• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Cisco Learning and Certifications

    Cisco Cloud Collaboration Solution

    Skills you'll gain: Telecommunications, User Accounts, User Provisioning, Collaborative Software, Cloud-Based Integration, Cloud Solutions, Enterprise Application Management, Cloud Management, Identity and Access Management, Okta, Registration, Inbound Calls, Network Troubleshooting, AI Integrations, Azure Active Directory, Systems Integration, Dashboard, Peripheral Devices

    Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Analyze Machine Data Using Splunk Fundamentals

    Skills you'll gain: Splunk, Anomaly Detection, Statistical Reporting, Real Time Data, Data Analysis, Data Visualization Software, Analytics, System Configuration, Data Processing, Data Integration, Data Transformation, Data Cleansing, Distributed Computing, Exploratory Data Analysis, Data Import/Export, Statistical Analysis, Configuration Management

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • P

    Packt

    Orchestrating Data Pipelines and Advanced Data Strategies

    Skills you'll gain: Cloud Computing Architecture, Amazon Elastic Compute Cloud, Cloud Engineering, Interactive Data Visualization, Data Visualization Software, Cloud Storage, Data Import/Export, Dashboard Creation, Data Strategy, Data Integration, Real Time Data, Data Storage, Data Validation

    Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Visualize Retention: Heatmaps & Clarity Unlocked

    Skills you'll gain: Data Storytelling, Heat Maps, Data Presentation, Statistical Visualization, Web Content Accessibility Guidelines, Customer Retention, Plot (Graphics), Data Visualization Software, Statistical Reporting, Tableau Software, Stakeholder Communications

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Apply Advanced Editing Techniques in Photoshop

    Skills you'll gain: AI powered creativity, Visual Storytelling, Design Elements And Principles, Graphic and Visual Design Software, Image Quality, Editing, Layout Design, AI Integrations

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • L

    Logical Operations

    Microsoft Office Excel 2021-2024: Part 2

    Skills you'll gain: Data Visualization, Data Presentation, Data Visualization Software, Microsoft Excel, Pivot Tables And Charts, Spreadsheet Software, Business Intelligence, Excel Formulas, Data Analysis, Data Entry, Data Analysis Software, Trend Analysis, Microsoft 365, Data Manipulation, Productivity Software, Presentations, Data Management, Document Management, User Interface (UI)

    Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Analyze Employee Data with PostgreSQL SQL Projects

    Skills you'll gain: Relational Databases, Database Development, Database Design, PostgreSQL, SQL, Query Languages, People Analytics, Data Integrity, Data Validation, Software Installation

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • P

    Packt

    Power BI Foundations and Solution Architecture

    Skills you'll gain: Power BI, Solution Architecture, Data Architecture, Microsoft Azure, Data Modeling, Data Store, Data Mart, Business Intelligence, Data Sharing, Dashboard, Data Integration, Dataflow, Data Storage, Data Analysis, AI Product Strategy, Python Programming

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Pivot Sales Data

    Skills you'll gain: Pivot Tables And Charts, Correlation Analysis, Data Import/Export, Microsoft Excel, Report Writing, Business Communication, Data Presentation, Data Analysis, Sales Management, Sales, Statistics, Data Manipulation, Data Transformation

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • G

    Google Cloud

    Work with Gemini Models in BigQuery - Español

    Skills you'll gain: Google Gemini, Gemini, Generative AI, Workflow Management, Artificial Intelligence and Machine Learning (AI/ML), Jupyter, Google Cloud Platform, SQL, Customer Relationship Management, Query Languages

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Navigate Sales Funnel

    Skills you'll gain: B2B Sales, Sales Pipelines, Sales Process, Sales, Sales Management, Sales Strategy, Closing (Sales), Selling Techniques, Sales Prospecting, Sales Presentation, Conversion Funnel Analysis, Decision Making, Prospecting and Qualification, Negotiation, Risk Mitigation, Risk Management

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • L

    Logical Operations

    Crystal Reports: Formulas, Parameters, and Groups

    Skills you'll gain: Ad Hoc Reporting, Microsoft Excel, Business Reporting, Microsoft Access, Data Analysis Software, Data Manipulation, Business Intelligence Software, Data Presentation, Data Analysis, Business Intelligence, Data Access

    Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…519520521…538

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok