Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Board Infinity
Skills you'll gain: Data-Driven Decision-Making, Strategic Decision-Making, Data-Driven Marketing, Data Ethics, Responsible AI, Marketing Analytics, Trend Analysis, Case Studies, Artificial Intelligence, Strategic Planning, Marketing Strategies, Statistical Modeling
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: PySpark, Apache Hadoop, Apache Spark, Big Data, Apache Hive, Analytics, Data Processing, Distributed Computing, Debugging, Java Programming
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Model Evaluation, Apache Spark, Google Cloud Platform, Logistic Regression, Predictive Modeling, Big Data, Model Training, Data Preprocessing, Applied Machine Learning
Intermediate · Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Supply Chain Management, Supply Chain Planning, Business Transformation, Business Strategy, Value Propositions, Applied Machine Learning, Cloud-Based Integration, Cloud Computing, Cloud Applications, Business Modeling, Big Data, Automation, Internet Of Things, Systems Integration, Machine Learning, Predictive Analytics
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Google Cloud Platform, Dashboard Creation, Data Presentation, Data Visualization Software, Data Import/Export, Big Data, Analytics, Cloud Computing
Beginner · Project · Less Than 2 Hours

Coursera
Skills you'll gain: Facebook, Social Media, Community Development, Social Media Marketing, Driving engagement, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Product Management, Market Share, Go To Market Strategy, Agile Product Development, Design and Product, Product Planning, User Experience, Market Analysis, Revenue Management, Product Lifecycle Management, Product Roadmaps, Market Opportunities, Product Design, Product Strategy, Sprint Retrospectives, User Interface and User Experience (UI/UX) Design, Web Analytics, Product Testing, Sprint Planning, Stakeholder Management
Intermediate · Course · 1 - 3 Months

Universidades Anáhuac
Skills you'll gain: Ggplot2, R (Software), Plot (Graphics), R Programming, Data Manipulation, Statistical Visualization, Data Analysis, Software Installation, Statistical Programming, Graphing, Programming Principles, Descriptive Statistics, Development Environment, Integrated Development Environments
Beginner · Course · 1 - 3 Months

Skills you'll gain: Apache Kafka, Apache Spark, Scala Programming, Real Time Data, Apache Hadoop, Apache Cassandra, Applied Machine Learning, Big Data, Data Processing, Application Deployment, Distributed Computing, Programming Principles, Cloud Deployment, Data Structures, Development Environment
Advanced · Course · 1 - 3 Months

Skills you'll gain: Data Dictionary, Data Quality, Data Management, Data Cleansing, Data Validation, Data Governance, Data Maintenance, Data Integrity, Case Studies, Disaster Recovery, Communication Strategies, Stakeholder Communications, Cross-Functional Collaboration
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Marketing Analytics, Conversion Funnel Analysis, Sales Strategy, Data-Driven Marketing, Customer Analysis, Marketing Strategies, Digital Media Strategy, Data Visualization Software, Customer Insights, Customer Engagement, Consumer Behaviour, Regression Analysis, Analysis, Statistical Analysis, Target Market, Decision Tree Learning, Decision Making, Journey Mapping, Logistic Regression, Artificial Neural Networks
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: SAS (Software), Predictive Modeling, Regression Analysis, Predictive Analytics, Analytics, Statistical Methods, Statistical Modeling, Statistical Analysis, Business Analytics, Statistical Programming, Data Analysis, Analysis, Estimation, Data Science, Probability & Statistics, Probability
Beginner · Course · 1 - 4 Weeks