Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

University of California, Santa Cruz
Skills you'll gain: Business Communication, Entrepreneurship, Social Media Marketing, Search Engine Optimization, Web Design and Development, Marketing, Workflow Management, Business Planning, E-Commerce, Project Management, Business Strategy, Business Process, Branding, Customer Relationship Management
Beginner · Course · 1 - 4 Weeks
Ludwig-Maximilians-Universität München (LMU)
Skills you'll gain: Business Strategy, Game Theory, Competitive Analysis, Strategic Thinking, Product Strategy, Strategic Partnership, Strategic Decision-Making, Market Analysis, Market Dynamics, New Product Development, Innovation, Product Development
Mixed · Course · 1 - 3 Months

Skills you'll gain: Corporate Sustainability, Sustainable Development, Sustainable Business, Environmental Social And Corporate Governance (ESG), Sustainability Reporting, Corporate Strategy, Business Transformation, Business Ethics, Social Impact, Organizational Change, Stakeholder Analysis, Stakeholder Engagement, Systems Thinking
Mixed · Course · 1 - 3 Months

LearnQuest
Skills you'll gain: Technical Communication, AI Enablement, Model Deployment, Generative AI Agents, Data Integration, AI Orchestration, Business Transformation, Cloud Deployment, Initiative and Leadership, Application Deployment, AI Product Strategy, Digital Transformation, Continuous Monitoring, Agentic systems, Compliance Management, Stakeholder Communications, Regulatory Compliance, Dashboard, CI/CD, Data Pipelines
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Customer Analysis, Business Planning, Sales Strategy, Sales Pipelines, Customer Insights, Sales Management, Entrepreneurship, Sales Process, Market Analysis, Innovation, Marketing Planning, Marketing, Market Research, Product Management, Product Development, Commercialization, New Business Development, Process Validation, Business Strategies, Finance
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Entrepreneurship, Strategic Decision-Making, Innovation, Creativity, Team Management, Creative Problem-Solving, Ideation, Technology Strategies, Creative Thinking, Business Modeling, Strategic Thinking, Value Propositions, Collaboration, Business Planning, Strategic Planning, Cognitive flexibility, Entrepreneurial Finance, Open Mindset, Leadership, New Product Development
Build toward a degree
Beginner · Specialization · 3 - 6 Months

Google Cloud
Skills you'll gain: Prompt Engineering, Generative AI Agents, Google Gemini, Responsible AI, AI Security, Generative AI, Google Workspace, Google Cloud Platform, Gemini, Retrieval-Augmented Generation, Large Language Modeling, AI Product Strategy, AI Enablement, AI Workflows, Unstructured Data, Productivity Software, Cloud Solutions, Cloud Computing, Artificial Intelligence, Collaboration
Beginner · Specialization · 3 - 6 Months

University of Virginia
Skills you'll gain: Growth Strategies, Business Planning, Business Strategy, Business Development, Strategic Thinking, Business Priorities, Entrepreneurship, Business Process, Planning, Value Propositions, Market Opportunities, Innovation, Business Intelligence, Case Studies
Mixed · Course · 1 - 3 Months

Skills you'll gain: Data Storytelling, Qualitative Research, Market Research, Quantitative Research, Data-Driven Decision-Making, Benchmarking, Data Presentation, Descriptive Statistics, Competitive Analysis, Interactive Data Visualization, Analytical Skills, Research Design, Market Dynamics, Data Analysis, Data Visualization Software, Statistical Reporting, Data Collection, Data Analysis Software, Microsoft Excel, R Programming
Intermediate · Specialization · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Closing (Sales), Sales Process, Sales Presentation, Technical Sales, Sales, Sales Development, Sales Management, Sales Strategy, Solution Sales Engineering, Prospecting and Qualification, Emerging Technologies, Outside Sales, Inside Sales, Needs Assessment, Consultative Approaches, Negotiation, Overcoming Objections, Cloud Computing, Cybersecurity
Beginner · Course · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Conflict Management, Negotiation, Mediation, Intercultural Competence, Cultural Diversity, De-escalation Techniques, Active Listening, Communication Strategies, Interpersonal Communications, Emotional Intelligence, Cultural Sensitivity, Case Studies, Problem Solving, Stakeholder Management, Cooperation, Teamwork, Verbal Communication Skills, Strategic Communication, Leadership, Communication
Beginner · Specialization · 3 - 6 Months
Skills you'll gain: Model Deployment, MLOps (Machine Learning Operations), AI Security, Cloud Deployment, DevOps, CI/CD, Artificial Intelligence and Machine Learning (AI/ML), Data-Driven Decision-Making
Intermediate · Course · 1 - 4 Weeks