• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • L

    LearnQuest

    Sales Strategies: Mastering Complex Sales

    Skills you'll gain: Consultative Selling, Selling Techniques, Account Strategy, Sales Management, Sales Pipelines, Sales, B2B Sales, Sales Training, Sales Strategy, Sales Development, Consultative Approaches, Account Management, Sales Process, Cross-Functional Team Leadership, Contract Negotiation, Price Negotiation, Cross-Functional Collaboration, Negotiation, Business Analytics, Ethical Standards And Conduct

    Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • I

    Institut Mines-Télécom

    Data intelligence for businesses and managers

    Skills you'll gain: Data Governance, Digital Transformation, Data Modeling, Data Management, Data Strategy, General Data Protection Regulation (GDPR), Data Literacy, Business Intelligence, Data Quality, Law, Regulation, and Compliance, Data-Driven Decision-Making, Information Privacy, Data Analysis, Data Visualization, Big Data, Artificial Intelligence, Business Strategy

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • J

    Johns Hopkins University

    Digitizing Population Health in Low-Resource Settings

    Skills you'll gain: Health Informatics, Digital Transformation, Health Technology, Public Health, Health Disparities, Medical Privacy, Public Health and Disease Prevention, Health Systems, Health Care, Digital Analysis, Data Governance, Interoperability, Information Technology, Artificial Intelligence, Responsible AI

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • F

    Fundação Instituto de Administração

    Principais Elementos do Sucesso do Cliente

    Skills you'll gain: Customer Success Management, Customer Service, Customer Relationship Building, Customer Analysis, Customer Retention, Customer experience strategy (CX), Customer Engagement, Customer Relationship Management, Customer Insights, Target Audience, Organizational Structure, Key Performance Indicators (KPIs), Business Metrics, Organizational Change, Value Propositions, Drive Engagement

    ★ 4.8 (24) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Colorado Boulder

    Circular Product Design Frameworks and Certifications

    Skills you'll gain: Sustainable Design, Human Centered Design, Environmental Regulations, Sustainability Standards, Design Thinking, Sustainable Business, Product Development, Product Design, Regulatory Compliance, Sustainable Engineering, Corporate Sustainability, Product Lifecycle Management, Conceptual Design, Design Strategies, Waste Minimization, Corporate Strategy

    ★ 5 (6) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
    Category: Build toward a degree
    Build toward a degree
  • C

    Chris Croft Training

    Profitable Side Hustles: start your own business

    Skills you'll gain: Cash Management, Cash Flow Forecasting, Cash Flows, Ideation, Risk Mitigation, Entrepreneurship, Business Planning, Feasibility Studies, Business Risk Management, Small Business Accounting, Marketing, Growth Strategies, Market Opportunities, Risk Analysis, Entrepreneurial Finance, Marketing Strategy and Techniques, Business Strategies, Brainstorming, Self-Starter, Self-Motivation

    Mixed · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Créer des visuels pour une boutique Facebook avec Canva

    Skills you'll gain: Canva (Software), Facebook, Marketing Materials, Advertising, Graphic and Visual Design Software, Marketing Collateral, Marketing Design, Graphic and Visual Design, Graphic Design, Branding, Content Marketing, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • E

    EDUCBA

    Design and Apply Generative AI for HR Performance

    Skills you'll gain: Prompt Engineering, ChatGPT, Data Ethics, Responsible AI, Generative AI, Generative Model Architectures, Human Resources Management and Planning, HR Tech, Talent Recruitment, Human Resource Strategy, AI Product Strategy, AI Personalization, AI Integrations, People Analytics, AI literacy, AI Enablement, Ethical Standards And Conduct, Risking, Performance Analysis, Performance Metric

    ★ 4.9 (18) · Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Event Management and Promotion Strategies

    Skills you'll gain: Event Marketing, Events and Conferences, Event Management, Budget Management, Promotional Strategies, Promotions and Campaigns, Marketing Budgets, Branding, Risk Analysis, Event Planning, Risk Management, Strategic Marketing, Cost Management, Risk Management Framework, Budgeting, Brand Marketing, Revenue Management, Marketing Management, Brand Strategy, Brand Management

    Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    GenAI for Legal Risk Management

    Skills you'll gain: Legal Risk, Legal Technology, Compliance Management, Law, Regulation, and Compliance, Legal Strategy, Data Ethics, Compliance Training, Regulatory Compliance, Responsible AI, AI literacy, Regulation and Legal Compliance, AI Integrations, AI Workflows, Risk Management, Artificial Intelligence, Mitigation, Ethical Standards And Conduct, Governance, Analysis, Innovation

    ★ 4.5 (6) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Manage Agile Workflows with Product Roadmaps in Miro

    Skills you'll gain: Product Roadmaps, Workflow Management, Agile Methodology, Agile Project Management, Agile Product Development, Product Management, Product Planning, Technology Roadmaps, Performance Metric, Business Priorities, Collaborative Software, Product Strategy, Project Design, Team Management, Business Metrics

    ★ 4.3 (6) · Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Schedule Social Content

    Skills you'll gain: Content Scheduling, Social Media Content, Social Media Management, Content Performance Analysis, Social Media Marketing, Social Media Campaigns, Social Media Strategy, Performance Analysis, Social Media Analytics, Content Strategy, Content Development and Management, Driving engagement, Campaign Management, Performance Measurement, Calendar Management, Content Creation, Social Impact, Data-Driven Decision-Making, Drive Engagement, Customer Engagement

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
1…326327328…532

In summary, here are 10 of our most popular marketing strategy courses

  • Sales Strategies: Mastering Complex Sales: LearnQuest
  • Data intelligence for businesses and managers: Institut Mines-Télécom
  • Digitizing Population Health in Low-Resource Settings: Johns Hopkins University
  • Principais Elementos do Sucesso do Cliente: Fundação Instituto de Administração
  • Circular Product Design Frameworks and Certifications: University of Colorado Boulder
  • Profitable Side Hustles: start your own business: Chris Croft Training
  • Créer des visuels pour une boutique Facebook avec Canva: Coursera
  • Design and Apply Generative AI for HR Performance: EDUCBA
  • Event Management and Promotion Strategies: EDUCBA
  • GenAI for Legal Risk Management: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok