• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • G

    Google

    Foundations of User Experience (UX) Design

    Skills you'll gain: User Experience, User Experience Design, User Research, Design Thinking, Persona (User Experience), Usability, User Centered Design, User Interface (UI), Mockups, Prototyping, Sprint Retrospectives, Wireframing, Sprint Planning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    75K reviews

    Beginner · Course · 1 - 4 Weeks

  • I

    Indian Institute for Human Settlements

    The Art and Science of Economic Policy

    Skills you'll gain: Economics, Policy, and Social Studies, Policy Development, Public Policies, Policy Analysis, Financial Policy, Behavioral Economics, Political Sciences, Economics, Environmental Policy, Market Dynamics, Public Affairs, Governance, Program Implementation, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    121 reviews

    Beginner · Course · 1 - 3 Months

  • U

    Universidad de Palermo

    Trastorno por Déficit de Atención con Hiperactividad (TDAH)

    Skills you'll gain: Autism Spectrum Disorders, Mental and Behavioral Health Specialties, Psychiatry, Mental Health Diseases and Disorders, Cognitive Behavioral Therapy, Child Development, Treatment Planning, Clinical Assessment, Patient Treatment, Behavior Management, Patient Evaluation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    229 reviews

    Beginner · Course · 1 - 4 Weeks

  • O

    OpenAI

    ChatGPT Foundations for Teachers

    Skills you'll gain: Prompt Engineering, Responsible AI, ChatGPT, Data Ethics, Education Software and Technology, Generative AI, Digital pedagogy, LLM Application, AI Security, AI Personalization, Canva (Software), Personally Identifiable Information, Instructional Design, Information Privacy

    4.9
    Rating, 4.9 out of 5 stars
    ·
    506 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Bestseller
    Bestseller
    U

    University of Alberta

    Indigenous Canada

    Skills you'll gain: Social Studies, Natural Resource Management, Environment and Resource Management, Sustainable Development, Diversity Awareness, Cultural Sensitivity, Community Development, Civil Law, Political Sciences, Legal Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    24K reviews

    Beginner · Course · 1 - 3 Months

  • T

    The Hong Kong University of Science and Technology

    China’s Economic Transformation Part 1: Economic Reform and Growth in China

    Skills you'll gain: International Relations, Economic Development, International Finance, World History, Fiscal Management, Economics, Financial Systems, Global Marketing, Economics, Policy, and Social Studies, Governance, Banking, Growth Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    204 reviews

    Beginner · Course · 1 - 3 Months

  • N

    New York University

    Climate Change and Human Rights

    Skills you'll gain: Case Law, Environmental Issue, Legal Proceedings, Legal Research, Social Justice, Environmental Policy, Sustainable Development, Environmental Laws, Climate Change Adaptation, Advocacy, Climate Change Mitigation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    897 reviews

    Beginner · Course · 1 - 4 Weeks

  • É

    École Polytechnique Fédérale de Lausanne

    Villes africaines: Environnement et enjeux de développement durable

    Skills you'll gain: Environmental Regulations, Sustainable Development, Health Disparities, Public Health, Sanitation, Land Management, Community Health, Environmental Policy, Environmental Issue, Stormwater Management, Waste Minimization, Water Quality, Water Resource Management

    4.3
    Rating, 4.3 out of 5 stars
    ·
    62 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Pennsylvania

    English for Career Development

    Skills you'll gain: English Language, Vocabulary, Writing, Business Writing, Interviewing Skills, Verbal Communication Skills, Social Skills, Professional Networking, Job Analysis, Business Communication, Communication, Recruitment

    4.8
    Rating, 4.8 out of 5 stars
    ·
    17K reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Geneva

    International Organizations for Interpreters

    Skills you'll gain: Multilingualism, Language Interpretation, Translation, and Studies, Language Competency, International Relations, Diplomacy, World History, Policty Analysis, Research, and Development, Political Sciences, Intercultural Competence, Governance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    128 reviews

    Beginner · Course · 1 - 3 Months

  • T

    Tecnológico de Monterrey

    Las redes sociales en acción

    Skills you'll gain: Social Media Strategy, Social Media Marketing, Social Media Management, Social Media Campaigns, Social Media, Performance Measurement, Goal Setting, Active Listening, Marketing Strategies, Marketing, Key Performance Indicators (KPIs), Content Strategy, Resource Management, Customer Engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    761 reviews

    Mixed · Course · 1 - 3 Months

  • J

    Johns Hopkins University

    Excellence in Online Teaching

    Skills you'll gain: Web Content Accessibility Guidelines, Education Software and Technology, Educational Materials, Learning Management Systems, Digital pedagogy, Community Development, Adult Education, Instructional Design, Motivational Skills, Relationship Building, Technology Strategies, Professional Development, Collaboration, Cultural Responsiveness, Constructive Feedback, Communication

    4.4
    Rating, 4.4 out of 5 stars
    ·
    69 reviews

    Beginner · Course · 1 - 3 Months

1…828384…496

In summary, here are 10 of our most popular social media marketing courses

  • Foundations of User Experience (UX) Design: Google
  • The Art and Science of Economic Policy: Indian Institute for Human Settlements
  • Trastorno por Déficit de Atención con Hiperactividad (TDAH): Universidad de Palermo
  • ChatGPT Foundations for Teachers: OpenAI
  • Indigenous Canada: University of Alberta
  • China’s Economic Transformation Part 1: Economic Reform and Growth in China: The Hong Kong University of Science and Technology
  • Climate Change and Human Rights: New York University
  • Villes africaines: Environnement et enjeux de développement durable: École Polytechnique Fédérale de Lausanne
  • English for Career Development: University of Pennsylvania
  • International Organizations for Interpreters: University of Geneva

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok