Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

Skills you'll gain: Email Marketing, Customer Retention, Customer Relationship Building, E-Commerce, Strategic Marketing, Online Advertising, Performance Metric, Copywriting, Sales, Decision Making, Automation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Marketing Planning, Marketing, Marketing Analytics, Sales, Value Propositions, Marketing Strategy and Techniques, Business Metrics, Brand Management, Performance Measurement, Digital Marketing, Goal Setting, Customer Engagement
Mixed · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Journalism, Media and Communications, Media Strategy, Media Production, Revenue Management, Media Relations, Digital Media Strategy, Advertising, Content Creation, Social Media Marketing, Social Media, Storytelling, Brand Management, Video Production, Public Relations, Intellectual Property, Social Media Campaigns, Digital Marketing, Crisis Management, Communication Strategies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, Canva (Software), Social Media Campaigns, Instagram, Social Media Marketing, Social Media Content, Social Media Strategy, Content Creation, ChatGPT, Brand Management, Digital Content, AI Enablement, Data Import/Export
Intermediate · Guided Project · Less Than 2 Hours
Emory University
Skills you'll gain: Marketing Channel, Marketing Strategies, E-Commerce, B2B Sales, Business Relationship Management, Market Dynamics, Brand Management, Strategic Partnership, Customer experience strategy (CX), Case Studies
Intermediate · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Peer Review, Data Literacy, Research, Quantitative Research, Report Writing, Analytical Skills, Data Analysis, Research Methodologies, Statistical Analysis
Intermediate · Course · 1 - 4 Weeks

University of Glasgow
Skills you'll gain: Critical Thinking, Analytical Skills, Research, Persuasive Communication, Ethical Standards And Conduct, Artificial Intelligence, Human Learning, Psychology, Learning Strategies
Intermediate · Course · 1 - 4 Weeks

Simplilearn
Skills you'll gain: Social Media Marketing, Social Media Campaigns, Content Performance Analysis, Social Media Strategy, Instagram, Facebook, Pinterest, Digital Advertising, Customer Engagement, LinkedIn, Brand Management, Brand Awareness, Content Creation, Target Audience
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Marketing Operations, Operations Management, Technical Management, Marketing Management, Media Planning, Marketing Strategies, Customer Relationship Management, Sales Management, Marketing and Public Relations, Verbal Communication Skills, Supply Chain Management, Branding, Marketing Budgets, Supply Chain, Loyalty Programs, Business Operations, Presentations, Financial Forecasting, Brand Management, Forecasting
Build toward a degree
Beginner · Course · 1 - 3 Months

Skills you'll gain: Gherkin (Scripting Language), Behavior-Driven Development, Cucumber (Software), Test Execution Engine, .NET Framework, User Story, Test Case, Test Script Development, Microsoft Visual Studio, Test Automation, C# (Programming Language), Acceptance Testing, Functional Requirement, Scenario Testing, Maintainability
Beginner · Course · 3 - 6 Months

Illinois Tech
Skills you'll gain: Infrastructure As A Service (IaaS), Cloud Infrastructure, Cloud Management, Cloud Computing, Disaster Recovery, Cloud Deployment, DevOps, Cloud-Native Computing, Amazon Web Services, Virtual Networking, Virtualization, Cloud Applications, Serverless Computing, Cloud Security, Continuous Integration, Cloud Storage, Business Continuity, Cost Management
Build toward a degree
Beginner · Course · 1 - 3 Months
University of Michigan
Skills you'll gain: Health Policy, Substance Abuse, Lawsuits, Litigation and Civil Justice, Epidemiology, Health Disparities, Regulatory Compliance, Policy Analysis, Public Health, Policy Development, Law, Regulation, and Compliance, Trend Analysis, Advocacy, Surveys
Beginner · Course · 1 - 3 Months