Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Minitab, Data Analysis, Statistical Hypothesis Testing, Regression Analysis, Descriptive Statistics, Statistical Analysis, Predictive Modeling, Statistical Modeling, Data-Driven Decision-Making, Exploratory Data Analysis, Statistical Methods, Statistical Inference
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: AWS SageMaker, Amazon Web Services, Internet Of Things, Artificial Intelligence and Machine Learning (AI/ML), Blockchain, Image Analysis, Remote Access Systems, Text Mining, Computer Vision, Natural Language Processing
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Natural Language Processing, Large Language Modeling, Transfer Learning, Generative Model Architectures, Text Mining, Applied Machine Learning
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Rmarkdown, Knitr, Exploratory Data Analysis, Dimensionality Reduction, Ggplot2, Plotly, Data Visualization, Data Visualization Software, Statistical Visualization, Data Storytelling, Statistical Analysis, Generative AI, R Programming, Correlation Analysis, Data Analysis, Tidyverse (R Package), Scatter Plots, Descriptive Statistics, Data Cleansing, Data Preprocessing
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Looker (Software), Google Cloud Platform, Data Analysis Expressions (DAX), Data Analysis, Data Visualization Software
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Data Pipelines, Data Processing, Google Cloud Platform, Data Warehousing, Data Maintenance, Data Storage, Cloud Engineering, Data Analysis, Data Architecture, Data Preprocessing, Automation, Data Security
Advanced · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Looker (Software), Dashboard, Data Presentation, Data Visualization, Data Visualization Software, Google Cloud Platform, Data Sharing, Data Analysis, Cloud Computing
Beginner · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Looker (Software), Dashboard, Pivot Tables And Charts, Data Analysis, Data Visualization Software, Data Sharing, Data Presentation, Data-Driven Decision-Making, Exploratory Data Analysis, Data Import/Export, Data Manipulation
Beginner · Course · 1 - 3 Months

Clemson University
Skills you'll gain: Dimensionality Reduction, Model Evaluation, Data Cleansing, Matplotlib, Regression Analysis, Unsupervised Learning, Data Science, Statistical Analysis, Anomaly Detection, Data Preprocessing, Statistical Methods, Data Analysis, Data Visualization Software, Pandas (Python Package), Exploratory Data Analysis, Machine Learning
Build toward a degree
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Retail Store Operations, Competitive Analysis, Business Strategy, Organizational Strategy, Strategic Thinking, Market Analysis, Organizational Structure, Case Studies, Business Strategies, Strategic Planning, Sustainable Business, Market Share, Customer Analysis, Organizational Development, Talent Management, Strategic Decision-Making, Intellectual Property, Financial Analysis
Mixed · Course · 1 - 4 Weeks

University of Illinois Urbana-Champaign
Skills you'll gain: Statistical Inference, Sampling (Statistics), Descriptive Statistics, Probability Distribution, Statistics, Statistical Analysis, Data Analysis, Probability & Statistics, Microsoft Excel, Statistical Visualization, Graphing, Influencing
Beginner · Course · 1 - 3 Months

Skills you'll gain: OpenAI API, Embeddings, Dimensionality Reduction, OpenAI, Application Development, Exploratory Data Analysis, Application Programming Interface (API), Text Mining, Python Programming, Data Analysis, Data Manipulation
Intermediate · Guided Project · Less Than 2 Hours