• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • P

    Politecnico di Milano

    Smart Teaching and Learning with AI

    Skills you'll gain: Blended Learning, Pedagogy, Large Language Modeling, Digital pedagogy, LLM Application, Instructional Design, Learning Strategies, Education Software and Technology, Interactive Learning, Educational Materials, AI Personalization, Innovation, Differentiated Instruction, Lifelong Learning, AI Enablement, Human Learning, Solution Design, Adult Learning Principles, Prompt Engineering Tools, Artificial Intelligence

    4.9
    Rating, 4.9 out of 5 stars
    ·
    884 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Western Australia

    Gender Equality

    Skills you'll gain: Diversity Awareness, Workplace inclusivity, Diversity Equity and Inclusion Initiatives, Social Justice, Disabilities, Sociology, Law, Regulation, and Compliance, Advocacy, Policty Analysis, Research, and Development, Public Policies, Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    199 reviews

    Beginner · Course · 1 - 4 Weeks

  • Y

    Yale University

    America's Written Constitution

    Skills you'll gain: Court Systems, Political Sciences, Public Safety and National Security, Civil Law, Social Justice, Policy Analysis, Public Policies, Governance, Cultural Diversity

    4.8
    Rating, 4.8 out of 5 stars
    ·
    466 reviews

    Mixed · Course · 3 - 6 Months

  • U

    Università di Napoli Federico II

    Global Politics

    Skills you'll gain: International Relations, Political Sciences, Social Studies, Social Sciences, Diplomacy, World History, Research, Governance, Environmental Issue, Cultural Diversity, Intercultural Competence, Economics, Climate Change Adaptation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    60 reviews

    Beginner · Course · 1 - 4 Weeks

  • I

    IE Business School

    Globalización, Crecimiento Económico y Estabilidad

    Skills you'll gain: Financial Policy, Economics, Policy, and Social Studies, Economics, Public Policies, International Finance, Policy Analysis, Economic Development, Tax, Socioeconomics, Trend Analysis, Global Marketing, Business Economics, International Relations, Political Sciences, Analysis, Fiscal Management, Supply And Demand, Business Risk Management, World History, Policty Analysis, Research, and Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    879 reviews

    Beginner · Specialization · 3 - 6 Months

  • P

    Politecnico di Milano

    Designing Learning Innovation

    Skills you'll gain: Pedagogy, Digital pedagogy, Instructional Design, Educational Materials, Innovation, Learning Theory, Learning Strategies, Creativity, Planning, Problem Solving

    4.9
    Rating, 4.9 out of 5 stars
    ·
    880 reviews

    Beginner · Course · 1 - 3 Months

  • Y

    Yale University

    America's Unwritten Constitution

    Skills you'll gain: Case Law, Court Systems, Legal Proceedings, Legal Research, Policy Analysis, Law, Regulation, and Compliance, Political Sciences, Civil Law, Governance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    284 reviews

    Mixed · Course · 3 - 6 Months

  • C

    Coursera

    Execute 360° Campaigns

    Skills you'll gain: Data Storytelling, Campaign Management, Cross-Channel Marketing, Marketing Budgets, Integrated Marketing Communications, Marketing Effectiveness, Performance Analysis, Advertising Campaigns, Performance Reporting, Marketing Channel, Social Media Campaigns, Project Management, Data-Driven Decision-Making, Budget Management, Marketing Planning, Management Reporting, Milestones (Project Management), Marketing Communications, Marketing Analytics, Marketing Strategies

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Western Australia

    Agriculture, Economics and Nature

    Skills you'll gain: Land Management, Economics, Water Resources, Natural Resource Management, Environmental Resource Management, Environmental Policy, Supply And Demand, Cost Benefit Analysis, Policy Analysis, Climate Change Adaptation, Market Dynamics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    560 reviews

    Beginner · Course · 1 - 3 Months

  • Y

    Yale University

    The Science of Well-Being

    Skills you'll gain: Growth Mindedness, Health And Wellness Coaching, Behavioral Health, Positive Behavior Support, Goal Setting, Cognitive Behavioral Therapy, Resilience, Psychology, Social Skills, Mindfulness

    4.9
    Rating, 4.9 out of 5 stars
    ·
    40K reviews

    Mixed · Course · 1 - 3 Months

  • T

    The State University of New York

    Home-Based Child Care

    Skills you'll gain: Injury Prevention, Child Development, Childhood Education and Development, Working With Children, Business Planning, Accident Prevention, Teaching, Family Support, Emotional Intelligence, Emergency Response, Parent Communication, Cultural Diversity, Diversity Awareness, Nutrition and Diet, Safety Training, Business, Small Business Accounting, Tax Management, Policy Development, Creativity

    4.8
    Rating, 4.8 out of 5 stars
    ·
    167 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    Utrecht University

    Understanding child development: from synapse to society

    Skills you'll gain: Child Development, Human Development, Speech Language Pathology, Developmental Disabilities, Systems Thinking, Pediatrics, Research, Neurology, Cultural Diversity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    515 reviews

    Beginner · Course · 1 - 3 Months

1…757677…496

In summary, here are 10 of our most popular social media marketing courses

  • Smart Teaching and Learning with AI: Politecnico di Milano
  • Gender Equality: University of Western Australia
  • America's Written Constitution: Yale University
  • Global Politics: Università di Napoli Federico II
  • Globalización, Crecimiento Económico y Estabilidad: IE Business School
  • Designing Learning Innovation: Politecnico di Milano
  • America's Unwritten Constitution: Yale University
  • Execute 360° Campaigns: Coursera
  • Agriculture, Economics and Nature: University of Western Australia
  • The Science of Well-Being: Yale University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok