Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Visual Storytelling, AI powered creativity, Storytelling, Marketing Design, Color Theory, Creative Thinking, Creative Problem-Solving, Editing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Visualization, Dashboard, Dashboard Creation, Microsoft Excel, Business Reporting, Excel Formulas, Spreadsheet Software, Performance Reporting, Case Studies, Business Intelligence, People Analytics, Performance Analysis, Business Analytics, Variance Analysis, Trend Analysis, Data Analysis, Employee Performance Management, Project Documentation, Data Presentation, Data Visualization Software
★ 5 (14) · Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Facebook, Personalized Campaigns, Target Audience, Customer Communications Management, Social Media, Social Media Management, Social Media Marketing, Social Media Content, Needs Assessment, Drive Engagement, Web Presence, Brand Marketing
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Content Creation, Web Content, Generative AI, Content Optimization, Search Engine Marketing
Beginner · Course · 1 - 4 Weeks

SkillUp
Skills you'll gain: Generative AI Agents, Artificial Intelligence and Machine Learning (AI/ML), Jupyter, LLM Application, Generative Model Architectures, AI Integrations, Convolutional Neural Networks, Model Evaluation, Multimodal Prompts, Health Systems, Health Information Management, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Content Scheduling, Customer Relationship Management (CRM) Software, Social Media Management, Web Presence, Social Media Marketing, Digital Marketing Tools, Social Media Content, Customer Communications Management, Customer Engagement, Brand Management, Digital Communications
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Customer Success Management, Customer Service, Customer Relationship Building, Customer Analysis, Customer Retention, Customer experience strategy (CX), Customer Engagement, Customer Relationship Management, Customer Insights, Target Audience, Organizational Structure, Key Performance Indicators (KPIs), Business Metrics, Organizational Change, Value Propositions, Drive Engagement
★ 4.8 (24) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Sales Enablement, Sales Management, Oral Expression, Customer Analysis, Sales Strategy, Marketing, Target Market, Marketing Effectiveness, Verbal Communication Skills, Sales Process, Sales, Business Transformation, Smart Goals, Selling Techniques, Return On Investment, Customer experience improvement, Process Development, Leadership, Agile Methodology, Organizational Structure
★ 4.5 (15) · Mixed · Course · 1 - 4 Weeks

Amazon Web Services
Skills you'll gain: Amazon Web Services, AWS Identity and Access Management (IAM), Amazon S3, Network Planning And Design, Identity and Access Management, Cloud Solutions, Cloud Management, Cloud Computing, Cloud Computing Architecture, Public Cloud, User Provisioning, Network Architecture, Virtual Networking, Cloud Infrastructure, Cloud Services, User Accounts, Solution Architecture
★ 4.8 (26) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Instagram, Social Media Content, Social Media, Social Media Marketing, Graphic and Visual Design Software, Social Media Strategy, Marketing Design, Organizational Skills, Content Creation, Graphic Design, Collaborative Software, Graphic and Visual Design, Color Theory, Typography, Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Model View Controller, Java Platform Enterprise Edition (J2EE), Frontend Integration, Back-End Web Development, Full-Stack Web Development, Server Side, Email Automation, Data Access, Apache Tomcat, Front-End Web Development, Application Servers, Java Programming, HTML and CSS, Databases, PostgreSQL, Relational Databases, Java, User Interface (UI), Web Design, Database Development
★ 4.6 (53) · Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Sales Presentations, Microsoft Copilot, Microsoft PowerPoint, Presentations, Sales Process, Prompt Engineering, Solution Selling, Sales, Value Propositions, Product Knowledge, Storytelling, Productivity Software, Data Import/Export, Business Modeling, Generative AI
★ 4.8 (13) · Beginner · Guided Project · Less Than 2 Hours