• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • U

    Universidad de los Andes

    Proyectos complejos: éxitos o fracasos

    Skills you'll gain: Project Management, Stakeholder Management, Organizational Structure, Project Planning, Systems Thinking, Organizational Strategy, Project Performance, Ideation, Risk Management, Business

    4.8
    Rating, 4.8 out of 5 stars
    ·
    49 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Michigan

    Healthcare Leadership Principles

    Skills you'll gain: Executive Presence, Healthcare Ethics, Health Policy, Health Care Administration, Leadership, Advocacy, Communication, Leadership and Management, Change Management, Health Care, Patient Advocacy, Professional Development, Organizational Leadership, Interpersonal Communications, Stakeholder Analysis, Self-Awareness

    4.7
    Rating, 4.7 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    GIS Mastery: Spatial Data, Remote Sensing, Decision Support

    Skills you'll gain: Geographic Information Systems, Geospatial Mapping, Spatial Data Analysis, Spatial Analysis, Global Positioning Systems, Data Analysis, Metadata Management, Decision Support Systems

    4.7
    Rating, 4.7 out of 5 stars
    ·
    24 reviews

    Intermediate · Course · 1 - 4 Weeks

  • L

    L&T EduTech

    Infrastructure for Transportation Systems

    Skills you'll gain: Construction Engineering, Civil Engineering, Construction, Building Services Engineering, Civil and Architectural Engineering, HVAC, Traffic Flow Optimization, Transportation Operations, Architecture and Construction, Electrical Systems, Construction Management, Public Works, Engineering Software, Engineering Design Process, Structural Analysis, Sustainable Engineering, Construction Estimating, Building Design, Land Development, Sustainable Development

    4.3
    Rating, 4.3 out of 5 stars
    ·
    18 reviews

    Advanced · Specialization · 3 - 6 Months

  • P

    Politecnico di Milano

    Introduzione alla fisica sperimentale: meccanica, termodinamica

    Skills you'll gain: Mechanics, Physics, Hydraulics, Thermal Management, Engineering Analysis, Physical Science, Experimentation, Engineering Calculations, Systems Of Measurement, Calculus

    4.6
    Rating, 4.6 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 3 Months

  • S

    Simplilearn

    Digital Marketing Landscape

    Skills you'll gain: Marketing, Digital Marketing, UI/UX Strategy, Digital Advertising, Marketing Strategy and Techniques, E-Commerce, Social Media Marketing, Content Marketing, Search Engine Optimization, Video Production, Business Strategy, Brand Awareness, Web Analytics and SEO, Consumer Behaviour

    4.4
    Rating, 4.4 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    U

    University of California, Davis

    Estimating and Bidding in Construction

    Skills you'll gain: Construction Estimating, Engineering Plans And Specifications, Blueprint Reading, Architectural Drawing, Cost Estimation, Building Information Modeling, Project Estimation, Risk Management, Project Risk Management, Cost Management, Project Controls, Engineering Drawings, Construction Management, Estimation, Bidding, Design Specifications, Construction, Risk Analysis, Presentations, Business Communication

    4.3
    Rating, 4.3 out of 5 stars
    ·
    16 reviews

    Intermediate · Specialization · 3 - 6 Months

  • E

    Edureka

    Programming with Golang

    Skills you'll gain: Development Environment, Web Development, Computer Programming, Program Development, Other Programming Languages, Software Development Tools

    2.7
    Rating, 2.7 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 3 Months

  • S

    SkillUp

    Product Owner: Essential Skills and Tools for Innovation

    Skills you'll gain: AI Product Strategy, Backlogs, Agile Product Development, Product Roadmaps, Product Strategy, Sprint Planning, Product Management, User Story, Product Lifecycle Management, Product Requirements, Scaled Agile Framework, Lean Methodologies, Prioritization, Business Priorities, Release Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    35 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Michigan

    Data Science for Health Research

    Skills you'll gain: R (Software), Model Evaluation, Statistical Modeling, Statistics, Data Visualization, Data Wrangling, Data Manipulation, Correlation Analysis, Histogram, Data Analysis, Statistical Analysis, Biostatistics, Statistical Hypothesis Testing, Scripting, Package and Software Management, Data Import/Export

    4.9
    Rating, 4.9 out of 5 stars
    ·
    12 reviews

    Beginner · Specialization · 1 - 3 Months

  • U

    Universitat Autònoma de Barcelona

    Organizaciones y recursos humanos en el siglo XXI

    Skills you'll gain: Performance Appraisal, Recruitment, Training and Development, Employee Onboarding, Employee Training, Talent Acquisition, Workforce Development, Human Resources, Business Ethics, Negotiation, Employee Performance Management, Adaptability, Conflict Management, Organizational Development, Organizational Structure, Qualitative Research, Organizational Leadership, Leadership, Decision Making, Team Performance Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    53 reviews

    Beginner · Specialization · 3 - 6 Months

  • S

    Simplilearn

    Lean Management Course

    Skills you'll gain: Lean Manufacturing, Lean Methodologies, Lean Six Sigma, Kaizen Methodology, Operational Efficiency, Performance Measurement, Manufacturing Operations, Quality Improvement, Operational Excellence, Business Process, Quality Management, Process Improvement, Performance Metric, Waste Minimization, Kanban Principles, Quality Control, Six Sigma Methodology, Continuous Improvement Process, Quality Assurance and Control, Business Metrics

    4.4
    Rating, 4.4 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

1…490491492…834

In summary, here are 10 of our most popular brand management courses

  • Proyectos complejos: éxitos o fracasos: Universidad de los Andes
  • Healthcare Leadership Principles: University of Michigan
  • GIS Mastery: Spatial Data, Remote Sensing, Decision Support: Coursera
  • Infrastructure for Transportation Systems: L&T EduTech
  • Introduzione alla fisica sperimentale: meccanica, termodinamica: Politecnico di Milano
  • Digital Marketing Landscape: Simplilearn
  • Estimating and Bidding in Construction: University of California, Davis
  • Programming with Golang: Edureka
  • Product Owner: Essential Skills and Tools for Innovation: SkillUp
  • Data Science for Health Research: University of Michigan

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok