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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • M

    Madecraft

    Digital Marketing Fundamentals

    Skills you'll gain: Lead Generation, Digital Marketing, Digital Brand Strategy, Marketing Strategies, Target Audience, Marketing Automation, Pay Per Click Advertising, Social Media Marketing, Content Marketing, Demand Generation, Brand Marketing, Persona Development, Digital Advertising, A/B Testing, Search Engine Optimization, Marketing Analytics, Content Strategy, Advertising, Journey Mapping, Automation

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • U

    University of Maryland, College Park

    Foundations of Digital Marketing

    Skills you'll gain: Search Engine Marketing, Pay Per Click Advertising, Data-Driven Marketing, Marketing Analytics, Search Engine Optimization, Web Analytics, Web Analytics and SEO, Online Advertising, Data Visualization, Analytics, Model Evaluation, Digital Marketing, Apache Hadoop, Digital Advertising, Digital Marketing Tools, Machine Learning Methods, AI Personalization, Advertising, Social Media Strategy, Predictive Modeling

    ★ 4.5 (31) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • A

    AI Business School

    AI for Marketing

    Skills you'll gain: Prompt Engineering, Agentic Workflows, Prompt Engineering Tools, Personalized Campaigns, Agentic systems, AI Workflows, Generative AI, No-Code Development, Responsible AI, Risk Management, Generative AI Agents, AI Personalization, AI literacy, AI Enablement, LLM Application, Digital Transformation, Artificial Intelligence, Ideation, Innovation, Productivity

    ★ 4.2 (26) · Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Optimize CRM for Marketing

    Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Data Cleansing, Customer Relationship Management, Data Quality, Data Maintenance, Customer Data Management, Data-Driven Marketing, Marketing Automation, Data Integrity, Workflow Management, Data Validation, Auditing, Records Management, Record Keeping

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • D

    Dubai College of Tourism

    Dubai Hospitality Marketing

    Skills you'll gain: Hospitality Management, Online Advertising, Customer Analysis, Promotional Strategies, Digital Advertising, Hospitality, Digital Marketing, Marketing Strategy and Techniques, Consumer Behaviour, Customer Insights, Customer experience strategy (CX), Customer experience improvement, Marketing, Marketing Planning, Target Market, Strategic Marketing, Marketing Channel, Content Marketing, Customer Relationship Management, Adaptability

    ★ 4.5 (11) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • E

    Emory University

    Marketing Channel Benefits

    Skills you'll gain: Marketing Channel, Strategic Marketing, Marketing Strategies, Business Marketing, Go To Market Strategy, Target Market, Customer Analysis, Value Propositions, Market Opportunities, Case Studies, B2B Sales, Consumer Behaviour, Strategic Thinking, Competitive Analysis, Auditing, Resource Allocation

    ★ 4.5 (53) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    Emory University

    Marketing Channel Functions

    Skills you'll gain: Marketing Channel, Marketing Effectiveness, Wholesaling, Market Dynamics, Revenue Management, Strategic Marketing, Business Marketing, Compensation Management, Compensation Analysis, Supply Chain, Gap Analysis, Consumer Behaviour, Case Studies, Demand Planning, Process Optimization, Coordination, Analysis

    ★ 4.8 (19) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Marketing Project & Campaign Management

    Skills you'll gain: Go To Market Strategy, Performance Analysis, Digital Advertising, Milestones (Project Management), Persuasive Communication, Storytelling, Digital Marketing Campaigns, Project Management, Product Marketing, Project Performance, Presentations, Team Leadership, Project Management Software, Campaign Planning, Data Visualization, Data Sharing, Marketing Analytics, Advertising, Agile Methodology, Cross-Functional Collaboration

    ★ 3.2 (6) · Intermediate · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • L

    LearnKartS

    Content Marketing Mastery

    Skills you'll gain: Content Performance Analysis, Content Creation, Target Audience, Content Marketing, Storytelling, Digital Publishing, Brand Strategy, Social Media Content, Blogs, Brand Marketing, Content Development and Management, Web Content, Content Strategy, Branding, Digital Content, Performance Measurement, Digital Media Strategy, Promotional Strategies, Performance Analysis, Persona Development

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Michigan

    Black Performance as Social Protest

    Skills you'll gain: Performing Arts, Music History, Social Justice, Advocacy, Art History, Social Impact, Oral Expression, Culture, Public History, World History, Liberal Arts, Music, Cultural Diversity, Writing, Storytelling, Creativity

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Coursera

    Email Marketing & Lifecycle Automation

    Skills you'll gain: Email Marketing, Marketing Automation, Copywriting, Campaign Management, Performance Analysis, HubSpot CRM, Campaign Planning, Conversion Funnel Analysis, Target Audience, Customer Engagement, Key Performance Indicators (KPIs), Workflow Management, Brand Marketing, Visual Design

    Beginner · Course · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    GenAI for Dynamic Advertising and Media Buying

    Skills you'll gain: Performance marketing, Google Ads, Personalized Campaigns, Advertising Campaigns, Media Buying, Meta Ads Manager, Content Performance Analysis, Online Advertising, Advertising, Generative AI, Data Ethics, Campaign Management, Paid media, Marketing Automation, AI Personalization, Media Planning, Digital Media Strategy, Responsible AI, Automation, Analytics

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
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In summary, here are 10 of our most popular social media marketing courses

  • Digital Marketing Fundamentals: Madecraft
  • Foundations of Digital Marketing: University of Maryland, College Park
  • AI for Marketing: AI Business School
  • Optimize CRM for Marketing: Coursera
  • Dubai Hospitality Marketing: Dubai College of Tourism
  • Marketing Channel Benefits: Emory University
  • Marketing Channel Functions: Emory University
  • Marketing Project & Campaign Management: Coursera
  • Content Marketing Mastery: LearnKartS
  • Black Performance as Social Protest: University of Michigan

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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