Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

Fundação Instituto de Administração
Skills you'll gain: Strategic Marketing, Marketing, Marketing Strategy and Techniques, Brand Strategy, Market Dynamics, Customer Insights, Market Analysis, Consumer Behaviour, Target Market, Stakeholder Management, Value Propositions, Customer Relationship Building, Competitive Analysis
Beginner · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Personal Development, Social Work, Empowerment, Self-Awareness, Positive Behavior Support, Community Development, Resilience, Social Impact, Psychology, Mindfulness
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Brand Strategy, Branding, Brand Awareness, Brand Management, Personal Attributes, Personal Development, Self-Awareness, Storytelling, Value Propositions, Competitive Analysis, Emotional Intelligence, Concision, Creativity, Case Studies
Beginner · Course · 1 - 4 Weeks

New York University
Skills you'll gain: Performing Arts, Art History, Peer Review, Music Performance, World History, Intercultural Competence, Culture, Music, Ancient History, Cultural Diversity, Sociology, Anthropology, Storytelling, Media and Communications, Electronic Media
Beginner · Course · 3 - 6 Months

Peking University
Skills you'll gain: Active Listening, Non-Verbal Communication, Verbal Communication Skills, Presentations, Business Communication, Interviewing Skills, Team Building, Writing, Communication Strategies, Intercultural Competence, Negotiation, Cultural Diversity
Mixed · Course · 1 - 3 Months

Skills you'll gain: Cyber Threat Intelligence, Security Information and Event Management (SIEM), AI Security, Threat Modeling, Generative AI, Threat Detection, Cybersecurity, Incident Response, Malware Protection, Prompt Engineering, Anomaly Detection, Vulnerability Management, Artificial Intelligence
Intermediate · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Personal Development, Resilience, Decision Making, Self-Awareness, Problem Solving, Emotional Intelligence, Industrial and Organizational Psychology, Stress Management, Leadership, Neurology, Human Learning, Learning Strategies, Psychology, Life Sciences, Anatomy, Business, Physiology
Build toward a degree
Beginner · Course · 1 - 3 Months

Eindhoven University of Technology
Skills you'll gain: Case Studies, Service Design, Transportation Operations, Feasibility Studies, Sustainable Development, Data Collection, Customer Analysis, Surveys, Research Methodologies, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Virtual Teams, Negotiation, Global Marketing, Intercultural Competence, International Relations, Cultural Diversity, Conflict Management, Culture, Consumer Behaviour, Marketing Management, Relationship Building, Team Management, Decision Making, Marketing, Business Ethics, Interpersonal Communications, Target Market, Diplomacy, World History, Cultural Sensitivity
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Campaign Management, Social Media, Digital Marketing, Performance marketing, Social Media Marketing, Case Studies, Target Market, Marketing Strategies, Marketing, Strategic Marketing, Consumer Behaviour, Competitive Analysis, Integrated Marketing Communications, Marketing Effectiveness, Marketing Planning, Marketing Strategy and Techniques, Advertising Campaigns, Performance Analysis, Target Audience, Business
Beginner · Specialization · 1 - 3 Months

Tecnológico de Monterrey
Skills you'll gain: Web Analytics, Google Analytics, Search Engine Marketing, Marketing Analytics, Market Research, Digital Marketing, Analytical Skills, Online Advertising, Email Marketing, Customer Data Management, Analytics, Consumer Behaviour, Data Analysis, Customer Relationship Management, Advertising Campaigns
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Cross-Channel Marketing, Content Marketing, Marketing Analytics, Data Ethics, Marketing Effectiveness, Data-Driven Decision-Making, Marketing Strategies, Personalized Service, Marketing Automation, Content Strategy, Adobe Express, AI Personalization, Advertising Campaigns, Driving engagement, Social Media, Emerging Technologies, Market Research, Trend Analysis
Beginner · Course · 1 - 4 Weeks