Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: Collaborative Software, Information Architecture, Packaging and Labeling, Organizational Skills, Keyword Research, Content Optimization, Content Management, Document Management, Cross-Functional Collaboration, Data Visualization, Information Management, Verification And Validation, Vocabulary, Data Management, Data Mining, Trend Analysis, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data Ethics, Business Ethics, Responsible AI, Ethical Standards And Conduct, Legal Risk, Sustainable Development, Law, Regulation, and Compliance, Medical Privacy, Information Privacy, Artificial Intelligence and Machine Learning (AI/ML), Decision Making, Artificial Intelligence, Accountability, Business Strategy, Safety and Security, Emerging Technologies, Human Centered Design
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Collaborative Software, Management Reporting, Performance Reporting, Content Performance Analysis, Audit Planning, Data Import/Export, Data Analysis, Analytical Skills, Trend Analysis, Stakeholder Analysis, Data Management, Data Integration, Digital Assets
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Sales Presentation, Sales Presentations, Storytelling, Proposal Writing, Selling Techniques, Product Demonstration, General Sales Practices, Driving engagement, Closing (Sales), Sales Process, Sales, Proposal Development, Oral Expression, Verbal Communication Skills, Drive Engagement, Presentations, Customer Engagement, Data Visualization, Meeting Facilitation, Digital Assets
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Recurrent Neural Networks (RNNs), Machine Learning Methods, Artificial Neural Networks, Text Mining
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Gemini, Google Gemini, Generative AI, Google Cloud Platform, Large Language Modeling, Customer Relationship Management, SQL, Jupyter, Applied Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Query Languages
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Dataflow, Data Pipelines, Apache Kafka, Real Time Data, Extract, Transform, Load, Google Cloud Platform, Cloud Services, Data Integration, Data Processing, Big Data, Data Transformation, Artificial Intelligence and Machine Learning (AI/ML)
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Generative AI, Prompt Engineering Tools, Web Content, Web Analytics and SEO, Google Cloud Platform, User Experience, Web Development
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Gemini, AI Enablement, Data Pipelines, Exploratory Data Analysis, Google Cloud Platform, Data Preprocessing, Data Analysis, Generative AI, SQL
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Exploratory Data Analysis, Data Storytelling, Ggplot2, Data Analysis, Plot (Graphics), Data Visualization, R (Software), Regression Analysis, Data Presentation, R Programming, Statistical Analysis, Data Visualization Software, Statistical Visualization, Data Quality, Scatter Plots, Anomaly Detection, Probability & Statistics, Descriptive Statistics, Analytical Skills, Correlation Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: System Monitoring, Event Monitoring, Performance Tuning, Incident Response, Continuous Monitoring, Query Languages, Incident Management, Root Cause Analysis, Technical Documentation, Data Analysis, Data Storage
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Model Training, Analytics, MLOps (Machine Learning Operations), Applied Machine Learning, Google Cloud Platform, Data Analysis, Model Deployment, Machine Learning Methods, Query Languages
Beginner · Course · 1 - 4 Weeks