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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Optimize AI: Build Robust Ensemble Models

    Skills you'll gain: Model Deployment, Decision Intelligence, Model Evaluation, Model Optimization, Data-Driven Decision-Making, Applied Machine Learning, A/B Testing, Statistical Machine Learning, Machine Learning Methods, Predictive Modeling, Machine Learning, Predictive Analytics, Statistical Hypothesis Testing, Statistical Methods, Machine Learning Algorithms, Performance Analysis, Statistical Analysis, Regulatory Requirements

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • G

    Google Cloud

    Filtering Explores with LookML

    Skills you'll gain: Looker (Software), Data Access, Google Cloud Platform, Data Analysis, Data Visualization Software

    Beginner · Project · Less Than 2 Hours

  • C

    Coursera

    Analyze Agent Performance: Build and Test

    Skills you'll gain: Statistical Hypothesis Testing, LangChain, AI Orchestration, Generative AI Agents, CrewAI, Statistical Methods, Agentic Workflows, Statistical Analysis, Data Transformation, Agentic systems, Statistical Inference, Business Intelligence, Key Performance Indicators (KPIs), Data-Driven Decision-Making, Performance Metric, Descriptive Analytics, Data Analysis, Correlation Analysis, Event Monitoring

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Brand Equity and Brand Performance Analysis

    Skills you'll gain: Branding, Brand Awareness, Brand Management, Brand Strategy, Brand Loyalty, Marketing Effectiveness, Case Studies, Performance Measurement, Strategic Marketing, Marketing Psychology, Customer Insights, Business Metrics, Qualitative Research, Customer Analysis, Consumer Behaviour, Performance Metric, Market Research, Statistical Analysis

    Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Big Data with Hadoop: Apply MapReduce, Pig & Hive

    Skills you'll gain: Apache Hive, Big Data, JSON, Apache Hadoop, Dataflow, People Analytics, Analytics, Data Analysis, Data-Driven Decision-Making, Data Preprocessing, Data Processing, Analysis, Data Transformation, Query Languages, Debugging

    Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • P

    Packt

    Essential Concepts of Vector Databases

    Skills you'll gain: Vector Databases, Large Language Modeling, LangChain, Embeddings, Databases, OpenAI API, Data Management, Development Environment, Data Analysis

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    Online Data Migration to BigQuery using Striim

    Skills you'll gain: MySQL, Google Cloud Platform, Data Migration, Database Management, SQL, Data Store, Big Data, Extract, Transform, Load, Data Pipelines, Data Management, Cloud Deployment

    Beginner · Project · Less Than 2 Hours

  • L

    LearnQuest

    Core Sales Techniques and Customer Engagement

    Skills you'll gain: Closing (Sales), Overcoming Objections, Consultative Selling, Consultative Approaches, Sales, Solution Selling, Selling Techniques, Sales Presentations, General Sales Practices, Sales Strategy, Sales Process, Communication, Presentations, Regional Sales, Sales Prospecting, Negotiation, Prospecting and Qualification, Driving engagement, Customer Engagement, Customer Relationship Management (CRM) Software

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Competitive Analysis and Strategy

    Skills you'll gain: Competitive Analysis, Product Strategy, Competitive Intelligence, Market Analysis, Data-Driven Decision-Making, Product Management, Business Strategy, Strategic Thinking, Market Intelligence, Market Research, Strategic Decision-Making, Business Analysis, Gap Analysis, Market Dynamics

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Configurer des cartes-cadeaux numériques pour votre entreprise sur Facebook

    Skills you'll gain: Facebook, Marketing Strategies, Product Promotion, Social Media Content, Driving engagement, Social Media, Social Media Marketing, Social Media Management, Web Presence, User Accounts, Customer Communications Management, Business Process Management

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Troubleshooting Data Models in Looker

    Skills you'll gain: Looker (Software), Data Modeling, Exploratory Data Analysis, Data Validation, Data Maintenance, Data Analysis, Data Visualization, Data Analysis Software, Google Cloud Platform

    Intermediate · Project · Less Than 2 Hours

  • P

    Packt

    Deep Learning with Keras and Practical Applications

    Skills you'll gain: Exploratory Data Analysis, Model Deployment, Keras (Neural Network Library), Model Optimization, Data Processing, Transfer Learning, Data Analysis, Model Training, Data Preprocessing, Image Analysis, Deep Learning, Classification Algorithms, Artificial Neural Networks, Application Deployment, Applied Machine Learning, Fine-tuning, Computer Vision, Predictive Modeling, Model Evaluation, Machine Learning

    Intermediate · Course · 3 - 6 Months

    Status: Free Trial
    Free Trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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