• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Advanced Behavioral Selling and Resilience

    Skills you'll gain: Sales Management, Sales Strategy, Sales, Initiative and Leadership, Sales Presentations, Regional Sales, Tenacity, Resilience, Case Studies, Stress Management, Data-Driven Marketing, Sales Development, Consultative Selling, Persistence, Trustworthiness, Influencing, Business Ethics, Decision Making, Ethical Standards And Conduct, Marketing Psychology

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Advanced Elliott Wave Trading Strategies

    Skills you'll gain: Technical Analysis, Market Trend, Financial Trading, Risk Management Framework, Risk Management, Financial Market, Trend Analysis, Securities Trading, Risk Analysis, Market Analysis, Market Dynamics, Financial Forecasting, Forecasting

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    Database, Big Data, and DevOps Services in GCP

    Skills you'll gain: Site Reliability Engineering, Google Cloud Platform, Dataflow, Kubernetes, Real Time Data, Database Management, Big Data, Database Management Systems, CI/CD, Performance Tuning, Continuous Deployment, Data Pipelines, Databases, Cloud Engineering, Relational Databases, Containerization, Application Deployment, Data Processing, DevOps, Software Architecture

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Optimize Content for AI Visibility

    Skills you'll gain: Generative Engine Optimization (GEO), Content Optimization, Digital Marketing Campaigns, Digital Marketing, Search Engine Optimization, ChatGPT, Content Development and Management, Web Content, Prioritization, Performance Reporting

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    AI CERTs

    Customer Experience in Telecommunication

    Skills you'll gain: AI Personalization, Personalized Service, Customer Analysis, Customer Engagement, Customer experience strategy (CX), Customer Insights, Driving engagement, Customer Service, Ethical Standards And Conduct, Customer Retention, Operational Efficiency, Predictive Modeling, Continuous Monitoring

    4.4
    Rating, 4.4 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Uncover Market Trends with Data Analysis

    Skills you'll gain: Trend Analysis, Market Trend, Time Series Analysis and Forecasting, Data Presentation, Data-Driven Decision-Making, Data Visualization, Strategic Decision-Making, Data Storytelling, Market Analysis, Analytical Skills, Data Analysis, Market Research, Business Analytics, Market Data, Forecasting

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Optimizing and Deploying Computer Vision Models

    Skills you'll gain: Model Evaluation, Model Training, Image Analysis, Model Optimization, Computer Vision, Model Deployment, Image Quality, MLOps (Machine Learning Operations), Data Analysis, Deep Learning, Exploratory Data Analysis, Failure Analysis, Data Preprocessing, Workflow Management, AI Workflows, Data Transformation, Experimentation, Performance Analysis, Data Manipulation, Performance Metric

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    A

    AI CERTs

    AI for Project Managers and Scrum Masters

    Skills you'll gain: Responsible AI, Agile Project Management, Sprint Planning, Jira (Software), Agile Product Development, Agile Methodology, AI Enablement, Scrum (Software Development), Project Management Software, AI Workflows, AI Orchestration, Project Management, Artificial Intelligence, Project Risk Management, Artificial Intelligence and Machine Learning (AI/ML), Project Management Life Cycle, Project Planning, Project Scoping, Generative AI Agents, Generative AI

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    Edureka

    Use Tableau for your Data Science Workflow

    Skills you'll gain: Data Presentation, Data Visualization, Plot (Graphics), Statistical Visualization, Data-Driven Decision-Making, Dashboard Creation, Data Ethics, R (Software), Data Science, Data Governance, Advanced Analytics

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Pearson

    Data Science Fundamentals Part 1: Unit 1

    Skills you'll gain: Applied Machine Learning, Data Science, Python Programming, Scikit Learn (Machine Learning Library), NumPy, Computational Thinking, Machine Learning Algorithms, Pandas (Python Package), Data Analysis, Data Processing, AI Personalization, Data Wrangling, Exploratory Data Analysis, Programming Principles, Data Manipulation, Development Environment

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    O

    O.P. Jindal Global University

    Statistical Methods and Data Analysis

    Skills you'll gain: Sampling (Statistics), Statistical Programming, Statistical Analysis, Probability Distribution, Data Visualization, Statistical Hypothesis Testing, Descriptive Statistics, Statistical Methods, Correlation Analysis, Regression Analysis, R (Software), R Programming, Probability & Statistics, Statistics, Statistical Modeling, Statistical Visualization, Statistical Inference, Classification And Regression Tree (CART), Probability, Big Data

    Build toward a degree

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Canva Thumbnail Design Masterclass: Get More Clicks

    Skills you'll gain: Canva (Software), Content Performance Analysis, Image Quality, Photography, Marketing Psychology, Photo Editing, Marketing Design, Performance Analysis, Content Creation, Graphic and Visual Design, Driving engagement, Creative Design, Visual Storytelling, Graphic Design, Design Elements And Principles, Layout Design, Color Theory, Editing

    Mixed · Course · 1 - 4 Weeks

1…421422423…541

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok