• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • E

    EDUCBA

    Build and Deploy Chatbots Using Dialogflow

    Skills you'll gain: Context Management, Artificial Intelligence, Generative AI Agents, AI Integrations, Natural Language Processing, Web Services, Data Validation

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • P

    Packt

    Microsoft Fabric: Architecture, Data Lakes and Ingestion

    Skills you'll gain: Data Lakes, Microsoft Azure, Extract, Transform, Load, Power BI, Data Governance, Data Integration, Data Architecture, Data Management, Data Infrastructure, Data Pipelines, Dataflow, Data Warehousing, Data Processing, Metadata Management, Data Sharing, Data Store, Data Transformation, Data Analysis, Python Programming, Machine Learning

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Asana Advanced: Portfolio, Dashboards & Planning at Scale

    Skills you'll gain: Resource Allocation, Timelines, Project Performance, Project Portfolio Management, Resource Utilization, Risk Analysis, Goal Setting, Root Cause Analysis, Resource Planning, Resource Management, Team Performance Management, Performance Analysis, Process Improvement and Optimization, Scheduling, Dashboard, Project Management Software, Capacity Planning, Portfolio Management, Power BI, Strategic Planning

    Intermediate · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • P

    Packt

    Python 101 - From Noob to Nerd

    Skills you'll gain: Analytics, Code Reusability, Integrated Development Environments

    Beginner · Course · 1 - 4 Weeks

  • S

    Skillshare

    YouTube Channel Growth: Use ChatGPT to Level Up Your Content

    Skills you'll gain: Responsible AI, ChatGPT, AI powered creativity, Prompt Engineering, AI literacy, Artificial Intelligence, Video Production, Copywriting, Content Creation, Keyword Research, Ideation, Search Engine Optimization, Content Optimization, Content Strategy, Data Security

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • S

    STARWEAVER

    Threat Hunting Techniques

    Skills you'll gain: Cyber Threat Hunting, Cyber Threat Intelligence, Threat Detection, Anomaly Detection, Splunk, Threat Management, Security Information and Event Management (SIEM), Jupyter, Cybersecurity, Unsupervised Learning, Data Analysis, Data Wrangling, Applied Machine Learning, Data Science, Cyber Attacks, Data Cleansing, Data Preprocessing, MLOps (Machine Learning Operations), Data Transformation, Automation

    Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    UBITS

    Negociación y gestión de métricas

    Skills you'll gain: Negotiation, Overcoming Objections, Customer Relationship Management (CRM) Software, Customer Relationship Management, Rapport Building, Stakeholder Management, Sales, Sales Strategy, Closing (Sales), Customer Relationship Building, Customer Retention, Influencing, Stakeholder Engagement, Sales Pipelines, Persuasive Communication, Environmental Social And Corporate Governance (ESG), Relationship Building, Dashboard

    Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    إضافة الصور والصور المتحركة في تطبيق فيغما

    Skills you'll gain: Animations, Figma (Design Software), Photo Editing, User Accounts, Social Media Marketing

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • E

    EDUCBA

    Portfolio Management & Investment Analysis Mastery

    Skills you'll gain: Portfolio Management, Financial Trading, Business Ethics, Financial Systems, Investment Management, Financial Market, Competitive Analysis, Financial Analysis, Governance, Equities, Portfolio Risk, Investments, Financial Data, Market Analysis, Securities (Finance), Business Valuation, Finance, Asset Management, Securities Trading, Capital Markets

    Mixed · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Optimize AI: Build & Evaluate Predictive Models

    Skills you'll gain: Machine Learning Methods, Predictive Modeling, Model Training, Statistical Machine Learning, Model Optimization, Performance Analysis, Performance Metric, Performance Improvement

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • P

    Pearson

    Google BigQuery for Data and ML Engineers

    Skills you'll gain: Data Pipelines, Data Warehousing, SQL, Data Integration, Google Cloud Platform, Data Processing, Data Quality, Data Validation, Apache Spark, Generative AI, Data Manipulation, Applied Machine Learning, Big Data, Serverless Computing, Machine Learning Methods, Model Evaluation, Machine Learning, Time Series Analysis and Forecasting, Classification Algorithms

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    Developing an Experimenter's Mindset for Business

    Skills you'll gain: Constructive Feedback, Innovation, Visionary, User Feedback, Growth Mindedness, Resilience, Adaptability, Open Mindset, Product Improvement, Entrepreneurship, Business Solutions, Creative Problem-Solving, Strategic Thinking, New Business Development, Cooperation, Lifelong Learning, Market Research, Sustainable Business, Continuous Improvement Process, Problem Solving

    Intermediate · Course · 1 - 3 Months

1…477478479…540

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok