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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • G

    Google Cloud

    Pengantar Analisis Data di Google Cloud

    Skills you'll gain: Looker (Software), Data-Driven Decision-Making, Data Analysis, Dashboard, Analytics, Data Visualization Software, Dashboard Creation, Big Data, Interactive Data Visualization, Data Presentation, Google Cloud Platform, SQL, Business Intelligence, Query Languages, Cloud Storage, Data Warehousing, Data Storage Technologies, Data Storage

    Beginner · Course · 1 - 3 Months

  • U

    University of Huddersfield

    Integral Calculus & The Fundamental Theorem

    Skills you'll gain: Integral Calculus, Differential Equations, Calculus, Analytical Skills, Advanced Mathematics, Mathematical Theory & Analysis, Engineering Analysis, Trigonometry, Applied Mathematics, Mathematical Modeling, Data Science, Derivatives

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
  • C

    Coursera

    Automate, Ingest, and Validate Event Data

    Skills you'll gain: Apache Airflow, Dataflow, Extract, Transform, Load, Data Pipelines, Apache Kafka, Real Time Data, AWS Kinesis, Data Validation, Data Warehousing, System Monitoring, Event Monitoring, Data Infrastructure, Data Collection, Data Integrity, Snowflake Schema, Continuous Monitoring, Automation, Data Quality, Data Processing

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Unearth Needs Fast

    Skills you'll gain: Oral Comprehension, Active Listening, Consultative Selling, B2B Sales, Customer Insights, Price Negotiation, Auditing, Customer Relationship Management, Sales Enablement, Customer Relationship Management (CRM) Software, Verbal Communication Skills, Needs Assessment, Communication Strategies, Analysis

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • K

    Kennesaw State University

    Growing Your Core Business with Jagdish Sheth

    Skills you'll gain: Market Opportunities, Growth Strategies, Corporate Strategy, Business Strategy, Strategic Marketing, New Business Development, Market Analysis, Product Lining, New Product Development, Portfolio Management, Case Studies, Cash Flows, Portfolio Risk, Financial Analysis

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • U

    University of California, Davis

    Customer Research with Generative AI for Product Managers

    Skills you'll gain: Journey Mapping, Data Ethics, Responsible AI, Generative AI, AI Enablement, Customer Insights, User Experience, User Research, Product Management, Customer Analysis, Market Opportunities, Ethical Standards And Conduct, Interviewing Skills, Innovation, Market Research, Prioritization

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • C

    Coursera

    Beat Cognitive Biases Fast

    Skills you'll gain: Decision Making, Mitigation, Data-Driven Decision-Making, Analytical Skills, Analytics, Analysis, Critical Thinking, Continuous Improvement Process

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Evaluate and Explain Retention Curves

    Skills you'll gain: Customer Retention, Customer Insights, Statistical Methods, Statistical Analysis, R Programming, Data Analysis, Statistics, Performance Metric, Business Metrics, Statistical Software, Analytics, R (Software), Product Strategy, Customer Engagement

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Sell on Value

    Skills you'll gain: Return On Investment, B2B Sales, Sales Presentations, Value Propositions, Negotiation, Solution Selling, Selling Techniques, Sales Strategy, Consultative Selling, Proposal Development, Sales, Risk Mitigation, Risk Analysis, Business Metrics, Business Communication, Sales Enablement, Executive Presence, Key Performance Indicators (KPIs), Strategic Communication, Performance Measurement

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • G

    Google Cloud

    Exploring Data Transformation with Google Cloud - Português Brasileiro

    Skills you'll gain: Digital Transformation, Cloud Management, Dataflow, Google Cloud Platform, Data Governance, Looker (Software), Data Transformation, Data Management, Cloud Storage, Big Data, Data Storage, Real Time Data, Business Intelligence Software, Data Migration, Business Intelligence, Data-Driven Decision-Making, Data Storage Technologies, Database Management, Data Access, Databases

    Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Build Real-Time Dashboards with Spark

    Skills you'll gain: Apache Kafka, Real Time Data, Apache Spark, Dashboard, Dashboard Creation, PySpark, Data Pipelines, Business Intelligence, Data Lakes, Data Persistence, JSON, Continuous Monitoring, Business Metrics

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • P

    Packt

    Transforming & Analyzing Data: Lakehouse to Insights

    Skills you'll gain: Data Transformation, Power BI, Data Lakes, Data Warehousing, Real Time Data, Extract, Transform, Load, Data Architecture, Data-Driven Decision-Making, Dashboard, Data Pipelines, Dashboard Creation, Data Modeling, Business Reporting, Data Presentation, Transact-SQL, Business Intelligence, Data Analysis, Microsoft 365, Python Programming, Machine Learning

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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