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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Digging Deeper into Audience Reports in Google Analytics

    Skills you'll gain: Google Analytics, Web Analytics, Benchmarking, Content Performance Analysis, Customer Engagement, Customer Analysis, Performance Analysis, Management Reporting, Customer Retention, User Research, Real Time Data, Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    55 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Marketing e o Consumidor no Ambiente Digital

    Skills you'll gain: Marketing Strategies, Customer experience strategy (CX), Strategic Marketing, Marketing, Digital Marketing, Customer Analysis, Communication Planning, Marketing Management, Integrated Marketing Communications, Marketing Effectiveness, Consumer Behaviour, Customer Insights, Target Market, Marketing Analytics, Digital Transformation, Sales Strategy, Digital Advertising, Sales Process, Marketing Strategy and Techniques, Digital Communications

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Marketing e o Consumidor no Ambiente Digital

    Skills you'll gain: Marketing Strategies, Digital Marketing, Performance marketing, Marketing Analytics, Key Performance Indicators (KPIs), Consumer Behaviour, E-Commerce, Target Market, Customer Insights, Market Analysis, Data Analysis, Unsupervised Learning

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Marketing with Pictory.AI: Create and Edit Videos

    Skills you'll gain: Video Editing, Video Production, Marketing Materials, Content Creation, Marketing Design, Marketing, Storytelling, Multimedia, Branding, Generative AI, Artificial Intelligence

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    N

    Northeastern University

    Computation and Visualization for Analytics Part 1

    Skills you'll gain: Data Storytelling, Interactive Data Visualization, Data Visualization Software, Matplotlib, Data Preprocessing, Pandas (Python Package), Scatter Plots, Data Cleansing, Data Integration, Data Transformation, Big Data, Programming Principles, Python Programming

    Build toward a degree

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Python for Data Science: Real Projects & Analytics

    Skills you'll gain: Descriptive Statistics, Model Evaluation, Feature Engineering, Probability & Statistics, Supervised Learning, Statistical Hypothesis Testing, Exploratory Data Analysis, Box Plots, Regression Analysis, Statistics, Predictive Modeling, Time Series Analysis and Forecasting, Data Science, Histogram, Data Visualization, Statistical Analysis, Integrated Development Environments, Computer Networking, Python Programming, Server Side

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    S

    Simplilearn

    Linear Algebra for ML and Analytics Training

    Skills you'll gain: Mathematical Modeling, Linear Algebra, Dimensionality Reduction, Applied Mathematics, Data Analysis, Feature Engineering, Applied Machine Learning, Analytics, Data Science, Unsupervised Learning

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    N

    Northeastern University

    Machine Learning and Data Analytics Part 2

    Skills you'll gain: Text Mining, Data Mining, Time Series Analysis and Forecasting, Classification Algorithms, Big Data, Artificial Neural Networks, Regression Analysis, Data Science, Machine Learning Algorithms, Supervised Learning, Feature Engineering, Unsupervised Learning, Analytics, Predictive Modeling, Forecasting, Advanced Analytics, Deep Learning, Data Preprocessing

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Univariate Time Series Analytics & Modeling with EViews

    Skills you'll gain: Time Series Analysis and Forecasting, Statistical Modeling, Forecasting, Predictive Modeling, Regression Analysis, Exploratory Data Analysis, Predictive Analytics, Correlation Analysis, Statistical Software, Statistical Analysis, Model Evaluation, Plot (Graphics)

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    N

    Northeastern University

    Machine Learning and Data Analytics Part 1

    Skills you'll gain: Classification Algorithms, Exploratory Data Analysis, Data Mining, Model Evaluation, Dimensionality Reduction, Regression Analysis, Machine Learning Algorithms, Data Analysis, Big Data, Feature Engineering, Predictive Modeling, Statistical Analysis, Data Preprocessing, Case Studies, Supervised Learning, Project Implementation

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Design Thinking and Predictive Analytics for Data Products

    Skills you'll gain: Supervised Learning, Feature Engineering, Predictive Modeling, Predictive Analytics, Data Manipulation, Classification Algorithms, Applied Machine Learning, Design Thinking, Machine Learning Algorithms, Scikit Learn (Machine Learning Library), Data Cleansing, Data Preprocessing, Regression Analysis, Tensorflow, Statistical Methods, Logistic Regression

    4.5
    Rating, 4.5 out of 5 stars
    ·
    65 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Increasing Real Estate Management Profits: Harnessing Data Analytics

    Skills you'll gain: Data Visualization Software, Tableau Software, Financial Modeling, Business Process, Peer Review, Presentations, Property Management, Data Analysis, MySQL, Risk Analysis, Real Estate, Financial Analysis, Microsoft Excel, Profit and Loss (P&L) Management, Analytics, SQL

    4.7
    Rating, 4.7 out of 5 stars
    ·
    244 reviews

    Mixed · Course · 1 - 3 Months

1…474849…384

In summary, here are 10 of our most popular marketing analytics courses

  • Digging Deeper into Audience Reports in Google Analytics: Coursera
  • Marketing e o Consumidor no Ambiente Digital: Fundação Instituto de Administração
  • Marketing e o Consumidor no Ambiente Digital: Fundação Instituto de Administração
  • Marketing with Pictory.AI: Create and Edit Videos: Coursera
  • Computation and Visualization for Analytics Part 1: Northeastern University
  • Python for Data Science: Real Projects & Analytics: EDUCBA
  • Linear Algebra for ML and Analytics Training: Simplilearn
  • Machine Learning and Data Analytics Part 2: Northeastern University
  • Univariate Time Series Analytics & Modeling with EViews: EDUCBA
  • Machine Learning and Data Analytics Part 1: Northeastern University

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