Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Fundação Instituto de Administração
Skills you'll gain: Sales Management, Sales Strategy, Customer Engagement, Sales Process, Sales, Sales Training, Selling Techniques, Case Studies, Sales Support, Sales Enablement, Business Planning, Conflict Management, Marketing, Marketing Planning, General Sales Practices, Strategic Marketing, Market Intelligence, Product Planning, Customer Analysis, Competitive Intelligence
Intermediate · Specialization · 3 - 6 Months

The Museum of Modern Art
Skills you'll gain: Cultural Diversity, Creativity
Beginner · Course · 1 - 3 Months

Vanderbilt University
Skills you'll gain: Retrieval-Augmented Generation, Agentic systems, Agentic Workflows, Generative AI Agents, AI Workflows, Prompt Engineering, ChatGPT, Artificial Intelligence, LLM Application, Prompt Patterns, OpenAI, Generative AI, Context Engineering, Large Language Modeling, AI literacy, Tool Calling, Multimodal Prompts, Strategic Planning, Emerging Technologies, Responsible AI
Beginner · Course · 1 - 4 Weeks

University of Minnesota
Skills you'll gain: Human Resource Strategy, Human Resources, Human Resources Management and Planning, Human Resource Policies, Compensation Management, Compensation and Benefits, Resource Management, People Management, Employee Performance Management, Industrial and Organizational Psychology, Labor Law, Employee Engagement, Team Motivation, Law, Regulation, and Compliance, Economics
Mixed · Course · 1 - 4 Weeks

John Wiley & Sons
Skills you'll gain: Facebook, Fundraising, Fundraising and Crowdsourcing, Social Media, Social Media Content, Social Media Marketing, Social Media Management, Event Marketing, Social Media Strategy, Shared Media, Event Management, Content Scheduling, Content Strategy, Drive Engagement, Public Affairs, General Sales Practices, Content Creation, Selling Techniques, Online Advertising, Communication
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Email Automation, A/B Testing, Email Marketing, Target Audience, Marketing Automation, Data-Driven Marketing, Marketing Analytics, Content Performance Analysis, Campaign Management, Marketing Effectiveness, Marketing Strategies, Conversion Funnel Analysis, Statistical Analysis, Content Marketing, HubSpot CRM, Content Optimization, Statistical Hypothesis Testing, Content Strategy, Journey Mapping, Newsletters
Beginner · Course · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: AI Personalization, Machine Learning Methods, Fraud detection, Generative AI, Responsible AI, Data Ethics, Data Management, Data Strategy, People Analytics, HR Tech, Generative Model Architectures, AI Enablement, Human Resource Management, AI Product Strategy, Data Governance, Human Resources Management and Planning, Big Data, Credit Risk, Machine Learning, Analytics
Beginner · Specialization · 3 - 6 Months

University of California, Irvine
Skills you'll gain: Search Engine Marketing, Business Strategy, Digital Brand Strategy, Keyword Research, Digital Marketing, Financial Accounting, Organizational Leadership, Online Advertising, Cash Flow Forecasting, Search Engine Optimization, Business Planning, Accountability, Business Management, Leadership and Management, Fiscal Management, Forecasting, Cost Control, Operating Expense, Strategic Planning, Storytelling
Beginner · Specialization · 1 - 3 Months

Coursera
Skills you'll gain: Copywriting, Content Marketing, User Feedback, Marketing Materials, Target Audience, Product Knowledge, Persona Development, Campaign Planning, Marketing Collateral, Concision, Communication Planning, Sales Presentation, Writing and Editing, Customer Insights, Editing, Usability Testing, Customer Analysis, Content Optimization, Communication Strategies, Sales
Beginner · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Social Media, Social Media Marketing, Social Media Strategy, Social Media Management, Social Network Analysis, Social Media Analytics, Digital Media Strategy, Media and Communications, Marketing, Global Marketing, Media Strategy, Customer Engagement, Consumer Behaviour
Beginner · Course · 1 - 3 Months
University of California, Irvine
Skills you'll gain: Work Breakdown Structure, Critical Thinking and Problem Solving, Business Writing, Financial Statement Analysis, Critical Thinking, Cash Management, Team Leadership, Negotiation, Time Management, Planning, Entrepreneurship, Financial Statements, Financial Analysis, Feasibility Studies, Verbal Communication Skills, Scheduling, Management Training And Development, Project Management, Finance, Change Management
Beginner · Specialization · 3 - 6 Months

The Expert Academy
Skills you'll gain: Rapport Building, Consultative Selling, Persuasive Communication, Storytelling, Selling Techniques, Consumer Behaviour, Emotional Intelligence, Non-Verbal Communication, Empathy & Emotional Intelligence, Customer Relationship Building, Marketing Psychology, Verbal Communication Skills, Trustworthiness, Sales Strategy, Sales, Brand Strategy, Influencing, Sales Process, Decision Making, Leadership
Intermediate · Course · 1 - 4 Weeks