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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    G

    Google

    Marketing digital e e-commerce do Google

    Skills you'll gain: Data Storytelling, Email Marketing, Google Ads, Digital Advertising, Paid media, Social Media Analytics, Social Media Marketing, Search Engine Optimization, Google Analytics, Customer Retention, Digital Marketing, Marketing Budgets, Loyalty Programs, Order Fulfillment, Search Engine Marketing, Web Analytics, Online Advertising, Digital Marketing Tools, Marketing, E-Commerce

    4.9
    Rating, 4.9 out of 5 stars
    ·
    338 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Leading with Impact: Team Dynamics, Strategy and Ethics

    Skills you'll gain: Leadership Studies, Strategic Thinking, Strategic Leadership, Teamwork, Team Building, Team Leadership, Business Leadership, Business Ethics, Organizational Leadership, Leadership, Team Collaboration, Leadership and Management, Strategic Decision-Making, Leadership Development, Management Training And Development, Ethical Standards And Conduct, Decision Making, Organizational Effectiveness, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    G

    Goldman Sachs

    Social Impact Strategy with Goldman Sachs 10,000 Women

    Skills you'll gain: Social Impact, Corporate Sustainability, Entrepreneurship, Strategic Thinking, Business Ethics, Business Planning, Program Evaluation, Performance Measurement, Stakeholder Engagement, Business Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    85 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidade de São Paulo

    Marketing e vendas B2B: Fechando novos negócios

    Skills you'll gain: Lead Generation, Sales Presentation, Selling Techniques, B2B Sales, Customer Analysis, General Sales Practices, Customer Insights, Sales Process, Sales Strategy, Sales, Customer Retention, Target Audience, Customer Success Management, Prospecting and Qualification, Marketing, Inside Sales, Marketing Strategies, Customer Relationship Building, Marketing Strategy and Techniques, Persona Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    455 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Le marketing dans un monde numérique

    Skills you'll gain: Digital Transformation, Digital Marketing, Marketing, Digital Brand Strategy, Strategic Marketing, Digital Marketing Tools, Marketing Strategies, Product Marketing, Market Dynamics, Consumer Behaviour, Customer Engagement, Earned Media, Marketing Channel, Promotional Strategies, E-Commerce, Shared Media, Brand Management, Product Development, Revenue Management, Content Creation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Organize, Evaluate & Learn Marketing Campaigns

    Skills you'll gain: Sprint Retrospectives, Timelines, Project Schedules, Workflow Management, Campaign Management, Project Management, Project Management Software, Marketing Effectiveness, Organizational Skills, Digital Marketing Campaigns, Sprint Planning, Process Management, Project Planning, Agile Methodology, Process Improvement, Performance Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Strategy: Governance, Business Models and the Future

    Skills you'll gain: Risk Management, Risk Analysis, Risk Management Framework, Business Risk Management, Project Risk Management, Revenue Management, Facility Management, Data Ethics, Business Strategies, Sustainable Business, Sustainable Systems, Governance, Business Modeling, Organizational Strategy, Data Strategy, Regulatory Compliance, Stakeholder Management, Real Estate, Governance Risk Management and Compliance, Hospitality Management

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Advanced Marketing & Strategic Communication Mastery

    Skills you'll gain: A/B Testing, Behavioral Economics, Content Performance Analysis, Data-Driven Marketing, Marketing Communications, Strategic Communication, Web Analytics, Digital Analysis, Cross-Functional Collaboration, Marketing Analytics, Google Analytics, Data Storytelling, HubSpot CRM, Content Optimization, Cross-Functional Team Leadership, Campaign Management, Data-Driven Decision-Making, Digital Marketing Tools, Storytelling, Copywriting

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Arizona

    Marketing Communications: Intro to Consumer Behavior

    Skills you'll gain: Integrated Marketing Communications, Persona Development, Consumer Behaviour, Marketing Psychology, Customer Analysis, Marketing Strategies, Strategic Marketing, Marketing, Customer Insights, Brand Strategy, Target Market, Marketing Communications, Branding, Storytelling

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    Salesforce Marketing Cloud Integration Essentials

    Skills you'll gain: Postman API Platform, Personalized Campaigns, API Testing, Marketing Automation, Content Management Systems, Application Programming Interface (API), Drupal, Restful API, Data Mapping, Workflow Management, Data Integration, Security Controls, Compliance Management, Data Security

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Organic Marketing: Facebook Groups For Small Businesses

    Skills you'll gain: Persona Development, Prospecting and Qualification, Target Audience, Facebook, Target Market, Earned Media, Social Media Marketing, Social Media Content, Web Presence, Social Media, Business Marketing, Drive Engagement, Marketing, Online Advertising, Content Creation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    760 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    J

    John Wiley & Sons

    Sales Strategy in the Age of AI

    Skills you'll gain: Performance Measurement, Sales Strategy, Selling Techniques, Sales, Solution Selling, Sales Enablement, Sales Management, Sales Process, General Sales Practices, Generative AI Agents, Sales Development, Operational Performance Management, Digital Transformation, Performance Metric, AI Product Strategy, Key Performance Indicators (KPIs), Performance Analysis, Customer experience strategy (CX), AI Enablement, Sales Support

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing strategy courses

  • Marketing digital e e-commerce do Google: Google
  • Leading with Impact: Team Dynamics, Strategy and Ethics: Coursera
  • Social Impact Strategy with Goldman Sachs 10,000 Women: Goldman Sachs
  • Marketing e vendas B2B: Fechando novos negócios: Universidade de São Paulo
  • Le marketing dans un monde numérique: University of Illinois Urbana-Champaign
  • Organize, Evaluate & Learn Marketing Campaigns: Coursera
  • Strategy: Governance, Business Models and the Future: Real Madrid Graduate School Universidad Europea
  • Advanced Marketing & Strategic Communication Mastery: Coursera
  • Marketing Communications: Intro to Consumer Behavior: University of Arizona
  • Salesforce Marketing Cloud Integration Essentials: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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