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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: New
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    John Wiley & Sons

    Shopify Growth: Marketing, Promotion, and Store Optimization

    Skills you'll gain: Digital Advertising, Online Advertising, Google Ads, Pay Per Click Advertising, Social Media Marketing, Search Engine Optimization, Customer Acquisition Management, Growth Strategies, Digital Marketing, Marketing Strategies, Email Marketing, Social Media Strategy, Marketing Effectiveness, Marketing, Social Media Campaigns, Marketing Automation, Web Analytics, E-Commerce, Web Design, Inventory Management

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    Meta

    Measure and Optimize Social Media Marketing Campaigns

    Skills you'll gain: Social Media Campaigns, Social Media Marketing, Marketing Effectiveness, Marketing Analytics, Social Media Analytics, Advertising Campaigns, Digital Advertising, Data-Driven Marketing, Campaign Management, Data Analysis, Digital Marketing, Facebook, A/B Testing, Marketing Communications, Key Performance Indicators (KPIs), Return On Investment, Performance Reporting, Business Metrics, Presentations, Communication

    4.9
    Rating, 4.9 out of 5 stars
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    2K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    AI CERTs

    Design Strategy, Future Trends & Implementation with AI

    Skills you'll gain: Digital Transformation, New Product Development, Innovation, Design Thinking, Customer experience improvement, Web Content Accessibility Guidelines, Product Strategy, User Experience, Product Development, Customer experience strategy (CX), Journey Mapping, Customer Engagement, Emerging Technologies

    4.1
    Rating, 4.1 out of 5 stars
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    8 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    B

    Board Infinity

    Advanced HR Leadership: Strategy, Talent, and Innovation

    Skills you'll gain: Talent Acquisition, Human Resources, Management Training And Development, Recruitment Strategies, Talent Recruitment, Leadership Development, Diversity Equity and Inclusion Initiatives, HR Tech, Human Resources Management and Planning, Human Resource Strategy, Leadership, Workplace inclusivity, Recruitment, Strategic Leadership, Intercultural Competence, Diversity and Inclusion, Organizational Structure, Human Resources Information System (HRIS), Human Resources Software, Cultural Diversity

    3.9
    Rating, 3.9 out of 5 stars
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    31 reviews

    Intermediate · Course · 1 - 4 Weeks

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    PracticalGrowth

    Program & Portfolio Strategy for Scaling Delivery

    Skills you'll gain: Project Portfolio Management, Program Management, Business Priorities, Organizational Strategy, Capacity Planning, Project Management, Product Roadmaps, Prioritization, Dependency Analysis, Coordination, Capacity Management, Key Performance Indicators (KPIs), Portfolio Management, Governance, Goal Setting, Change Control, Risk Management, Performance Measurement, Decision Making

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    Board Infinity

    Reimagining Brand Strategy for the Digital Age

    Skills you'll gain: Digital Brand Strategy, Driving engagement, Competitive Analysis, Brand Strategy, Drive Engagement, Experience Design, Brand Management, Customer experience strategy (CX), Brand Awareness, Branding, User Experience, Digital Marketing, Storytelling, Customer Engagement, Cross-Channel Marketing, Digital Analysis, Market Analysis, Digital Media Strategy, Competitive Intelligence, Journey Mapping

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    C

    Coursera

    Brand Equity, Analytics & Marketing Intelligence

    Skills you'll gain: Surveys, Brand Awareness, Pivot Tables And Charts, Brand Management, Marketing Analytics, Branding, Dashboard Creation, Google Analytics, Looker (Software), Business Intelligence, Stakeholder Communications, Market Research, Key Performance Indicators (KPIs), Financial Forecasting, Data Storytelling, Tableau Software, Power BI, Forecasting, Regression Analysis, SQL

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
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    A

    Alex Genadinik

    2026 Marketing Introduction And Fundamentals

    Skills you'll gain: Marketing, Target Audience, Target Market, Estimation, Marketing Strategy and Techniques, Customer Analysis, Persona Development

    Mixed · Course · 1 - 4 Weeks

  • Status: New
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    SkillsBooster Academy

    Google Gemini for Digital Marketing

    Skills you'll gain: Prompt Engineering, Google Gemini, Campaign Management, Google Ads, Digital Marketing Tools, Prompt Engineering Tools, Market Research, Google Workspace, Marketing Operations, Report Writing, Google Docs, Digital Marketing Campaigns, Digital Marketing, Content Creation, Target Audience, Content Optimization, Marketing Planning, Generative AI, Search Engine Optimization, Web Analytics and SEO

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Storytelling in Branding and Content Marketing

    Skills you'll gain: Storytelling, Content Marketing, Brand Strategy, Content Creation, Driving engagement, Drive Engagement, Branding, Brand Awareness, Advertising, Brand Loyalty, Journalism, Customer Engagement, Target Audience

    4.4
    Rating, 4.4 out of 5 stars
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    357 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
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    Board Infinity

    AI-Driven Brand Campaign Strategy and Optimization

    Skills you'll gain: AI Personalization, Personalized Campaigns, Cross-Channel Marketing, Brand Marketing, AI powered creativity, Content Performance Analysis, Marketing Strategies, Marketing Effectiveness, Campaign Planning, Advertising Campaigns, Data-Driven Marketing, Marketing Automation, Digital Brand Strategy, Campaign Management, Performance marketing, AI Enablement, Performance Analysis, AI Integrations, Information Privacy, Generative AI

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    AI Applications in Marketing and Finance

    Skills you'll gain: AI Personalization, Fraud detection, Big Data, Credit Risk, Risk Management, Risk Modeling, Artificial Intelligence and Machine Learning (AI/ML), Personalized Service, Digital Transformation, Data-Driven Marketing, Customer Insights, Machine Learning, Marketing Analytics, Machine Learning Methods, Customer Engagement, Risk Analysis, Driving engagement, Data-Driven Decision-Making, Applied Machine Learning, Financial Data

    4.6
    Rating, 4.6 out of 5 stars
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    503 reviews

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing strategy courses

  • Shopify Growth: Marketing, Promotion, and Store Optimization: John Wiley & Sons
  • Measure and Optimize Social Media Marketing Campaigns: Meta
  • Design Strategy, Future Trends & Implementation with AI: AI CERTs
  • Advanced HR Leadership: Strategy, Talent, and Innovation: Board Infinity
  • Program & Portfolio Strategy for Scaling Delivery: PracticalGrowth
  • Reimagining Brand Strategy for the Digital Age: Board Infinity
  • Brand Equity, Analytics & Marketing Intelligence: Coursera
  • 2026 Marketing Introduction And Fundamentals: Alex Genadinik
  • Google Gemini for Digital Marketing: SkillsBooster Academy
  • Storytelling in Branding and Content Marketing: IE Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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