Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: Collaborative Software, Collaboration, Team Building, Team Collaboration, Teamwork, Sprint Retrospectives, Cross-Functional Collaboration, User Feedback, Constructive Feedback, Employee Surveys, Drive Engagement, Process Improvement, Discussion Facilitation, Document Management, Performance Analysis, Diversity and Inclusion, People Analytics, Editing, Decision Making
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Gemini, Google Gemini, Generative AI, Customer Relationship Management, Large Language Modeling, Google Cloud Platform, Big Data, Jupyter, Customer Analysis, AI Workflows, Artificial Intelligence and Machine Learning (AI/ML), SQL
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: AI literacy, Data Ethics, Responsible AI, Data Analysis, Data Literacy, Model Evaluation, Artificial Intelligence, Model Optimization, Machine Learning
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Model Deployment, Apache Spark, Time Series Analysis and Forecasting, MLOps (Machine Learning Operations), Big Data, Feature Engineering, Statistical Analysis, Distributed Computing, Forecasting, Anomaly Detection, Generative AI, Predictive Modeling, Model Training, Exploratory Data Analysis, Data Pipelines, Model Evaluation, Data Cleansing, Data Transformation, Data Quality, Statistical Modeling
Intermediate · Course · 1 - 3 Months
Universidad de Palermo
Skills you'll gain: Key Performance Indicators (KPIs), Human Capital, Human Resource Strategy, Strategic Marketing, Performance Measurement, Performance Metric, Human Resources Management and Planning, Organizational Strategy, Human Resources, Marketing, Data-Driven Marketing, Business Process Management, Branding, Business Process, Technology Strategies, Marketing Planning, Brand Marketing, Leadership and Management, Business Management, Business Leadership
Credit offered
Mastertrack · 6 - 12 Months

PracticalGrowth
Skills you'll gain: Performance Metric, Data Storytelling, Key Performance Indicators (KPIs), Storytelling, Business Metrics, Value Propositions, Market Opportunities, Internal Communications, Compensation Strategy, Professional Development, Negotiation, Performance Appraisal, Proposal Development, Compensation Management, Compensation Analysis, Business Ethics, Professional Networking, Business Priorities, Performance Review, Strategic Decision-Making
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Generative AI, Web Content, Web Analytics and SEO, Prompt Engineering, Frontend Performance, Information Architecture, Google Cloud Platform, Content Management, User Experience Design
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: System Monitoring, Event Monitoring, Performance Tuning, Incident Response, Continuous Monitoring, Query Languages, Incident Management, Root Cause Analysis, Technical Documentation, Data Analysis, Data Storage
Intermediate · Course · 1 - 4 Weeks

Logical Operations
Skills you'll gain: Verification And Validation, Business Reporting, Data Presentation, Report Writing, Data Sharing, Microsoft Access, Business Intelligence Software, Data Integration, Consolidation, Business Intelligence, Data Analysis Software, Data Analysis, Editing, Microsoft Office
Mixed · Course · 1 - 4 Weeks

Kennesaw State University
Skills you'll gain: Competitive Analysis, Market Dynamics, Business Strategy, Market Share, Market Analysis, Growth Strategies, Business Transformation, Market Opportunities, Product Lifecycle Management, Organizational Structure, Innovation, Supply And Demand, Policy Development, Consolidation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Transformation, Data Wrangling, Data Manipulation, Extract, Transform, Load, Data Integration, Data Preprocessing, Data Cleansing, Data Analysis, Data Processing, Tableau Software, Dashboard Creation, Data Pipelines, Dataflow, Data Import/Export, Pivot Tables And Charts, Software Installation
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Gemini, Google Gemini, SQL, Generative AI, Applied Machine Learning, Google Cloud Platform, Customer Relationship Management, Query Languages, Python Programming
Intermediate · Course · 1 - 4 Weeks