• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Validity and Bias in Epidemiology

    Skills you'll gain: Research Design, Epidemiology, Data Collection, Biostatistics, Research Methodologies, Public Health and Disease Prevention, Regression Analysis, Statistical Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    251 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The University of Edinburgh

    Philosophy, Science and Religion: Science and Philosophy

    Skills you'll gain: Research, Scientific Methods, General Science and Research, Biology, Cultural Diversity

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Fundamentals of UI/UX Design

    Skills you'll gain: Design Thinking, User Experience Design, User Experience, User Interface and User Experience (UI/UX) Design, Human Centered Design, Wireframing, Prototyping, User Research, Information Architecture

    4.7
    Rating, 4.7 out of 5 stars
    ·
    450 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    Build Basic Generative Adversarial Networks (GANs)

    Skills you'll gain: Generative Adversarial Networks (GANs), Generative Model Architectures, PyTorch (Machine Learning Library), Image Analysis, Deep Learning, Convolutional Neural Networks, Responsible AI, Artificial Neural Networks, Data Ethics, Unsupervised Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Designing for User Experience

    Skills you'll gain: Storyboarding, User Research, Information Architecture, User Experience Design, Persona (User Experience), Design Research, Design Thinking, User Centered Design, Innovation, Creativity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    103 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Questionnaire Design for Social Surveys

    Skills you'll gain: Survey Creation, Interviewing Skills, Research Design, Data Collection, Qualitative Research, Research, Research Methodologies, Quantitative Research

    4.5
    Rating, 4.5 out of 5 stars
    ·
    461 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Manchester

    Introduction to Molecular Spectroscopy

    Skills you'll gain: Analytical Chemistry, Laboratory Techniques, Chemistry, Laboratory Equipment, Vibrations, electromagnetics, Physics, Engineering Analysis, Structural Analysis, Engineering Calculations

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.6K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Channel Management and Retailing

    Skills you'll gain: Retail Management, Marketing Channel, Merchandising, Conflict Management, Market Opportunities, Retail Sales, Supply Chain, E-Commerce, Market Dynamics, Vendor Relationship Management, Cross-Channel Marketing, Growth Strategies, Supply Chain Planning, Promotional Strategies, Company, Product, and Service Knowledge, Strategic Partnership, Consumer Behaviour, Customer experience strategy (CX)

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Lean Six Sigma

    Skills you'll gain: Lean Six Sigma, Process Capability, Process Analysis, Process Mapping, Six Sigma Methodology, Lean Methodologies, Lean Manufacturing, Statistical Process Controls, Process Improvement, Quality Improvement, Process Optimization, Operational Analysis, Business Process, Quality Control, Statistical Analysis, Continuous Improvement Process, Analysis, Predictive Modeling, Production Process, Performance Measurement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    948 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Innovation: From Creativity to Entrepreneurship

    Skills you'll gain: Entrepreneurship, Strategic Decision-Making, Innovation, Creativity, Team Management, Creative Problem-Solving, Ideation, Technology Strategies, Creative Thinking, Business Modeling, Strategic Thinking, Value Propositions, Collaboration, Business Planning, Strategic Planning, Cognitive flexibility, Entrepreneurial Finance, Open Mindset, Leadership, New Product Development

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Google Marketing Digital e E-Commerce

    Skills you'll gain: Email Marketing, Paid media, Target Audience, Data Storytelling, Social Media Marketing, Social Media Strategy, Content Creation, Search Engine Optimization, Marketing Budgets, Order Fulfillment, Media Planning, Search Engine Marketing, Google Ads, Social Media Management, Customer Retention, Customer Relationship Management, E-Commerce, Performance marketing, Marketing, Campaign Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4.7K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Decentralized Finance (DeFi) Infrastructure

    Skills you'll gain: Blockchain, FinTech, Interoperability, Payment Systems, Financial Inclusion, Emerging Technologies, Financial Systems, Cryptography, Digital Assets, Financial Regulation, Banking, Transaction Processing, Data Integrity, Computer Security, Governance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.5K reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research & business intelligence mastery
market research methods and data analysis certificate
market research and analysis for tech industries
market research: analyze, apply & evaluate
market research: analyze, forecast & apply
market research essentials for marketing management
1…919293…338

In summary, here are 10 of our most popular market research courses

  • Validity and Bias in Epidemiology: Imperial College London
  • Philosophy, Science and Religion: Science and Philosophy: The University of Edinburgh
  • Fundamentals of UI/UX Design: Microsoft
  • Build Basic Generative Adversarial Networks (GANs): DeepLearning.AI
  • Designing for User Experience: Microsoft
  • Questionnaire Design for Social Surveys: University of Michigan
  • Introduction to Molecular Spectroscopy: University of Manchester
  • Channel Management and Retailing : IE Business School
  • Lean Six Sigma: Tecnológico de Monterrey
  • Innovation: From Creativity to Entrepreneurship: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok