• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Preview
    Preview
    N

    Nanjing University

    心理学与生活

    Skills you'll gain: Psychology, Child Development, Human Development, Social Sciences, Sociology, Empathy & Emotional Intelligence, Learning Theory, Cultural Diversity, Mental Health Diseases and Disorders, Behavior Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    900 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Estilos de Liderazgo: opciones para avanzar en desafíos complejos

    Skills you'll gain: Community Development, Ethical Standards And Conduct, Strategic Leadership, Complex Problem Solving, Adaptability, Systems Thinking, Leadership, Business Risk Management, Self-Awareness, Emotional Intelligence

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.8K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    M

    McMaster University

    Mindshift: Transforma tu mente para superar obstáculos en el aprendizaje y descubrir tu potencial oculto.

    Skills you'll gain: Lifelong Learning, Mentorship, Willingness To Learn, Adaptability, Professional Development, Personal Development, Growth Mindedness, Learning Strategies, Resilience, Self-Awareness, Cognitive flexibility, Stress Management, Overcoming Obstacles

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Advanced Business Strategy

    Skills you'll gain: Business Strategy, Business Ethics, Corporate Strategy, Competitive Analysis, Strategic Thinking, Stakeholder Management, Innovation, Global Marketing, Stakeholder Analysis, International Finance, Growth Strategies, Strategic Decision-Making, Market Dynamics, Product Lifecycle Management, Mergers & Acquisitions

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Graph Analytics for Big Data

    Skills you'll gain: Graph Theory, Database Design, Big Data, Network Analysis, Analytics, Data Management, Query Languages, Computing Platforms, Scalability, Unsupervised Learning, Distributed Computing, Algorithms

    4.3
    Rating, 4.3 out of 5 stars
    ·
    1.3K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Understanding economic policymaking

    Skills you'll gain: Financial Policy, Public Policies, Economics, Economics, Policy, and Social Studies, Tax, International Finance, Policy Analysis, Crisis Management, Fiscal Management, Financial Systems, Supply And Demand, Financial Market

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 3 Months

  • C

    Commonwealth Education Trust

    Foundations of Teaching for Learning: Introduction

    Skills you'll gain: Creative Thinking, Classroom Management, Teaching, Adaptability, Education and Training, Pedagogy, Instructional Strategies, Adult Education, Student Engagement, Rapport Building, Professional Development, Learning Theory, Collaboration, Curriculum Development, Childhood Education and Development, Planning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    859 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Autoliderazgo y gestión de emociones para avanzar en desafíos complejos

    Skills you'll gain: Emotional Intelligence, Self-Awareness, Empathy & Emotional Intelligence, Personal Development, Initiative and Leadership, Mindfulness, Leadership, Adaptability, Stress Management, Overcoming Obstacles, Decision Making, Goal Setting

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.8K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Business Intelligence Concepts, Tools, and Applications

    Skills you'll gain: Business Intelligence, Decision Support Systems, Data Visualization, Business Process Management, Data Warehousing, Performance Measurement, MicroStrategy, Business Analytics, Dashboard, Data Visualization Software, Key Performance Indicators (KPIs), Data-Driven Decision-Making, Business Reporting, Data Analysis, Six Sigma Methodology

    4.5
    Rating, 4.5 out of 5 stars
    ·
    650 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    EC-Council

    Cybersecurity Attack and Defense Fundamentals

    Skills you'll gain: Digital Forensics, Penetration Testing, Network Security, Threat Management, Mobile Security, Distributed Denial-Of-Service (DDoS) Attacks, Cloud Security, Public Key Infrastructure, Vulnerability Assessments, Cryptography, Security Controls, Vulnerability Scanning, Cybersecurity, Authorization (Computing), Malware Protection, Authentications, Identity and Access Management, Cyber Attacks, Threat Detection, Data Integrity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    783 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Adapt your leadership style

    Skills you'll gain: Organizational Leadership, Team Leadership, Business Leadership, Leadership Development, Strategic Leadership, Leadership, Leadership and Management, Organizational Change, Adaptability, Staff Management, Empathy & Emotional Intelligence, Diversity and Inclusion, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    Introducción a la Minería de Datos

    Skills you'll gain: Classification Algorithms, Exploratory Data Analysis, Data Mining, Data Analysis, Machine Learning Algorithms, Model Evaluation, Data Management, Data Science, Unsupervised Learning, Big Data, Supervised Learning, Algorithms, Data Preprocessing, Transaction Processing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.3K reviews

    Beginner · Course · 1 - 3 Months

Searches related to brand management

brand management: aligning business, brand and behaviour
brand management: strategies for a strong brand
luxury brand management
strategic brand management
hospitality luxury brand management
next-gen brand management
brand and product management
introduction to strategic brand management
1…138139140…834

In summary, here are 10 of our most popular brand management courses

  • 心理学与生活: Nanjing University
  • Estilos de Liderazgo: opciones para avanzar en desafíos complejos: Universidad de los Andes
  • Mindshift: Transforma tu mente para superar obstáculos en el aprendizaje y descubrir tu potencial oculto.: McMaster University
  • Advanced Business Strategy: University of Virginia
  • Graph Analytics for Big Data: University of California San Diego
  • Understanding economic policymaking: IE Business School
  • Foundations of Teaching for Learning: Introduction: Commonwealth Education Trust
  • Autoliderazgo y gestión de emociones para avanzar en desafíos complejos: Universidad de los Andes
  • Business Intelligence Concepts, Tools, and Applications: University of Colorado System
  • Cybersecurity Attack and Defense Fundamentals: EC-Council

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok