Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Revenue Recognition, Financial Auditing, Entrepreneurship, Variance Analysis, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
Credit offered
Graduate Certificate · 6 - 12 Months

Pontificia Universidad Católica de Chile
Skills you'll gain: Customer Analysis, Model Evaluation, Data Ethics, Descriptive Analytics, Revenue Management, FinTech, Large Language Modeling, Gerontology, Social Network Analysis, Spatial Data Analysis, People Analytics, Predictive Analytics, Biostatistics, Social Determinants Of Health, Data Visualization, Risk Analysis, Time Series Analysis and Forecasting, Bayesian Statistics, Digital Transformation, Data Mining
Earn a degree
Degree · 1 - 4 Years

University of London
Skills you'll gain: Process Design, Global Marketing, Consumer Behaviour, Statistical Analysis, Organizational Change, Process Mapping, Statistical Methods, Integrated Marketing Communications, Advertising, Innovation, Mergers & Acquisitions, Training and Development, Virtual Teams, Databases, Cost Accounting, International Finance, Research, Team Management, Economic Development, Cultural Diversity
Earn a degree
Degree · 1 - 4 Years

Skills you'll gain: Data Lakes, Data Warehousing, Data Pipelines, Data Infrastructure, Data Architecture, Cloud Engineering, Cloud Storage, Google Cloud Platform, Data Storage, Big Data, Data Storage Technologies, Data Processing, Database Design, SQL
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Data Migration, Google Cloud Platform, Cloud Storage, Extract, Transform, Load, Data Pipelines, Big Data, Data Warehousing, Data Integration, Data Storage, SQL, Automation
Beginner · Course · 1 - 3 Months

Skills you'll gain: Generative AI, Google Cloud Platform, MLOps (Machine Learning Operations), Artificial Intelligence and Machine Learning (AI/ML), Cloud Infrastructure, Tensorflow, Model Deployment, Big Data, Machine Learning, Model Evaluation, Natural Language Processing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Model Evaluation, Supervised Learning, Data Preprocessing, Data-Driven Decision-Making, Statistical Modeling, Classification Algorithms, Plot (Graphics)
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Exploratory Data Analysis, Data Processing, Data Manipulation, Data Cleansing, Big Data, Google Cloud Platform, Generative AI Agents, Debugging, SQL
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Interactive Design, Canva (Software), Layout Design, Digital Design, Information Architecture, Browser Compatibility, Graphic and Visual Design, Typography, Design Strategies, Color Theory, Design Elements And Principles, Quality Assurance
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Pipelines, Google Cloud Platform, Data Processing, Data Storage, Cloud Engineering, Systems Design, Data Infrastructure, Data Management, Data Architecture, Data Integration, Data Analysis, Automation
Advanced · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Change Management, Organizational Change, Google Workspace, Training and Development, Culture Transformation, Process Management, Customer Success Management, Organizational Effectiveness, Internal Communications, Needs Assessment, Communication Strategies, Stakeholder Engagement
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, Canva (Software), AI Workflows, Content Creation, Generative AI, Quality Control, Creative Design, Artificial Intelligence, Ethical Standards And Conduct
Beginner · Course · 1 - 4 Weeks