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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    The Good, Bad, and Ugly of Marketing - Jagdish Sheth

    Skills you'll gain: Marketing Effectiveness, Marketing, Strategic Marketing, Stakeholder Management, Stakeholder Communications, Marketing Strategies, Business Marketing, Stakeholder Engagement, Stakeholder Analysis, Internal Communications, Marketing Psychology, Corporate Sustainability, Value Propositions, Customer Insights, Consumer Behaviour, Business Ethics, Community Development, Customer Relationship Building

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Construye una campaña de e-mail marketing con Mailchimp

    Skills you'll gain: Email Marketing, Campaign Management, Target Audience, Content Marketing, Marketing Materials, Drive Engagement, Marketing Communications, Marketing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Crea Diseños de Marketing en Redes Sociales con Canva

    Skills you'll gain: Canva (Software), Animations, Photo Editing, Marketing Design, Social Media Content, Graphic Design, Digital Design, Design Elements And Principles, Social Media Marketing, Content Creation, Social Media, Typography, Layout Design, Presentations, Marketing, Image Quality

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Twitter Marketing And Ads: 1000% Engagement And Followers

    Skills you'll gain: Social Media Marketing, Copywriting, Social Media, Social Media Strategy, Advertising, Professional Networking, Digital Advertising, AI Personalization, Content Creation, Drive Engagement

    Mixed · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Gemini for Beginners: Develop a Social Media Marketing Plan

    Skills you'll gain: Timelines, Google Gemini, Calendar Management, Organizational Skills, Scheduling, Google Sheets, Project Management Software, Spreadsheet Software, Social Media Marketing, Social Media Strategy, Content Management

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Building Resilient Streaming Analytics Systems on GCP IT

    Skills you'll gain: Dataflow, Real Time Data, Google Cloud Platform, Data Pipelines, Big Data, Data Storage Technologies, Data Processing, Advanced Analytics, Data Transformation, Scalability, Performance Tuning

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Smart Analytics, Machine Learning, and AI on GCP en Español

    Skills you'll gain: Google Cloud Platform, Model Deployment, Machine Learning, Unstructured Data, Advanced Analytics, Predictive Modeling, Jupyter, Artificial Intelligence, Natural Language Processing, Image Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    47 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Posicionamiento: La base del éxito en la estrategia de marketing

    Skills you'll gain: Target Market, Value Propositions, Product Marketing, Strategic Marketing, Marketing Planning, Marketing, Marketing Strategy and Techniques, Market Analysis, Market Trend, Consumer Behaviour, Competitive Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    285 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Search Engine Optimization (SEO) with Squarespace

    Skills you'll gain: Blogs, Content Management Systems, Search Engine Optimization, Web Analytics and SEO, Keyword Research, Web Content

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.2K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    SAS

    Using Data for Geographic Mapping and Forecasting in SAS Visual Analytics

    Skills you'll gain: SAS (Software), Forecasting, Data Visualization Software, Data Mapping, Time Series Analysis and Forecasting, Data-Driven Decision-Making, Predictive Analytics, Geospatial Mapping, Data Analysis, Geographic Information Systems, Data Manipulation, Data Transformation, Statistical Programming

    4.8
    Rating, 4.8 out of 5 stars
    ·
    223 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    How Did We Get Here?The Development of Analytics in Football

    Skills you'll gain: Analytics, Performance Analysis, Descriptive Analytics, Business Analytics, Data-Driven Decision-Making, Data Analysis, Media and Communications, Analysis, Predictive Analytics, Performance Measurement, Data Collection, Small Data, Big Data, Spatial Analysis, Research, Performance Reporting, Learning Styles, Innovation, Leadership, Communication

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    ABM - Account Based Marketing To Get The Biggest 5% Clients

    Skills you'll gain: Lead Generation, Search Engine Optimization, Account Strategy, Keyword Research, Outbound Calls, Sales Prospecting, Upselling, Web Analytics and SEO, B2B Sales, Sales Strategy, Marketing Strategies, Content Marketing, Target Market, Content Creation

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • The Good, Bad, and Ugly of Marketing - Jagdish Sheth: Kennesaw State University
  • Construye una campaña de e-mail marketing con Mailchimp: Coursera
  • Crea Diseños de Marketing en Redes Sociales con Canva: Coursera
  • Twitter Marketing And Ads: 1000% Engagement And Followers: Alex Genadinik
  • Gemini for Beginners: Develop a Social Media Marketing Plan: Coursera
  • Building Resilient Streaming Analytics Systems on GCP IT: Google Cloud
  • Smart Analytics, Machine Learning, and AI on GCP en Español: Google Cloud
  • Posicionamiento: La base del éxito en la estrategia de marketing: IE Business School
  • Search Engine Optimization (SEO) with Squarespace : Coursera
  • Using Data for Geographic Mapping and Forecasting in SAS Visual Analytics: SAS

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