• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    Créer du contenu de sensibilisation pour Twitter avec Canva

    Skills you'll gain: Canva (Software), Graphical Tools, Graphic and Visual Design, Design, Content Creation, Graphic and Visual Design Software, Graphic Design, Graphics Software, Social Media Marketing, Advertising

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Suivre les actions des visiteurs du site Web à l'aide de Facebook Pixel

    Skills you'll gain: Marketing, Marketing Strategies, Facebook, Web Analytics, Social Media Analytics, Marketing Analytics, Social Media Marketing, Data-Driven Marketing, Customer Insights, Digital Marketing, Business Communication

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Packt

    Leaders Leap: Transformational Leadership Mindset

    Skills you'll gain: Brand Strategy, Business Risk Management, Risk Management, Proactivity, Emotional Intelligence, Leadership Development, Branding, Lifelong Learning, Open Mindset, Creative Thinking, Thought Leadership, Leadership, Ideation, Decisiveness, Innovation, Growth Mindedness, Brand Loyalty, Self-Awareness, Executive Presence, Decision Making

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Statistical Tests for Market Research

    Skills you'll gain: Statistical Hypothesis Testing, A/B Testing, Quantitative Research, Data-Driven Decision-Making, Customer Analysis, Statistical Methods, Market Research, Statistical Software, Statistical Analysis, Statistical Reporting, Business Analytics, Market Analysis, Probability & Statistics, Customer Insights, Statistical Inference, Analytics, Data Analysis, Descriptive Statistics, Data Analysis Software, Spreadsheet Software

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • S

    Simplilearn

    Keyword Research and SEO Training

    Skills you'll gain: Keyword Research, Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Competitive Analysis, Content Optimization, Digital Marketing Tools, Performance Analysis, Web Analytics, Performance Measurement, Performance Management, Analytics

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • P

    Packt

    Orchestrating Experiences: Designing Consistent UX Journeys

    Skills you'll gain: Journey Mapping, User Experience, Experience Design, Design Strategies, Service Design, Customer experience improvement, User Experience Design, Customer Engagement, UI/UX Strategy, User Interface and User Experience (UI/UX) Design, Strategic Planning, Design Research, Customer Insights, Stakeholder Analysis, Business Systems Analysis, Dependency Analysis, Business Strategies, Cross-Functional Collaboration, Business Strategy, Product Strategy

    Beginner · Course · 1 - 3 Months

  • B

    Banco Interamericano de Desarrollo

    Perspectives in Digital Transformation: Financial Inclusion

    Skills you'll gain: Financial Inclusion, Digital Transformation, FinTech, Digital Analysis, Mobile Banking, Financial Data, Experience Design, Business Transformation, Diversity Equity and Inclusion Initiatives, Financial Services, Financial Systems, Data-Driven Decision-Making, Customer experience improvement, Innovation, Technology Roadmaps, Human Capital

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • E

    EDUCBA

    Predictive Analytics Model for Term Deposit Investment

    Skills you'll gain: Classification And Regression Tree (CART), Model Evaluation, Predictive Analytics, Predictive Modeling, Decision Tree Learning, Data Preprocessing, Applied Machine Learning, Data-Driven Decision-Making, Marketing Analytics, Data-Driven Marketing, Classification Algorithms, Model Optimization, Model Training, Marketing, Fine-tuning

    Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • N

    Northeastern University

    Promoting Equal Opportunity & Diversity in Workplaces

    Skills you'll gain: Diversity Equity and Inclusion Initiatives, Diversity Programs, Diversity Training, Organizational Change, Diversity Awareness, Diversity and Inclusion, Workplace inclusivity, Conflict Management, Culture Transformation, Organizational Development, Cultural Diversity, Leadership Studies, Human Resources, Change Management, Human Resource Strategy, Cultural Responsiveness, Workforce Development

    Beginner · Course · 1 - 4 Weeks

  • L

    LearnQuest

    Drive Engagement & Close Complex Deals

    Skills you'll gain: Persuasive Communication, Enterprise Sales, Global Marketing, Drive Engagement, Value Propositions, Proposal Development

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Erstelle Stories für Instagram und Facebook in Visme

    Skills you'll gain: Instagram, Graphic and Visual Design, Graphic Design, Visual Storytelling, Social Media Content, Social Media, Social Media Marketing, Content Creation, Shared Media, Facebook, Storytelling

    Beginner · Guided Project · Less Than 2 Hours

  • E

    EDUCBA

    Analyze and Apply Agile & Scrum for Business Success

    Skills you'll gain: Team Oriented, Team Performance Management, Team Building, Agile Software Development, Agile Product Development, Business Marketing, Meeting Facilitation

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…460461462…529

In summary, here are 10 of our most popular marketing strategy courses

  • Créer du contenu de sensibilisation pour Twitter avec Canva: Coursera
  • Suivre les actions des visiteurs du site Web à l'aide de Facebook Pixel: Coursera
  • Leaders Leap: Transformational Leadership Mindset: Packt
  • Statistical Tests for Market Research: Coursera
  • Keyword Research and SEO Training: Simplilearn
  • Orchestrating Experiences: Designing Consistent UX Journeys: Packt
  • Perspectives in Digital Transformation: Financial Inclusion: Banco Interamericano de Desarrollo
  • Predictive Analytics Model for Term Deposit Investment: EDUCBA
  • Promoting Equal Opportunity & Diversity in Workplaces: Northeastern University
  • Drive Engagement & Close Complex Deals: LearnQuest

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok