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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


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    A

    Adobe

    Job Applications Essentials

    Skills you'll gain: Adobe Express, LinkedIn, Interviewing Skills, Critical Thinking, Graphic Design, Creativity, Personal Attributes, Design, Branding, Storytelling, Communication, Strategic Thinking, Professional Development, Self-Awareness, Digital Communications

    Beginner · Course · 1 - 4 Weeks

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    É

    École Polytechnique

    Quantum Optics 1 : Single Photons

    Skills you'll gain: Physics, electromagnetics, Experimentation, Cryptography, Laboratory Research, Applied Mathematics, Engineering, Scientific, and Technical Instruments, Emerging Technologies

    4.8
    Rating, 4.8 out of 5 stars
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    337 reviews

    Mixed · Course · 1 - 3 Months

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    U

    University of Illinois Urbana-Champaign

    Global Challenges in Business

    Skills you'll gain: Global Marketing, Sustainable Business, Virtual Teams, Business Ethics, Diversity Marketing, Corporate Sustainability, Cultural Sensitivity, Cultural Diversity, Environmental Social And Corporate Governance (ESG), Workplace inclusivity, Intercultural Competence, Consumer Behaviour, Product Development, Market Analysis, Diversity Awareness, Cultural Responsiveness, Sustainable Development, Marketing Planning, Culture, Brand Strategy

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
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    542 reviews

    Beginner · Specialization · 3 - 6 Months

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    U

    University of Virginia

    Hypothesis-Driven Development

    Skills you'll gain: Usability Testing, Continuous Delivery, Product Testing, Agile Product Development, DevOps, Agile Methodology, User Research, Prototyping, Product Development, Lean Methodologies, Innovation

    4.7
    Rating, 4.7 out of 5 stars
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    1K reviews

    Mixed · Course · 1 - 4 Weeks

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    D

    DeepLearning.AI

    IA Para Todos (Español)

    Skills you'll gain: Market Opportunities, AI Enablement, AI Product Strategy, Responsible AI, Artificial Intelligence, Data Ethics, Applied Machine Learning, Artificial Neural Networks, Data Science, Deep Learning, Machine Learning

    4.8
    Rating, 4.8 out of 5 stars
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    1.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of California, Irvine

    Introduction to Business

    Skills you'll gain: Search Engine Marketing, Business Strategy, Keyword Research, Digital Marketing, Organizational Leadership, Online Advertising, Search Engine Optimization, Business Planning, Content Marketing, Accountability, Cash Flow Forecasting, Business Management, Leadership and Management, Management Training And Development, Social Media Strategy, Social Media, Team Leadership, Strategic Planning, Banking, Storytelling

    4.7
    Rating, 4.7 out of 5 stars
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    749 reviews

    Beginner · Specialization · 1 - 3 Months

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    U

    University of Pennsylvania

    A Crash Course in Causality: Inferring Causal Effects from Observational Data

    Skills you'll gain: R Programming, R (Software), Statistical Analysis, Statistical Methods, Statistical Modeling, Statistical Inference, Data Analysis, Quantitative Research, Regression Analysis, Research Design, Graph Theory

    4.7
    Rating, 4.7 out of 5 stars
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    568 reviews

    Intermediate · Course · 1 - 3 Months

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    U

    University of North Texas

    Foundations of Marketing Practice for Non-Majors

    Skills you'll gain: Consumer Behaviour, Strategic Marketing, Marketing Strategies, Marketing, Marketing Management, Market Research, Customer Analysis, Market Analysis, Market Opportunities, Business Strategy, Business Marketing, Business, Target Market, Competitive Analysis

    4.5
    Rating, 4.5 out of 5 stars
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    17 reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    University of Geneva

    Simulation and modeling of natural processes

    Skills you'll gain: Simulations, Python Programming, Statistical Methods, Numerical Analysis, Mathematical Modeling, Probability Distribution, Mechanics, Physics

    4.3
    Rating, 4.3 out of 5 stars
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    405 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Create Customer Personas in Canva

    Skills you'll gain: Persona Development, Customer Relationship Management (CRM) Software, Customer Insights, Customer Data Management, Target Audience, Target Market, Marketing Strategies, Consumer Behaviour, Market Analysis, Social Media, Product Knowledge, Research

    4.6
    Rating, 4.6 out of 5 stars
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    31 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    Packt

    Orchestrating Experiences: Designing Consistent UX Journeys

    Skills you'll gain: Experience Design, Design Strategies, Service Design, Customer experience improvement, User Experience Design, Customer Engagement, UI/UX Strategy, User Interface and User Experience (UI/UX) Design, Design Research, Customer Insights, Business Analysis, Process Mapping, Cross-Functional Collaboration, Business Strategy, Stakeholder Engagement, Product Strategy, Prioritization, Ideation

    Beginner · Course · 1 - 3 Months

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    T

    The University of Edinburgh

    Know Thyself - The Value and Limits of Self-Knowledge: The Examined Life

    Skills you'll gain: Self-Awareness, Personal Development, Psychology, Research, Empathy, Cultural Diversity, Mindfulness

    4.7
    Rating, 4.7 out of 5 stars
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    812 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Job Applications Essentials: Adobe
  • Quantum Optics 1 : Single Photons: École Polytechnique
  • Global Challenges in Business: University of Illinois Urbana-Champaign
  • Hypothesis-Driven Development: University of Virginia
  • IA Para Todos (Español): DeepLearning.AI
  • Introduction to Business: University of California, Irvine
  • A Crash Course in Causality: Inferring Causal Effects from Observational Data: University of Pennsylvania
  • Foundations of Marketing Practice for Non-Majors: University of North Texas
  • Simulation and modeling of natural processes: University of Geneva
  • Create Customer Personas in Canva: Coursera

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