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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Mentalidad Emprendedora

    Skills you'll gain: Innovation, Entrepreneurship, Corporate Strategy, Business Strategy, Business Modeling, Value Propositions, Lean Methodologies, Growth Strategies, Market Opportunities, Product Development, Trend Analysis, Customer Insights

    4.8
    Rating, 4.8 out of 5 stars
    ·
    236 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Aptly

    Advertising and E-commerce on TikTok

    Skills you'll gain: TikTok, Content Performance Analysis, Online Advertising, Performance Measurement, Advertising, Digital Media Strategy, Advertising Campaigns, Performance Analysis, Digital Advertising, Marketing Analytics, Marketing, Marketing Strategies, E-Commerce, Social Media Marketing, Campaign Management, Market Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    69 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    California Institute of the Arts

    World Design for Video Games

    Skills you'll gain: Game Design, Conceptual Design, Animation and Game Design, Virtual Environment, Storytelling, Visualization (Computer Graphics), Design Strategies, Aesthetics, Design Research, Creativity

    4.5
    Rating, 4.5 out of 5 stars
    ·
    821 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    J

    Johns Hopkins University

    Toxicology 21: Scientific Applications

    Skills you'll gain: Product Testing, Hazard Analysis, Analytical Chemistry, Environmental Regulations, Pharmacology, Biochemistry, Cell Cultures, Environmental Science, Biochemical Assays, Laboratory Research, Biostatistics, Bioinformatics, Molecular Biology, Data Mining

    4.6
    Rating, 4.6 out of 5 stars
    ·
    89 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Technical University of Munich (TUM)

    Digitalisation in the Aerospace Industry

    Skills you'll gain: Human Factors, Manufacturing Processes, Production Process, Automation, Human Machine Interfaces, Robotics, Digital Transformation, Maintenance, Repair, and Facility Services, Artificial Intelligence, Simulation and Simulation Software

    4.6
    Rating, 4.6 out of 5 stars
    ·
    273 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Caltech

    Getting started in cryo-EM

    Skills you'll gain: Specimen Preparation, Medical Imaging, Image Analysis, Cell Biology, Laboratory Techniques, Specimen Collection, Digital Signal Processing, Scientific Visualization, 3D Modeling, Spatial Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    272 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Strategy and Innovation for Agile Organizations

    Skills you'll gain: Digital Transformation, Agile Product Development, Market Trend, Operational Efficiency, Strategic Thinking, Customer Insights, Customer experience strategy (CX), Innovation, Market Opportunities, Business Strategy, Customer Engagement, Technology Strategies, New Product Development, Business Modeling, Business Technologies, Organizational Change, Business Strategies, Business Transformation, Competitive Analysis, Customer Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    71 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Financial Forecasting and Planning

    Skills you'll gain: Financial Forecasting, Forecasting, Generative AI, Financial Management, Market Intelligence, Data-Driven Decision-Making, AI Enablement, Financial Planning, Artificial Intelligence, Market Analysis, Data Quality

    3.9
    Rating, 3.9 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Removing Barriers to Change

    Skills you'll gain: Influencing, Persuasive Communication, Organizational Change, Change Management, Overcoming Obstacles, Behavioral Economics, Decision Making, Consumer Behaviour, Case Studies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    470 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    W

    Wesleyan University

    Creative Writing: The Craft of Setting and Description

    Skills you'll gain: Storytelling, Writing, Writing and Editing, Content Creation, Creativity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.4K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Rochester

    Introduction to Self-Determination Theory: An approach to motivation, development and wellness

    Skills you'll gain: Self-Motivation, Self-Awareness, Motivational Skills, Social Sciences, Mindfulness, Health And Wellness Coaching, Personal Development, Learning Theory, Human Development, Psychology, Cultural Diversity, School Psychology, Goal Setting, Empowerment, Economics, Coaching, Psychotherapy, Child Development, Relationship Building

    4.8
    Rating, 4.8 out of 5 stars
    ·
    523 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia Darden School Foundation

    Generative AI in Marketing

    Skills you'll gain: Large Language Modeling, Customer Insights, ChatGPT, Branding, Design Thinking, Keyword Research, Search Engine Marketing, Pay Per Click Advertising, Brand Awareness, Brand Strategy, Digital Marketing, Marketing Design, Generative AI, Customer experience strategy (CX), Marketing Management, Marketing Strategy and Techniques, Personalized Service, Prompt Engineering, AI Personalization, Machine Learning

    4.3
    Rating, 4.3 out of 5 stars
    ·
    150 reviews

    Beginner · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Mentalidad Emprendedora: Tecnológico de Monterrey
  • Advertising and E-commerce on TikTok: Aptly
  • World Design for Video Games: California Institute of the Arts
  • Toxicology 21: Scientific Applications: Johns Hopkins University
  • Digitalisation in the Aerospace Industry: Technical University of Munich (TUM)
  • Getting started in cryo-EM: Caltech
  • Strategy and Innovation for Agile Organizations: Duke University
  • GenAI for Financial Forecasting and Planning: Coursera
  • Removing Barriers to Change: University of Pennsylvania
  • Creative Writing: The Craft of Setting and Description: Wesleyan University

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Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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