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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
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    Coursera

    Stay GDPR Compliant

    Skills you'll gain: Regulatory Compliance, Email Marketing, Compliance Management, General Data Protection Regulation (GDPR), Compliance Auditing, Auditing, Data Management, Personally Identifiable Information, Data Governance, Information Privacy, Customer Data Management, Risk Mitigation

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
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    A

    Alex Genadinik

    ClickBank To Recruit Affiliates To Sell Your Products

    Skills you'll gain: Marketing Automation, Blogs, E-Commerce, Performance marketing, Technical Support, Recruitment, Product Promotion, Influencing, Search Engine Marketing, Product Marketing, Recruitment Strategies

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Big Data

    Skills you'll gain: Apache Spark, Model Evaluation, Apache Hadoop, Data Integration, Exploratory Data Analysis, Big Data, Classification Algorithms, Graph Theory, Data Pipelines, Database Design, Data Modeling, Regression Analysis, Data Mining, Data Management, Applied Machine Learning, Data Preprocessing, Data Presentation, Scalability, Data Processing, MongoDB

    4.5
    Rating, 4.5 out of 5 stars
    ·
    14K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Automate CRM Nudges

    Skills you'll gain: Customer Relationship Management (CRM) Software, Marketing Automation, Customer Relationship Management, Email Automation, Customer Analysis, Customer Engagement, Content Performance Analysis, Customer Retention, Customer Communications Management, AI Personalization, Customer experience improvement, Automation, Workflow Management, Trend Analysis, Data-Driven Decision-Making, Workforce Planning, Communication

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Amsterdam

    Methods and Statistics in Social Sciences

    Skills you'll gain: Qualitative Research, Scientific Methods, Statistical Analysis, Statistical Hypothesis Testing, Research, Research Design, Sampling (Statistics), Research Reports, Science and Research, Interviewing Skills, Data Analysis, Data Collection, Research Methodologies, Social Sciences, Surveys, Quantitative Research, Statistics, Regression Analysis, Statistical Inference, R Programming

    4.6
    Rating, 4.6 out of 5 stars
    ·
    7.9K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Leadership Strategies for AI and Generative AI

    Skills you'll gain: Responsible AI, Data Ethics, Generative AI, Human Centered Design, Problem Solving, AI Security, AI Enablement, Business Leadership, Strategic Leadership, AI Product Strategy, Generative Adversarial Networks (GANs), Business Strategy, Ethical Standards And Conduct, Analytical Skills, Strategic Thinking, Artificial Intelligence, Critical Thinking, Design Thinking, Thought Leadership, Project Implementation

    4.6
    Rating, 4.6 out of 5 stars
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    208 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
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    Coursera

    Craft Killer Subject Lines

    Skills you'll gain: Email Marketing, Copywriting, Concision, Marketing Psychology, Marketing Effectiveness, Peer Review, Writing, Target Audience, Consumer Behaviour, Drive Engagement, A/B Testing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    IBM Data Architecture

    Skills you'll gain: NoSQL, Data Warehousing, Database Administration, SQL, Apache Hadoop, Database Design, Relational Databases, Data Security, Linux Commands, Data Migration, Data Pipelines, Data Governance, Database Management, Apache Kafka, Apache Airflow, Apache Spark, Bash (Scripting Language), Extract, Transform, Load, Database Architecture and Administration, Data Architecture

    4.6
    Rating, 4.6 out of 5 stars
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    7.5K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Preview
    Preview
    W

    West Virginia University

    Forensic Accounting and Fraud Examination

    Skills you'll gain: Fraud detection, Internal Controls, Anomaly Detection, Financial Auditing, Cybersecurity, Investigation, Analytics, Big Data, Accounting, Compliance Reporting, Data Analysis Software, Ethical Standards And Conduct

    4.7
    Rating, 4.7 out of 5 stars
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    6.3K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    SQL for Data Science

    Skills you'll gain: Data Governance, SQL, Data Quality, Database Design, Query Languages, Data Modeling, Relational Databases, Data Manipulation, Data Science, Data Analysis, Descriptive Statistics

    4.6
    Rating, 4.6 out of 5 stars
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    17K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Market Research For Customer Service, Sales, And Products

    Skills you'll gain: Surveys, Market Research, Target Market, Marketing Psychology, Target Audience, Survey Creation, Focus Group, Consumer Behaviour, Interviewing Skills, Business Research, Customer Insights, Marketing Strategies, Market Analysis, Qualitative Research, Data-Driven Decision-Making, Research Methodologies

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad Austral

    Excel aplicado a los negocios (Nivel Avanzado)

    Skills you'll gain: Excel Macros, Microsoft Excel, Excel Formulas, Spreadsheet Software, Data Analysis Expressions (DAX), Business Analysis, Data Validation, Business Analytics, Data Import/Export, Process Optimization, Business Modeling, Data Integration

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3K reviews

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Stay GDPR Compliant: Coursera
  • ClickBank To Recruit Affiliates To Sell Your Products: Alex Genadinik
  • Big Data: University of California San Diego
  • Automate CRM Nudges: Coursera
  • Methods and Statistics in Social Sciences: University of Amsterdam
  • Leadership Strategies for AI and Generative AI: Fractal Analytics
  • Craft Killer Subject Lines: Coursera
  • IBM Data Architecture: IBM
  • Forensic Accounting and Fraud Examination: West Virginia University
  • SQL for Data Science: University of California, Davis

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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