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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    Coursera

    Drive Product Success with Data Decisions

    Skills you'll gain: Data-Driven Decision-Making, Prioritization, Business Writing, Strategic Decision-Making, Report Writing, Strategic Prioritization, Data Storytelling, Business Priorities, Data Analysis, Product Roadmaps, Writing, Strategic Thinking, Decision Making, Analytical Skills, Strategic Communication, Risk Analysis, Product Improvement, Resource Allocation, Trend Analysis, Project Estimation

    Intermediate · Course · 1 - 4 Weeks

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    Universitat Politècnica de València

    Fundamentos TIC para negocios: Ciberseguridad

    Skills you'll gain: Quality Management, Quality Improvement, Information Technology, Security Awareness, Threat Detection, Personally Identifiable Information, Cybersecurity, Cyber Attacks, Information Systems, Threat Management, Business Process, Malware Protection, Technology Strategies, Information Privacy, Digital Marketing, E-Commerce, Digital Transformation, Business Strategy, Intellectual Property

    Beginner · Course · 1 - 3 Months

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    Coursera

    Nail Regression & Classification

    Skills you'll gain: Model Evaluation, Predictive Modeling, Regression Analysis, Statistical Machine Learning, Statistical Modeling, Classification Algorithms, Predictive Analytics, Logistic Regression, Feature Engineering, Applied Machine Learning, Data-Driven Decision-Making, Data Preprocessing, Model Optimization, Performance Metric

    Intermediate · Course · 1 - 4 Weeks

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    EDUCBA

    Analyze and Query Data Using SAS SQL

    Skills you'll gain: SQL, SAS (Software), Query Languages, Data-Driven Decision-Making, Data Processing, Data Manipulation

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Analyze Healthcare Data with Confidence

    Skills you'll gain: Statistical Inference, Statistical Analysis, Data Literacy, Data Analysis, Probability & Statistics, Estimation, Correlation Analysis

    Beginner · Course · 1 - 4 Weeks

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    Packt

    Building, Evaluating, and Operationalizing ML Models

    Skills you'll gain: Model Evaluation, Model Training, Model Optimization, Model Deployment, Fine-tuning, Classification Algorithms

    Intermediate · Course · 1 - 4 Weeks

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    EDUCBA

    Build Interactive R Shiny Data Apps for NGOs

    Skills you'll gain: Shiny (R Package), Cloud Deployment, Interactive Data Visualization, Data Visualization, Cloud Applications, Performance Tuning, Dashboard Creation, R (Software), Web Applications, Application Development, Frontend Performance, R Programming, Event-Driven Programming, Dashboard, Exploratory Data Analysis, Driving engagement, UI Components, User Interface (UI) Design, Data Analysis, File I/O

    Mixed · Course · 1 - 4 Weeks

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    Coursera

    Facebook Communities: Maximize Interaction

    Skills you'll gain: Facebook, Drive Engagement, Driving engagement, Social Media, Social Media Management, Social Media Strategy, Social Media Content, Community Development, Community Organizing, Policy Development, Discussion Facilitation

    Beginner · Course · 1 - 4 Weeks

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    CertNexus

    CFR: Security Assessment, Data Collection, and Log Analysis

    Skills you'll gain: Vulnerability Management, Security Information and Event Management (SIEM), Penetration Testing, Vulnerability Assessments, Cybersecurity, Intelligence Collection and Analysis, Vulnerability Scanning, Cyber Attacks, Network Security, Information Systems Security, Computer Security, Analysis, Network Analysis, Auditing, Data Analysis, Linux Commands, Data Collection, Correlation Analysis, Bash (Scripting Language), Windows PowerShell

    Mixed · Course · 1 - 4 Weeks

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    Coursera

    Analyze, Engineer, and Boost AI ROI

    Skills you'll gain: Feature Engineering, Data Analysis, Business Analysis, Return On Investment, Data Storytelling, Performance Measurement, Business Metrics, Statistical Inference, Probability & Statistics

    Intermediate · Course · 1 - 4 Weeks

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    Kennesaw State University

    Growing Your Core Business with Jagdish Sheth

    Skills you'll gain: Market Opportunities, Growth Strategies, Corporate Strategy, Business Strategy, Strategic Marketing, New Business Development, Market Analysis, Product Lining, New Product Development, Portfolio Management, Case Studies, Cash Flows, Portfolio Risk, Financial Analysis

    Beginner · Course · 1 - 4 Weeks

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    LearnQuest

    Automation, Platform Trends, and Social Sales Growth

    Skills you'll gain: Regional Sales, Benchmarking, Sales Training, Sales, Sales Pipelines, Competitive Intelligence, Sales Enablement, Marketing Automation, Market Intelligence, Trend Analysis, Sales Strategy, Sales Management, Sales Development, Lead Generation, Digital Brand Strategy, Customer Relationship Management (CRM) Software, Social Media Management, Global Marketing, Social Media, Earned Media

    Beginner · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
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Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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