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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Read GA4 Traffic

    Skills you'll gain: Google Analytics, Web Analytics, Web Analytics and SEO, Marketing Analytics, Digital Analysis, Data-Driven Marketing, Case Studies, Data Literacy, Statistical Reporting, Key Performance Indicators (KPIs), Data Presentation, Data-Driven Decision-Making, Business Metrics, Stakeholder Communications, Report Writing, Performance Metric

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • U

    University of Pittsburgh

    Cloud Computing for Data Science

    Skills you'll gain: Apache Hadoop, Cloud Computing, Cloud Deployment, Apache Spark, Web Services, Cloud Technologies, Cloud Services, Virtualization and Virtual Machines, Cloud Computing Architecture, PySpark, Cloud Infrastructure, Cloud Development, Distributed Computing, Data Processing, Cloud Storage, Docker (Software), Virtualization, Containerization, Restful API, Data Architecture

    ★ 4.6 (7) · Intermediate · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
    Category: Build toward a degree
    Build toward a degree
  • J

    Johns Hopkins University

    Online Influence and Persuasion

    Skills you'll gain: Social Network Analysis, Social Media Analytics, Network Analysis, Data Analysis, Analytical Skills, Statistical Analysis, Social Sciences, Research, Data Collection, AI Personalization, Sociology, Data Transformation, Persuasive Communication, Application Programming Interface (API), Extract, Transform, Load, Media and Communications, Scripting, Psychology

    Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Cómo crear medios imprimibles en Canva

    Skills you'll gain: Canva (Software), Graphic Design, Graphical Tools, Design, Design Software, Creative Design, Design Elements And Principles, Content Marketing, Marketing

    ★ 4 (7) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • P

    Packt

    No-Code AI Agents for Social Media - A Step-by-Step Guide

    Skills you'll gain: AI Workflows, Prompt Patterns, Agentic Workflows, Agentic systems, Multimodal Prompts, AI Orchestration, Prompt Engineering Tools, Workflow Management, AI Integrations, Marketing Automation, Social Media Content, LLM Application, Content Scheduling, Generative AI, Authorization (Computing)

    Beginner · Course · 1 - 3 Months

  • C

    Codio

    Data Analysis in Python

    Skills you'll gain: Matplotlib, Statistical Methods, Statistical Hypothesis Testing, Plot (Graphics), Data Analysis, Statistical Analysis, Data Import/Export, Data Visualization, Data Cleansing, Probability & Statistics, Data Manipulation, Descriptive Statistics, Pandas (Python Package), Data Wrangling, Correlation Analysis, Python Programming, Programming Principles, Computer Programming, Scripting, Computational Logic

    Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • L

    LearnKartS

    Tableau for Data Visualization and Analysis

    Skills you'll gain: Tableau Software, Data Visualization, Data Presentation, Data Visualization Software, Dashboard, Dashboard Creation, Geospatial Information and Technology, Pivot Tables And Charts, Trend Analysis

    ★ 4.5 (15) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Design and Optimize User Funnels

    Skills you'll gain: Conversion Funnel Analysis, Process Analysis, Web Analytics, Digital Analysis, Process Optimization, Dashboard, Process Design, Customer experience improvement, Driving engagement, Consolidation, Process Improvement and Optimization, Customer Analysis, Key Performance Indicators (KPIs), Business Metrics, Data-Driven Decision-Making, Event Monitoring

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • S

    STARWEAVER

    Retail Sales Psychology: The Essentials of Selling More

    Skills you'll gain: Sales Training, B2B Sales, Customer Analysis, Selling Techniques, Retail Sales, Marketing Psychology, Overcoming Objections, Consumer Behaviour, Sales, Storytelling, Sales Strategy, Closing (Sales), Non-Verbal Communication, Sales Process, Customer Engagement, Behavioral Economics, Stakeholder Engagement, Negotiation, Analysis, Empathy

    Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • L

    LearnQuest

    No-Code AI for Business

    Skills you'll gain: Data Ethics, Responsible AI, No-Code Development, AI Integrations, AI Enablement, Regulatory Requirements, Compliance Management, Regulatory Compliance, Business Transformation, Business Process Automation, Business Process, Data Management, Risk Mitigation, Risk Analysis, Return On Investment, Digital Transformation, Business Leadership, Change Management, Data-Driven Decision-Making, Predictive Analytics

    Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • S

    Simplilearn

    Keyword Research and SEO Training

    Skills you'll gain: Keyword Research, Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Competitive Analysis, Content Optimization, Digital Marketing Tools, Performance Analysis, Web Analytics, Performance Measurement, Performance Management, Analytics

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Corporate Finance Institute

    Advanced Tableau - LOD Calculations

    Skills you'll gain: Data Presentation, Interactive Data Visualization, Tableau Software, Data Visualization Software, SQL, Data Analysis

    ★ 5 (11) · Advanced · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
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Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
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