Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Johns Hopkins University
Skills you'll gain: Data Warehousing, Apache Hadoop, Databases, Transaction Processing, Distributed Computing, Database Systems, Database Management Systems, Relational Databases, Database Management, Database Architecture and Administration, Cloud Computing, Big Data, Machine Learning Software, Data Processing, Machine Learning, Scalability, Data Integrity, Disaster Recovery
Intermediate · Course · 1 - 4 Weeks

American Psychological Association
Skills you'll gain: Regression Analysis, Correlation Analysis, Statistical Software, Statistical Analysis, Statistical Methods, Probability & Statistics, Data Analysis Software, Data Analysis, Scatter Plots, Descriptive Statistics, Statistical Hypothesis Testing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Data Presentation, Verbal Communication Skills, Presentations, Dashboard, Infographics, Storytelling, Data Visualization Software, Persuasive Communication, Communication, Non-Verbal Communication, Target Audience, Decision Making
Intermediate · Course · 3 - 6 Months

Skills you'll gain: Data Visualization, Data Presentation, Interactive Data Visualization, Data Visualization Software, Dashboard, Scatter Plots, Data Analysis, Data Manipulation, Software Installation, Data Modeling, Data Import/Export
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Natural Language Processing, Large Language Modeling, Transfer Learning, Generative Model Architectures, Text Mining
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Database Design, SQL, Data Management, Databases, Query Languages, Relational Databases, Data Manipulation, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Text Mining, Statistical Analysis, Data Visualization, Descriptive Statistics, Data Analysis, Computer Programming, Mathematical Software, Data Preprocessing, Data Manipulation, Linear Algebra, Software Installation
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Presentation, Data Visualization Software, Query Languages, Data Integration, Data Analysis
Beginner · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Looker (Software), Google Cloud Platform, Maintainability, Data Access, Data Analysis, Data Management
Intermediate · Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Epidemiology, Data-Driven Decision-Making, Public Health, Public Health and Disease Prevention, Health Care, Infectious Diseases, Data Collection, Data Analysis, Data Quality, Decision Support Systems, Data Management, Health Technology
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Matplotlib, NumPy, Pandas (Python Package), Applied Machine Learning, Python Programming, Scikit Learn (Machine Learning Library), Data Visualization, Supervised Learning, Feature Engineering, Machine Learning, Natural Language Processing, Machine Learning Algorithms, Text Mining, Data Manipulation, Unsupervised Learning, Model Evaluation, Data Preprocessing, Classification Algorithms
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Dataflow, Data Pipelines, Google Cloud Platform, Real Time Data, Data Processing, Big Data, Advanced Analytics, Analytics, Scalability, Performance Tuning
Intermediate · Course · 1 - 3 Months