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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    SQL for Data Analysis and Business Insights

    Skills you'll gain: Stored Procedure, MySQL Workbench, SQL, Data Cleansing, Data-Driven Decision-Making, MySQL, Exploratory Data Analysis, Database Design, Data Presentation, Data Manipulation, Data Integration, Relational Databases, Data Import/Export, Database Management, Query Languages, Database Software, Report Writing, GitHub, Performance Tuning, Jupyter

    4.5 stars, 1K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.5 (1K) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • M

    Microsoft

    Business Analysis Fundamentals

    Skills you'll gain: Stakeholder Management, Stakeholder Engagement, Business Analysis, Project Management, Stakeholder Analysis, Analysis, Risk Management, Microsoft Power Platform, Problem Management

    4.7 stars, 1.1K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (1.1K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • S

    STARWEAVER

    Full Digital Marketing Course 2026: SEO, Paid Ads, SMM, GTM!

    Skills you'll gain: Digital Marketing, Search Engine Optimization, Digital Advertising, Online Advertising, Campaign Management, Keyword Research, Marketing, Paid media, Digital Marketing Tools, Marketing Strategy and Techniques, Digital Publishing, Target Audience, Pay Per Click Advertising, Google Ads, Search Engine Marketing, Digital Media Strategy, Social Media Campaigns, Email Marketing, Web Analytics and SEO, Digital Content

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • C

    Coursera

    AI for Customer Experience with Chatbots and Analytics

    Skills you'll gain: Customer experience strategy (CX), Responsible AI, Customer Analysis, Customer experience improvement, Personalized Campaigns, Customer Engagement, Predictive Analytics, Customer Service, Google Gemini, Customer Insights, Agentic Workflows, Driving engagement, LLM Application, Brand Loyalty, Generative AI Agents, Data-Driven Decision-Making, Artificial Intelligence, Generative AI

    4.4 stars, 7 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.4 (7) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • E

    EDUCBA

    Analyze and Apply R for Data Analytics

    Skills you'll gain: Exploratory Data Analysis, Data Manipulation, Statistical Analysis, R (Software), Analytical Skills, Ggplot2, Data Storytelling, R Programming, Statistical Methods, Data Wrangling, Data Transformation, Quantitative Research, Data Visualization Software, Data Science, Applied Machine Learning, Data Preprocessing, Probability & Statistics, Scatter Plots, Business Analytics, Data Analysis

    Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • F

    Fundação Instituto de Administração

    Marketing e o Consumidor no Ambiente Digital

    Skills you'll gain: Marketing Strategies, Customer experience strategy (CX), Strategic Marketing, Data-Driven Marketing, Marketing, Digital Brand Strategy, Digital Marketing, Customer Analysis, Digital Marketing Campaigns, Communication Planning, Integrated Marketing Communications, Marketing Planning, Digital Analysis, Consumer Behaviour, Content Marketing, Customer Insights, Marketing Communications, Target Market, Marketing Analytics, Digital Transformation

    4.9 stars, 12 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.9 (12) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • B

    Board Infinity

    Email Marketing Mastery -From Strategy to AI Automation

    Skills you'll gain: Email Marketing, Email Automation, Content Performance Analysis, Marketing Automation, AI Personalization, Email Security, Dashboard, Personalized Campaigns, Data-Driven Marketing, Performance Analysis, Campaign Management, Marketing Analytics, Driving engagement, Direct Marketing, Performance Reporting, Cross-Channel Marketing, Responsible AI, Copywriting, Customer Analysis, A/B Testing

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • E

    EDUCBA

    Analyze Business Data Using Tableau BI Analytics

    Skills you'll gain: Tableau Software, Business Intelligence, Interactive Data Visualization, Dashboard Creation, Data Storytelling, Business Analytics, Business Intelligence Software, Data Analysis, Data Visualization, Data Visualization Software, Statistical Visualization, Trend Analysis, Data Wrangling, Regional Sales, Market Analysis, Data Sharing, Performance Analysis, Timelines, Variance Analysis

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • E

    EDUCBA

    Apply Advanced SQL Server Analytics and Programming

    Skills you'll gain: Data-Driven Decision-Making, Database Design, Data Processing, Scripting Languages, Scripting, Data Structures, Data Import/Export

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • S

    SAS

    Refining Data for Effective Reports using SAS Visual Analytics

    Skills you'll gain: Trend Analysis, Data Manipulation, Data Analysis, SAS (Software), Exploratory Data Analysis, Data Transformation, Analytics, Data Visualization, Interactive Data Visualization, Data Visualization Software, Data Presentation, Business Reporting, Statistical Visualization, Business, Statistical Programming

    4.8 stars, 365 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.8 (365) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • E

    EDUCBA

    Analyze and Manage Enterprise Data Analytics Systems

    Skills you'll gain: Dashboard Creation, Dashboard, Splunk, Role-Based Access Control (RBAC), Data Transformation, Statistical Visualization, Infrastructure Architecture, Data Infrastructure, Data Visualization Software, Analytical Skills, Data Analysis, Statistical Analysis, Anomaly Detection, Exploratory Data Analysis, Configuration Management, Data Manipulation, Data Presentation, Interactive Data Visualization, Authentications, Statistical Reporting

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • N

    Northeastern University

    Computation and Visualization for Analytics Part 2

    Skills you'll gain: Data Storytelling, Data Presentation, Plotly, Statistical Visualization, Interactive Data Visualization, Matplotlib, Data Visualization Software, Network Analysis, Plot (Graphics), Seaborn, Data-Driven Decision-Making, Network Model, Data Mining, Scatter Plots, R Programming, R (Software), Graphing, Graph Theory, Box Plots, Heat Maps

    Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
    Category: Build toward a degree
    Build toward a degree
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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