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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • P

    Packt

    Advanced Data Processing and Analytics with AWS

    Skills you'll gain: AWS Kinesis, Amazon Web Services, Apache Kafka, Data Lakes, Real Time Data, Data Management, Cloud Management, Data Pipelines, Data Processing, Big Data, Apache Hadoop, Query Languages, Serverless Computing, Scalability

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Illinois at Urbana-Champaign

    Graduate Certificate in Accounting Data Analytics

    Skills you'll gain: Business Strategy, Management Accounting, Model Evaluation, Fund Accounting, Operations Management, Agile Methodology, Organizational Change, Audit Planning, Mergers & Acquisitions, Financial Statement Analysis, Risk Management, Social Determinants Of Health, Revenue Recognition, Entrepreneurship, Financial Auditing, Data Governance, Generative AI, Supply And Demand, Data Storytelling, Internal Controls

    Graduate Certificate · 6 - 12 Months

    Category: Credit offered
    Credit offered
  • S

    Sage Publications

    Management Decision-Making, Big Data and Analytics

    Skills you'll gain: Data Ethics, Data-Driven Decision-Making, Business Analytics, Analytics, Advanced Analytics, Strategic Decision-Making, Big Data, Decision Making, Analytical Skills, Dashboard, Data Management, Data Analysis, Data Collection, Emerging Technologies, Organizational Effectiveness, Leadership and Management, Law, Regulation, and Compliance, Data Security, Information Privacy

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • I

    IE Business School

    Positioning: What you need for a successful Marketing Strategy

    Skills you'll gain: Product Marketing, Value Propositions, Target Market, Marketing, Strategic Marketing, Product Strategy, Market Analysis, Market Research, Marketing Strategy and Techniques, Marketing Strategies, Target Audience, Market Trend, Market Dynamics, Market Intelligence, Competitive Analysis, Customer Insights, Consumer Behaviour

    4.4 stars, 986 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.4 (986) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • S

    SAS

    Analytics Applications Across the Data & AI Lifecycle

    Skills you'll gain: Predictive Modeling, SAS (Software), Predictive Analytics, Decision Intelligence, Responsible AI, Analytics, Data Analysis, Data Analysis Software, Data-Driven Decision-Making, Team Oriented, Exploratory Data Analysis, Information Management, Data Management, Data Visualization Software, Process Design, Data Processing, Dataflow, Metadata Management

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    Universidades Anáhuac

    Marketing Digital: Desde SEO hasta Analítica de Datos

    Skills you'll gain: Search Engine Marketing, Digital Marketing, Search Engine Optimization, Digital Marketing Campaigns, Marketing Strategies, Email Marketing, Web Analytics and SEO, Marketing Strategy and Techniques, Digital Analysis, Online Advertising, Social Media Marketing, Keyword Research, Data-Driven Marketing, Digital Transformation, Content Performance Analysis, Social Media Strategy, Strategic Marketing, Customer Analysis, Marketing Communications, Customer Insights

    4.4 stars, 27 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.4 (27) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • A

    AI Business School

    Practical AI and prompting for marketing professionals

    Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Personalized Campaigns, AI Personalization, Generative AI, Project Design, Artificial Intelligence, AI literacy, AI Integrations, Brainstorming, Ideation, Content Creation

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • S

    Sage Publications

    The Sage Handbook of Social Media Marketing

    Skills you'll gain: Social Media Strategy, Consumer Behaviour, Social Media Marketing, Digital Media Strategy, Social Media, Global Marketing, Paid media, Social Media Management, Social Media Analytics, Big Data, Social Media Campaigns, Social Media Content, Service Recovery, Marketing, Social Network Analysis, Marketing Communications, Market Research, Business-To-Consumer, Marketing Management, Digital Marketing

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Basics of Healthcare Data Analytics: Boost Patient Outcomes

    Skills you'll gain: Data Integrity, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Dashboard, Data Storytelling, Health Information Management, Data Cleansing, Health Informatics, Data Governance, Clinical Data Management, Data Mapping, Patient Safety, Data Visualization, Database Design, Health Care Procedure and Regulation, Data Security, Data Analysis, Data Validation, Data Transformation, Excel Formulas, Data Literacy

    3.5 stars, 8 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 3.5 (8) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • P

    Packt

    Azure SQL Data Warehouse Synapse Analytics Service

    Skills you'll gain: Azure Synapse Analytics, Data Migration, Microsoft Azure, Data Warehousing, SQL Server Integration Services (SSIS), Microsoft SQL Servers, Cloud Management, Cloud Security, Star Schema, Performance Tuning, System Configuration, Transact-SQL, Data Modeling, Cloud Computing Architecture, Extract, Transform, Load, Data Security, Database Architecture and Administration, Apache Spark, Data Integration, Data Pipelines

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    SQL for Data Analysis and Business Insights

    Skills you'll gain: Stored Procedure, MySQL Workbench, SQL, Data Cleansing, Data-Driven Decision-Making, MySQL, Exploratory Data Analysis, Database Design, Data Presentation, Data Manipulation, Data Integration, Relational Databases, Data Import/Export, Database Management, Query Languages, Database Software, Report Writing, GitHub, Performance Tuning, Jupyter

    4.5 stars, 1K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.5 (1K) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    STARWEAVER

    Full Digital Marketing Course 2026: SEO, Paid Ads, SMM, GTM!

    Skills you'll gain: Digital Marketing, Search Engine Optimization, Digital Advertising, Online Advertising, Campaign Management, Keyword Research, Marketing, Paid media, Digital Marketing Tools, Marketing Strategy and Techniques, Digital Publishing, Target Audience, Pay Per Click Advertising, Google Ads, Search Engine Marketing, Digital Media Strategy, Social Media Campaigns, Email Marketing, Web Analytics and SEO, Digital Content

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
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Modeling (9)
Social Media Marketing (9)
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