Pieter Bailleul is a university professor in international business and marketing since 2021, working primarily with study-abroad and MBA cohorts in Barcelona on topics such as globalization, internationalization strategies, and exchange-rate dynamics. His academic background is complemented by executive training in artificial intelligence through the “AI in Business” program at Stanford University, and by nearly a decade as Global Head of Branding at PageGroup in Amsterdam and Barcelona, where he led international brand strategy and digital initiatives. Alongside his teaching, he continues to work as a consultant and entrepreneur, supporting professional services firms in their international expansion and the digital transformation of their marketing and customer strategies, with professional interests spanning global leadership and ethics, international marketing, branding, and the application of AI and data-driven decision making in business. • 2026-Current: Prof. Global Leadership (Global MBA Program at American Universities of the Mediterranean) • 2025-Current: Academic Lead Master in Digital Marketing and Entrepreneurship • 2021-Current: Prof. International Marketing & international Finance (UAB, CIEE, IAU & BEBS - Barcelona Executive Business School) • 2022: Executive Course AI in Business (Stanford University) • 2013-2022: Global Head of Branding (PageGroup, Amsterdam & Barcelona)