• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • M

    Minnesota State University, Mankato

    Technical Communication and Artificial Intelligence

    Skills you'll gain: Technical Communication, Technical Writing, Technical Documentation, Writing and Editing, Writing, Communication, Report Writing, Organizational Structure, Proposal Development, Artificial Intelligence, Procedure Development, Training Programs, Target Audience, Generative AI, Self-Awareness

    Beginner · Course · 1 - 3 Months

  • J

    Johns Hopkins University

    Global Sodium Reduction Strategies

    Skills you'll gain: Social Determinants Of Health, Health Promotion, Food Safety and Sanitation, Public Health and Disease Prevention, Public Health, Epidemiology, Nutrition and Diet, Policy Development, Health Policy, Public Policies, Policy Analysis, Program Evaluation

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Fundamentals of Management: Leading Teams to Success

    Skills you'll gain: Team Building, Team Leadership, Leadership and Management, Rapport Building, Employee Onboarding, Leadership, Recognizing Others, Team Motivation, Performance Analysis, Employee Performance Management, Meeting Facilitation, Constructive Feedback, Safety Culture, Productivity, Coaching, Workplace inclusivity, Empathy, Goal Setting, Planning, Communication

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Current Issues in Ethics and AI

    Skills you'll gain: Generative AI, Responsible AI, Ethical Standards And Conduct, AI Security, Robotics, Healthcare Ethics, Workforce Planning, Information Privacy, Information Technology, Robotic Process Automation, Large Language Modeling, Energy and Utilities

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Brand Styles: Audit & Apply

    Skills you'll gain: Collaborative Software, Style Guides, Brand Management, Version Control, Workflow Management, Compliance Auditing, Marketing Analytics, Branding, Marketing Design, Document Management, Quality Assurance, Digital Marketing

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    GA Goal Tracking & Setup

    Skills you'll gain: Marketing Effectiveness, Marketing Analytics, Google Analytics, Web Analytics, Verification And Validation, Goal Setting, Web Analytics and SEO, Performance Metric, Transaction Processing, Data Validation, System Testing

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Utilize Survey Monkey as an Evaluation Tool

    Skills you'll gain: Employee Surveys, Analysis, User Feedback, Employee Training, Events and Conferences, Program Evaluation, Event Marketing, User Accounts

    4.6
    Rating, 4.6 out of 5 stars
    ·
    10 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • H

    HubSpot Academy

    تقارير المبيعات باستخدام HubSpot

    Skills you'll gain: HubSpot CRM, Data Visualization, Data-Driven Decision-Making, Customer Relationship Management (CRM) Software, Dashboard, Business Analytics, Business Reporting, Forecasting, Key Performance Indicators (KPIs), Sales, Sales Management, Sales Process, Marketing Analytics, Customer Engagement, Goal Setting, Customer Data Management

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Créer une page de collecte de fonds sur KissKissBankBank

    Skills you'll gain: Fundraising, Drive Engagement, Community Development, Community Outreach, Online Advertising, Goal Setting, Promotional Strategies, Content Creation, User Interface and User Experience (UI/UX) Design, Creativity

    Beginner · Guided Project · Less Than 2 Hours

  • H

    Harvard Business Review

    Gain Alignment to Achieve Results

    Skills you'll gain: Delegation Skills, Leadership, Conflict Management, Negotiation, Teamwork, Overcoming Obstacles, Communication, Relationship Building, Decision Making

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Créer des diagrammes de Buyer Persona avec Creately

    Skills you'll gain: Diagram Design, Persona Development, User Accounts, Productivity Software, Strategic Thinking, Market Analysis, Marketing Communications

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Maryland, College Park

    Product Management: Data Science and Agile Systems

    Skills you'll gain: Product Roadmaps, Agile Product Development, Backlogs, DevOps, Lean Methodologies, Analytics, Agile Methodology, Agile Project Management, Data-Driven Decision-Making, Product Management, Operational Efficiency, Risk Management, Data Science, Product Development, Innovation, Product Strategy

    Intermediate · Course · 1 - 3 Months

1…457458459…496

In summary, here are 10 of our most popular social media marketing courses

  • Technical Communication and Artificial Intelligence: Minnesota State University, Mankato
  • Global Sodium Reduction Strategies: Johns Hopkins University
  • Fundamentals of Management: Leading Teams to Success: Coursera
  • Current Issues in Ethics and AI: University of Colorado Boulder
  • Brand Styles: Audit & Apply: Coursera
  • GA Goal Tracking & Setup: Coursera
  • Utilize Survey Monkey as an Evaluation Tool: Coursera
  • تقارير المبيعات باستخدام HubSpot: HubSpot Academy
  • Créer une page de collecte de fonds sur KissKissBankBank : Coursera
  • Gain Alignment to Achieve Results: Harvard Business Review

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok