• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Tunnel Construction Practices

    Skills you'll gain: Construction Engineering, Construction, Civil Engineering, Construction Management, Structural Engineering, Environmental Monitoring, Engineering Practices, Safety Standards, Architecture and Construction, System Monitoring, Failure Analysis, Structural Analysis, Engineering Design Process, Engineering Analysis, Engineering Calculations

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Environmental Project Management: Stakeholder Outreach

    Skills you'll gain: Presentations, Stakeholder Management, Data Visualization, Persuasive Communication, Stakeholder Communications, Stakeholder Analysis, Data Storytelling, Verbal Communication Skills, Communication, Storytelling, Public Speaking, Community Outreach, Strategic Communication, Project Management

    Beginner · Course · 1 - 3 Months

  • P

    Packt

    Program Manager Essentials

    Skills you'll gain: Project Management Office (PMO), Benefits Administration, Cost Benefit Analysis, Project Management Institute (PMI) Methodology, Resource Management, Scheduling, Change Management, Procurement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    I

    IE Business School

    Liquidity and Solvency in Financial Accounting

    Skills you'll gain: Financial Analysis, Financial Statement Analysis, Working Capital, Financial Statements, Cash Management, Cash Flows, Business Metrics, Financial Acumen, Business Acumen, Business, Accounting, Financial Accounting, Finance

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Holistic Web Development: Responsive UIs, Logic, Deployment

    Skills you'll gain: Responsive Web Design, Cloud Deployment, Web Design, Database Systems, Front-End Web Development, Application Programming Interface (API), Full-Stack Web Development, Amazon Web Services, Cloud Computing, Authentications, Development Environment, Web Applications, Frontend Performance, Continuous Deployment, Continuous Integration, JavaScript Frameworks, Web Development, Web Servers, Usability, Mobile Development

    Advanced · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Skills for a Modern Entrepreneur or Business Owner

    Skills you'll gain: Value Propositions, Emotional Intelligence, Business Planning, Productivity, Financial Statements, Financial Acumen, User Research, Target Audience, Business Marketing, Microsoft Excel, Marketing Strategies, Customer Acquisition Management, Content Marketing, Financial Analysis, Branding, Market Research, Social Media Strategy, Adaptability, Digital Marketing, Data Visualization

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    A

    Automatic Data Processing, Inc. (ADP)

    Tracking and Reporting

    Skills you'll gain: Process Improvement, Change Management, Key Performance Indicators (KPIs), Recruitment, Performance Improvement, Performance Reporting, Performance Analysis, Talent Recruitment, Performance Measurement, Business Metrics, Talent Acquisition, Benchmarking

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Pesquisa de Mercado e a Gestão Estratégica de Marketing

    Skills you'll gain: Marketing Strategies, Market Research, Strategic Marketing, Marketing Management, Marketing Analytics, Market Intelligence, Data-Driven Decision-Making, Customer Insights, Consumer Behaviour, Target Market, A/B Testing, Digital Marketing, Statistical Hypothesis Testing

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Healthcare Innovation: Need/Opportunity Identification

    Skills you'll gain: Stakeholder Analysis, Decision Making, Innovation, Strategic Decision-Making, New Product Development, User Research, Organizational Strategy, Health Care Procedure and Regulation, Health Technology, Problem Solving, Process Analysis, Planning, Return On Investment

    Build toward a degree

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    B

    Banco Interamericano de Desarrollo

    Education on climate change: water and soil

    Skills you'll gain: Water Resources, Environment, Climate Change Adaptation, Environmental Issue, Water Sustainability, Environmental Science, Land Management, Natural Resource Management, Sustainable Development, Climate Change Mitigation, Social Studies, Biology, Teaching, Community Development

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Clinical Documentation

    Skills you'll gain: Clinical Documentation, Generative AI Agents, Healthcare Ethics, Responsible AI, Clinical Informatics, Medical Records, Medical History Documentation, Health Information Management and Medical Records, Health Informatics, Prompt Engineering, Health Technology, System Implementation

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    Hands-On Web App Pentesting

    Skills you'll gain: Penetration Testing, Open Web Application Security Project (OWASP), Web Applications, Vulnerability Scanning, Exploitation techniques, Vulnerability Assessments, Application Security, Web Servers, Content Management Systems, Application Programming Interface (API), Databases

    4.6
    Rating, 4.6 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 4 Weeks

1…699700701…834

In summary, here are 10 of our most popular brand management courses

  • Tunnel Construction Practices : L&T EduTech
  • Environmental Project Management: Stakeholder Outreach: University of Maryland, College Park
  • Program Manager Essentials: Packt
  • Liquidity and Solvency in Financial Accounting: IE Business School
  • Holistic Web Development: Responsive UIs, Logic, Deployment: Board Infinity
  • Skills for a Modern Entrepreneur or Business Owner: Packt
  • Tracking and Reporting: Automatic Data Processing, Inc. (ADP)
  • Pesquisa de Mercado e a Gestão Estratégica de Marketing: Fundação Instituto de Administração
  • Healthcare Innovation: Need/Opportunity Identification: University of Illinois Urbana-Champaign
  • Education on climate change: water and soil: Banco Interamericano de Desarrollo

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok