Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Universitat Politècnica de València
Skills you'll gain: Microsoft Excel, Pivot Tables And Charts, Spreadsheet Software, Business Intelligence, Data Import/Export, Excel Formulas, Data Analysis, Data Validation, Data Cleansing, Analysis, Data Manipulation, Data Management, Productivity Software, Data Presentation
Intermediate · Course · 1 - 3 Months

Logical Operations
Skills you'll gain: Excel Formulas, Microsoft Excel, Excel Macros, Spreadsheet Software, Forecasting, Pivot Tables And Charts, Data Presentation, Data Analysis, Data Sharing, Microsoft Office, Microsoft 365, Productivity Software, Automation, Data Mapping, Data Entry, Document Management, Data Security, Data Management, Data Validation, User Interface (UI)
Mixed · Course · 1 - 3 Months

Logical Operations
Skills you'll gain: Microsoft Excel, Ad Hoc Reporting, Data Import/Export, Spreadsheet Software, Business Reporting, Microsoft Access, Report Writing, Data Presentation, Data Analysis Software, Data Manipulation, Business Intelligence Software, Data Visualization, Data Analysis, Business Intelligence, SAP Applications, Data Integration, Microsoft Office, Data Access
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Facebook, Drive Engagement, Driving engagement, Social Media, Social Media Management, Social Media Strategy, Social Media Content, Community Development, Policy Development, Discussion Facilitation, Content Strategy
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: SQL, Looker (Software), Extract, Transform, Load, Data Warehousing, Data Transformation, Data Integration, Data Analysis, Query Languages, Data Cleansing, Dashboard Creation, Analytics, Data Pipelines, Data Processing, Interactive Data Visualization, Data Import/Export, Data Store
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Information Architecture, Collaborative Software, Content Management Systems, Scalability, Responsive Web Design, Web Analytics and SEO, Web Development Tools, Front-End Web Development, Web Development
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Change Management, Organizational Change, Training Programs, Workflow Management, Employee Training, Google Workspace, Training and Development, Culture Transformation, Business Transformation, Developing Training Materials, Communication Planning, Customer Success Management, Organizational Development, Organizational Effectiveness, Internal Communications, Stakeholder Communications, Needs Assessment, End User Training and Support, Stakeholder Engagement
Intermediate · Course · 1 - 3 Months

Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Google Gemini, Google Workspace, Application Deployment, OAuth, AI Enablement, Gmail, Google Cloud Platform, AI powered creativity, Enterprise Application Management, Identity and Access Management, Productivity Software, Collaborative Software, AI Integrations, Application Programming Interface (API), Internal Communications, Authentications, Data Store, Data Access
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Data Presentation, Trend Analysis, Data Literacy, Content Performance Analysis, Analysis, Data Analysis, Web Analytics, Data-Driven Decision-Making, Stakeholder Communications, Performance Metric, Data Management, Decision Making
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Sharing, Data Pipelines, Data Migration, Google Cloud Platform, Data Infrastructure, Data Warehousing, Cloud Storage, Data Integration, Data Lakes, Data Processing, Data Import/Export, Extract, Transform, Load, Data Storage, Big Data, Command-Line Interface, Data Transformation, Automation, Serverless Computing, Event-Driven Programming
Beginner · Course · 1 - 3 Months

Chris Croft Training
Skills you'll gain: Cost Reduction, Cost Control, Operational Efficiency, Operating Cost, Customer Analysis, Cost Accounting, Cost Benefit Analysis, Expense Management, Cost Estimation, Gross Profit, Operating Expense, Profit and Loss (P&L) Management, Cost Management, Process Optimization, Marketing Budgets, Management Accounting, Lean Methodologies, Capacity Management, Organizational Effectiveness, Leadership
Mixed · Course · 1 - 4 Weeks