    Rating, 4.6 out of 5 stars
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    135 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    B

    Ball State University

    Introduction to Programming

    Skills you'll gain: Data Analysis, Programming Principles, Statistical Analysis, Computer Programming, Python Programming, Object Oriented Programming (OOP), Natural Language Processing, Scripting, NumPy, Algorithms, Debugging, Data Structures

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
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    30 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
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    S

    Starweaver

    AI Leadership & Strategic Implementation

    Skills you'll gain: Responsible AI, AI Product Strategy, AI Enablement, Organizational Change, Product Roadmaps, Program Implementation, Stakeholder Engagement, Market Opportunities, Google Gemini, Business Strategy, Generative AI, Corporate Strategy, Corporate Communications, Enterprise Security, Prompt Engineering, Corporate Sustainability, Business Communication, Communication Strategies, Marketing Strategy and Techniques, Communication

    3.9
    Rating, 3.9 out of 5 stars
    ·
    24 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Supply Chain Planning

    Skills you'll gain: Supply Chain Planning, Demand Planning, Customer Demand Planning, Supply Chain Management, Supply Chain, Capacity Planning, Production Planning, Materials Management, Forecasting, Performance Measurement, Microsoft Excel, Data-Driven Decision-Making, Statistical Methods, Key Performance Indicators (KPIs), Data Analysis, Regression Analysis

    4.5
    Rating, 4.5 out of 5 stars
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    314 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Design your own trading strategy – Culminating Project: Indian School of Business
  • AI for Healthcare Systems: University of Colorado System
  • Data Skills for Excel Professionals: Corporate Finance Institute
  • Inteligência Artificial Aplicada ao CRM: Fundação Instituto de Administração
  • Advanced Algorithms and Complexity: University of California San Diego
  • ¿Qué son los medios sociales?: Northwestern University
  • Conformando tu estrategia digital: Tecnológico de Monterrey
  • International Business Capstone: University of London
  • Economic Growth and Distributive Justice Part II - Maximize Social Wellbeing: Tel Aviv University
  • Introduction to Programming: Ball State University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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