• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Market Equilibrium, Government Policy & Elasticity

    Skills you'll gain: Economics, Behavioral Economics, Supply And Demand, Policy Analysis, Market Dynamics, Business Economics, Public Policies, Socioeconomics, Consumer Behaviour, Political Sciences, Decision Making

    4.9
    Rating, 4.9 out of 5 stars
    ·
    36 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Survey Data Collection and Analytics

    Skills you'll gain: Sampling (Statistics), Sample Size Determination, Survey Creation, Data Collection, Statistical Analysis, Data Analysis Software, Interviewing Skills, Surveys, Research Design, STATA (Software), Data Integration, Data Validation, Data Ethics, Data Analysis, Stata, Data Quality, Statistical Modeling, Qualitative Research, Data Cleansing, R Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    1.5K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Virtual Teacher Final Project

    Skills you'll gain: Peer Review, Instructional Design, Instructional Strategies, Course Development, Curriculum Development, Learning Management Systems, Blended Learning, Educational Materials, Education Software and Technology, Student Engagement, Ability To Meet Deadlines

    4.8
    Rating, 4.8 out of 5 stars
    ·
    233 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    K

    Kennesaw State University

    AI for Grant Writing

    Skills you'll gain: Prompt Engineering, Grant Writing, ChatGPT, Proposal Writing, Generative AI, AI Enablement, Ethical Standards And Conduct

    4.4
    Rating, 4.4 out of 5 stars
    ·
    40 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Track Brand Awareness

    Skills you'll gain: Brand Awareness, Data Storytelling, Brand Strategy, Data Integration, Brand Management, Trend Analysis, Dashboard, Press Releases, Marketing Analytics, Case Studies, Competitive Analysis, Marketing Strategies, Social Media Campaigns, Market Intelligence, Data-Driven Decision-Making

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Visualize and Correlate Data

    Skills you'll gain: Marketing Analytics, Marketing Budgets, Dashboard, Regression Analysis, Marketing Effectiveness, Data-Driven Decision-Making, Analytics, Statistical Analysis, Statistical Methods, Marketing Strategies, Data Analysis, Return On Investment, Data Visualization, Data Storytelling, Marketing Channel, Budgeting

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Advertise YouTube Videos with Zapier

    Skills you'll gain: Social Media Management, Social Media, Social Media Marketing, Marketing Automation, User Accounts, Facebook, Automation, Digital Content, Advertising, Marketing, Branding

    4.4
    Rating, 4.4 out of 5 stars
    ·
    25 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    G

    Georgia Institute of Technology

    Write Professional Emails in English

    Skills you'll gain: Business Writing, Business Correspondence, Business Communication, Writing, Writing and Editing, Grammar, Proofreading, Editing, Communication, Cultural Diversity, Intercultural Competence

    4.8
    Rating, 4.8 out of 5 stars
    ·
    18K reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Increase Reading Comprehension with Actively Learn

    Skills you'll gain: Teaching, Student Support and Services, Data Collection, Instructional Strategies, Education Software and Technology, Student Engagement, Classroom Management, Interactive Learning, Curriculum Planning, K-12 pedagogy, Social Studies

    4.4
    Rating, 4.4 out of 5 stars
    ·
    149 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    Universidad Austral

    Aprendiendo a aprender para jóvenes

    Skills you'll gain: Learning Strategies, Willingness To Learn, Time Management, Prioritization, Mental Concentration, Productivity, Cognitive flexibility, Creativity, Growth Mindedness, Overcoming Obstacles, Self-Awareness, Exercise Science

    4.9
    Rating, 4.9 out of 5 stars
    ·
    477 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Geneva

    Se former à l'égalité

    Skills you'll gain: Disabilities, Social Sciences, Social Justice, Pedagogy, Diversity Awareness, Teaching, Sociology, Higher Education, Diversity Equity and Inclusion Initiatives, Workplace inclusivity, Cultural Diversity, Instructional Strategies, Student-Centred Learning, Discussion Facilitation, Emotional Intelligence

    5
    Rating, 5 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Homeland Security and Cybersecurity Future

    Skills you'll gain: Cybersecurity, Cyber Security Strategy, Infrastructure Security, Cyber Attacks, Cyber Operations, Cyber Risk, Cyber Security Policies, Cyber Governance, Incident Response, Risk Management Framework, Technology Solutions, Legal Risk

    4.7
    Rating, 4.7 out of 5 stars
    ·
    161 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to social media marketing

meta social media marketing
meta social media marketing professional certificate
introduction to social media marketing
social media marketing free
social media marketing specialization
free social media marketing
social media marketing in practice
meta social media marketing capstone
1…949596…496

In summary, here are 10 of our most popular social media marketing courses

  • Market Equilibrium, Government Policy & Elasticity: University of Illinois Urbana-Champaign
  • Survey Data Collection and Analytics: University of Maryland, College Park
  • Virtual Teacher Final Project: University of California, Irvine
  • AI for Grant Writing: Kennesaw State University
  • Track Brand Awareness: Coursera
  • Visualize and Correlate Data: Coursera
  • Advertise YouTube Videos with Zapier: Coursera
  • Write Professional Emails in English: Georgia Institute of Technology
  • Increase Reading Comprehension with Actively Learn: Coursera
  • Aprendiendo a aprender para jóvenes: Universidad Austral

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok